Latest News Archive

Please select Category, Year, and then Month to display items
Previous Archive
06 August 2021 | Story Dr Cindé Greyling | Photo André Damons
Nombulelo Shange - Making a positive impact with writing

Nombulelo Shange is a lecturer in Sociology in the University of the Free State (UFS) Department of Sociology and one of our top opinion article writers – regularly quoted by the media. She is also currently a PhD candidate in Anthropology, studying a Cape Town community called the ‘mountain doctors’. 

What is the best thing about your job?

I love my students and have missed them so much during this precarious time. 

What is the best and worst decision you have ever made?

Although I loved teaching English in South Korea, I was young and became extremely homesick, so I ended up coming back prematurely – leaving me unemployed for three years. Later, I was accepted by the University of St Andrews in Scotland for my PhD, but in the end, I sadly had to turn that opportunity down because of finances. I regret not pushing harder in both cases. But the thing with mistakes and bad decisions is that they come together to shape your current experiences. I might not be where I am today had I not made those mistakes. The best decision I ever made was leaving the NGO space and returning to academia in 2018; academia is my calling. I love teaching, writing, and theorising.

What does the word woman mean to you?

I think to be a woman means many different things. But at its core, it should mean inclusion and individual and collective acceptance and expression of our differences. 

Which woman inspires you, and why?

There are so many, and they all inspire me in different ways. My mothers, Prof Pearl Sithole, Prof Puleng LenkaBula, Beyonce, Patricia Hill Collins, Sisonke Msimang, Makoma Lekalakala, Nonhle Mbuthuma, and Tarana Burke. My friends, my little niece, and all the black women, living and gone – who gave up their lives so that, one day, a girl like me can enjoy certain liberties. 

What advice would you give to the 15-year-old you?

Make mistakes, it’s okay, it won’t be the end of the world. You will learn from them, but just focus on being a kid. Stop hiding in the library behind books; you learn more from life by exploring and living it, not only reading about it. Being an introvert is OK, but don’t let it make you fear people. Being an uncool becomes the new cool later, so you’ll be fine, you’ll be great!

What makes you a woman of quality, impact, and care?

My impact has been in my written work, both within academia and the mainstream media. I research, write, and theorise on a variety of topics, mainly decoloniality, indigenous knowledge, and feminism. I see my place as an emerging scholar and leader in this space not just at the UFS, but also nationally, and eventually internationally.

 

I cannot live without … a fully stocked kitchen; love cooking and baking … hate cleaning up afterwards.
My secret weapon is … kindness; I’ve had so many uncertain or tense situations go well, just because I treated people with kindness before even knowing they would be the ones I need/get help from.
I always have … my cellphone; it makes going through life so much easier, especially as a woman. It is more than just a phone, it is my panic button when I am feeling unsafe, my navigator when I am lost and scared, my bank – and most importantly – my way to connect with loved ones.
I will never … knowingly allow certain privileges I enjoy, being used against others who are more socially disenfranchised than I am.
I hope … to see my family and pet bunny Dash soon, I miss them very much.


News Archive

UFS receives several awards for communication projects
2014-11-26

Staff from the Department of Communication and Brand Management received five awards at MACE 2014. From the left are: Leonie Bolleurs (Excellence awards for the Internet Broadcast Project and the B Safe safety campaign), Lacea Loader, Director of the Department of Communication and Brand Management, Lelanie de Wet (Excellence award for the #FaceOfFacebook social media campaign and Merit award for the Redesign of the UFS website) and René-Jean van der Berg (Merit award for the No Student Hungry media campaign).
Photo: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) received several national and international awards for communication campaigns and projects this year.

On international level, an audit of the university’s stakeholders received the Jake Wittmer award for research in communication from the International Association of Business Communicators

(IABC), a merit award in the category communication and research management from the IABC, a 2014 IABC Africa Gold Quill award and a bronze medal from the International Business Association (IBA). Furthermore, the audit was a finalist in the Golden World awards (GWA) of the International Public Relations Association (IPRA). The Bult magazine also received a bronze medal from the IBA.

Staff from the department also walked away with five awards at this year’s Marketing, Advancement and Communication in Education (MACE) Excellence awards, which formed part of the annual MACE congress held at Sun City from 13-15 November 2014. Some 185 communication, marketing and institutional advancement practitioners from across South Africa attended the event.

Lacea Loader, Director of the Department of Communication and Brand Management, says: “The national and international recognition from our peers in higher education, as well as from the industry, is of exceptional value to us and I am delighted that the standard of our projects and campaigns could be benchmarked in this way.”

The UFS received awards from MACE for excellence in:

- Internet Broadcast Project (category: audiovisual)
- #FaceOfFacebook social media campaign (category: social media)
-  B Safe safety campaign (category: integrated campaigns)

Merit awards were presented to:

- Redesign of the UFS website (category: electronic media)
- No Student Hungry media campaign (category: media)

Mace fulfils a leadership role in the Higher Education (HE) and Further Education and Training (FET) sectors within Southern Africa by adding value to practitioners in marketing, communication and advancement through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

We use cookies to make interactions with our websites and services easy and meaningful. To better understand how they are used, read more about the UFS cookie policy. By continuing to use this site you are giving us your consent to do this.

Accept