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13 June 2023 | Story Brent Jammer | Photo Supplied
Brent Jammer
Brent Jammer, Lecturer in the Department of Agricultural Economics

The University of the Free State (UFS) is celebrating Youth Month by showcasing the positive influence of the institution on career development. As part of this initiative, we are sharing the stories of UFS alumni who are now working at the university.

Brent Jammer, Lecturer in the Department of Agricultural Economics, shares his UFS journey:

Q: Year of graduation from the UFS:

A: 2017, 2018, 2019

Q: Qualification obtained from the UFS:
A: I obtained my undergraduate degree in Agricultural Management with distinction in 2017 and received the ABSA award for best Bachelor of Agriculture final-year student at the faculty awards. In 2018, I obtained my honours degree in Agricultural Management with distinction and received the Standard Bank award for best BAgric Management honours student at the faculty awards. In 2019, I obtained my master’s degree in Agricultural Management.

Q: Date of joining the UFS as a staff member:
A: I joined the university as a permanent staff member (Lecturer) in September 2022. 

Q: Initial job title and current job title:

A: After completing my studies, I went on to work as a production manager on a commercial farm where I managed approximately 1 500 sheep. I returned to the university in 2022 and was then appointed as a Lecturer in the Department of Agricultural Economics.

Q: How did the UFS prepare you for the professional world?

A: The UFS served as a great foundation where I built my expertise with the knowledge and skills that I gained while studying at the university. The biggest advantage of being a UFS graduate is my ability to adapt in any space outside my comfort zone, which in turn made me excel in my field. The UFS Faculty of Natural and Agricultural Science is indeed the front runner in producing excellent students who can make a difference in the agricultural industry.

Q: What are your thoughts on transitioning from a UFS alumnus to a staff member?

A: Transitioning from UFS alumnus to a staff member is still a dream come true for me, and it's actually funny that the people who taught me during undergraduate studies are now my colleagues. So, being among them and getting so much support is what makes me feel at home at the university.

Q: Any additional comments about your experience?
A: Additionally, I am also an emerging cattle farmer, where I implement all the skills I obtained from the university in practice. I farm with approximately 70 cattle where I employ youth members from my community as a means of ploughing back in order to reduce unemployment and enhancing livelihoods.

News Archive

Humour a powerful tool to address serious issues
2017-12-06


 Description: Michelle Malan  Tags: Michelle Malan  

Michelle Malan received a Dean’s medal from the Faculty of Humanities at the mid-year
graduation ceremonies for her Master’s degree.
Photo: Jóhann Thormählen

People, in most contexts, are more open to engage in serious issues such as politics and economics if it is presented in a humorous way. This makes humour a very powerful tool to address burning issues in our society.

These are some of the findings in the research of Michelle Malan, a part time lecturer in the Department of Linguistics and Language Practice at the University of the Free State (UFS). 

How comedians and cartoonists use humour
The basic premise of her research, titled The Intersemiotic Translation of Humour, was to see how comedians and cartoonists take news stories and translate it into humour. She received the Dean’s medal for the best Master’s degree in the Faculty of the Humanities at the mid-year graduation ceremonies in June 2017.

“More specifically, I explored how the medium constrains potential meaning-making in cases of intersemiotic translation in which humour is constructed,” she says.

Cartoon vs a comic television show
According to her the medium in which a message is given, in this case comedy, definitely influences how one is able to form meaning from it. “For instance, a cartoon (visual medium) would have a different meaning-making potential than a comic television show.”

She also notes that one must understand the workings of humour, which includes the mediums in which it is presented, so that the intended humour does not do more harm than good. 

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