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22 June 2020 | Story Lelanie de Wet | Photo Sonia du Toit (Kaleidoscope Studio)
Barend Nagel, left, and Lelanie de Wet from the Department of Communication and Marketing.

The Department of Communication and Marketing is the proud winner of two prestigious international awards, recognised by their peers for outstanding work in the communications profession. 

These two international awards will increase the total number of international awards won by the department since 2014, to fifteen.

Lacea Loader, Director of the department, says: “Receiving international recognition from prestigious professional organisations such as the Council for Advancement and Support of Education (CASE) and the International Association of Business Communicators (IABC) is a huge achievement. It is the culmination of consistent high-quality work by a team of dedicated professional communicators, and I am extremely proud of these achievements – especially because the UFS was one of the few universities in the country to have achieved such international recognition so far this year.” 

CASE Gold Circle of Excellence Award
Lelanie de Wet, Manager: Digital Communication, and her team won an international award for the communication and marketing plan and the execution of the 2019 Kovsies Multilingual Mokete. This entry won a 2020 CASE Gold Circle of Excellence Award in the Diversity and Talent Management (Diversity Initiatives) category. The Northwestern University in the United States took Grand gold in this category and Tufts University, also from the United States, took silver. 
CASE is a global non-profit association dedicated to educational advancement – alumni relations, communications, development, marketing, and advancement services – sharing the goal of championing education to transform lives and society. 

Each year, CASE recognises best practices in advancement, as well as outstanding people contributing to the growth and understanding of the advancement profession. The awards acknowledge superior accomplishments with a lasting impact, demonstrating the highest level of professionalism, and delivering exceptional results. A total of 2 752 entries in 100 categories from 587 institutions were received for the 2020 awards. 

High praise was received from the judges for this project: “This is one of the most exciting entries we have seen in our many years of judging. With the theme of ‘I have a voice’, they celebrated the multiple languages spoken on their campus. The planning and emphasis on inclusivity were extraordinary. They engaged their entire community in the process and the celebration. As they said in their nomination form, We did not want this to be just another festival that happens ‘on’ campus, but rather a festival that happens ‘for’ campus. They succeeded beautifully.”

IABC Gold Quill Award of Merit
Barend Nagel: Audio-visual Specialist, won a 2020 IABC Gold Quill Award of Merit for his gender-based violence awareness campaign photographs in the Audiovisual communication skills category.

The IABC is a global network of communications professionals. For more than 40 years, IABC’s Gold Quill Awards have been recognising and rewarding excellence in strategic communication worldwide. The awards programme is recognised as one of the most prestigious in the communications profession. This is the 9th award the department has received from the IABC. In 2014, the department also received the prestigious IABC Jake Wittmer Research Award.

This year, the awards committee selected 201 entries as world-class, with 81 entries earning Excellence Awards and 120 Merit Awards. Winners come from all over the world, with 12 countries represented in the list of winners. Some of the competitors in the Audiovisual communication skills category included international companies such as Tiffany and Co., Crown Castle from the US, Sappi Southern Africa, and Cropley Communication from Australia.

The judges commended the creativity and innovation of the photographs:  “A very creative campaign that would leave a lasting impression on everyone who sees it.”
“A really innovate campaign likely to connect to the audience and make them think.”

News Archive

Boyden Observatory turns 120
2009-05-13

 

At the celebration of the 120th year of existence of the UFS's Boyden Observatory are, from the left: Prof. Herman van Schalkwyk, Dean: Faculty of Natural and Agricultural Sciences at the UFS, Prof. Driekie Hay, Vice-Rector: Academic Planning at the UFS, Mr Ian Heyns from AngloGold Ashanti and his wife, Cheryl, and Prof. François Retief, former rector of the UFS and patron of the Friends of Boyden.
Photo: Hannes Pieterse

The Boyden Observatory, one of the oldest observatories in the Southern Hemisphere and a prominent beacon in Bloemfontein, recently celebrated its 120th year of existence.

This milestone was celebrated by staff, students, other dignitaries of the University of the Free State (UFS) and special guests at the observatory last week.

“The observatory provides the Free State with a unique scientific, educational and tourist facility. No other city in South Africa, and few in the world, has a public observatory with telescopes the size and quality of those at Boyden,” said Prof. Herman van Schalkwyk, Dean of the Faculty of Natural and Agricultural Sciences at the UFS.

The observatory, boasting the third-largest optical telescope in South Africa, has a long and illustrious history. It was established on a temporary site on Mount Harvard near the small town of Chosica, Peru in 1889. Later it was moved to Arequipa in Peru where important astronomical observations were made from 1891 to 1926. “However, due to unstable weather patterns and observing conditions, it was decided to move the Boyden Station to another site somewhere else in the Southern Hemisphere, maybe South Africa,” said Prof. Van Schalkwyk.

South Africa's excellent climatic conditions were fairly well known and in 1927 the instruments were shipped and the Boyden Station was set up next to Maselspoort near Bloemfontein. Observations began in September 1927 and in 1933 the new site was officially completed, including the 60 inch (1.5 m) telescope, which was then the largest optical telescope in the Southern Hemisphere. This telescope was recently refurbished to a modern research instrument.

The observatory has various other telescopes and one of them, the 13" refractor telescope, which was sent to Arequipa in 1891 and later to Bloemfontein, is still in an excellent condition. Another important telescope is the Watcher Robotic Telescope of the University College Dublin, which conducts many successful observations of gamma ray bursts.

“In the first few decades of the twentieth century, the Boyden Observatory contributed considerably to our understanding of the secrets of the universe at large. The period luminosity relationship of the Cepheid variable stars was, for example, discovered from observations obtained at Boyden. This relationship is one of the cornerstones of modern astrophysics. It is currently used to make estimates of the size and age of the universe from observations of the Hubble Space Telescope,” said Prof. Van Schalkwyk.

“The Boyden Observatory contributed to the university’s astrophysics research group being able to produce the first M.Sc. degrees associated with the National Space Science Programme (NASSAP) in the country and the Boyden Science Centre plays an important role in science and technology awareness of learners, teachers and the general public,” said Prof. Van Schalkwyk.

The Boyden Science Centre has also formed strong relationships with various institutions, including the South African Agency for the Advancement of Science and Technology (SAASTA) and the Department of Science and Technology. The centre has already conducted many different projects for the Department of Science and Technology, including National Science Week projects, as well as National Astronomy Month projects. It also serves as one of the hosts of SAASTA’s annual Astronomy Quiz.

Media Release:
Lacea Loader
Assistant Director: Media Liaison
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl.stg@ufs.ac.za
13 May 2009
 

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