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09 December 2022 | Story Rulanzen Martin | Photo Barend Nagel
From the left: Rulanzen Martin, Lacea Loader, Dr Nitha Ramnath, and Martie Nortjé.

Another year, another round of national and international awards for the Department of Communication and Marketing’s (DCM) campaigns and projects. This year saw DCM pick up an International Association of Business Communicators (IABC) Africa Silver Quill Award of Excellence for Communication Research for Narrative Building Storytelling. This project and subsequent award were in partnership with Development Communication Solutions (DevCom), led by Lacea Loader, Director: Communication and Marketing. 

During the 2022 annual Marketing, Advancement and Communication in Education (MACE) Excellence Awards, DCM won four excellence awards. Dr Nitha Ramnath, Deputy Director: Corporate Relations, won a Silver Award of Excellence for the 2021 Rector’s Concert, and a Bronze Award of Excellence for the 2022 Rector’s Concert. 

Lacea Loader and Martie Nortjé, Manager: Reputation, Brand and Marketing Management, won a Bronze Award of Excellence for the project ‘UFS – Our Story: The building and implementation of a brand narrative.’ Rounding up the UFS’ winning tally was Website Editor, Rulanzen Martin, who won a MACE Bronze Award of Excellence for the 2021 UFS Deaf Awareness Month (DAM) Campaign. The DAM campaign also received recognition during the 2021 IABC Silver Quill awards, where it won a Silver Quill Award of Excellence. 

Awards a perfect opportunity to benchmark 

“The awards give recognition to the communication efforts and endeavours undertaken by DCM as the strategic communication partner at the UFS; it also serves as a perfect opportunity to benchmark against peers and the industry. I am extremely proud of what the team has achieved,” says Loader.  “It is an honour when our projects receive awards, given the calibre of entries submitted for both the IABC and MACE awards programmes. The IABC awards programme is for all industries, while the MACE awards only recognise higher education institutions,” she says. 

For the 2022 MACE Excellence Awards, a total of 95 awards were awarded to 12 institutions from a total of 171 entries.

News Archive

UFS Postgraduate student council’s community project a success
2016-03-03

Description: UFS Postgraduate council’s community project a success Tags: UFS Postgraduate council’s

Prof Jansen Vice-Chancellor and Rector, Dr Henriette van den Berg, Director of Postgraduate School, and Mr Gustav Wilson, Regional Head: Development and Care, Free State and Northern Cape Region.

The University of the Free State’s Postgraduate Student Council embarked on a courageous community engagement project for Mandela Day in 2015. The programme was aimed at assisting offenders at Tswelopele Correctional Centre pass their matric exams, thus granting them access to tertiary education.

The Postgraduate Student Council assisted the 2015 matriculants with study support, and motivated them during their final examinations in 2015. The council will play a bigger role this year by offering offenders at Tswelopele career advice and career guidance for when they leave the correctional facility, as well as study techniques to assist them throughout the year, to ensure a 100% pass mark in 2016.

Offenders who had participated in the Postgraduate Student Council project attended the Postgraduate School’s Open Day on 19 February.  Of the 12 offenders, 11 passed their matric exams, while one is currently busy with his supplementary exams. Tswelopele has a 92% pass rate; it is the best performing correctional centre in South Africa.

The Tswelopele Correctional Centre also serves as a full-time high school (Grade 10-12), and TVET College, assisting offenders to register for tertiary education through various universities.

Prof Jonathan Jansen, Vice-Chancellor and Rector of the University of the Free State, said that he was immensely proud of the matriculants from Tswelopele Correctional Centre. He added that it is vital for every human being to receive a second chance. “Rehabilitation programmes are meant to give offenders a second chance at life, because we cannot give up on humanity. Correctional centres and rehabilitation centres are a societal responsibility. Society must not give up on offenders, everyone deserves a second chance, and we cannot give up on humanity.”

“To our offenders going through rehabilitation and all our young people who are our hope for the future of our beloved country, be encouraged. Dream again. Discover the wonder in your lives,” said Mr Gustav Wilson, Regional Head: Development and Care, Free State and Northern Cape Region.

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