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17 April 2018

 PHOTOS: Graduation Ceremonies

Mistakes are powerful; train yourself to embrace and learn from them in order to experience the supreme emancipation that comes with life’s downfalls and victories. This is what the 2018 April graduation ceremonies were all about. This profound thought was instilled by the likes of Dr Anthony Turton, a leader in the field of water as a business risk and opportunity. Dr Turton, an Affiliated Professor in the Centre for Environmental Management at the University of the Free State (UFS), was one of the keynote speakers at this year’s inspirational April graduation ceremonies on the Bloemfontein Campus.

A total of 4 388 qualifications in the form of Certificates and Higher Certificates, Diplomas, as well as Bachelor’s and Honours degrees, were awarded and conferred on the UFS Bloemfontein Campus from 9 to 13 April 2018. These qualifications were awarded to graduates in the Faculties of Health Sciences, Theology, Law, Education, Natural and Agricultural Sciences, Economic and Management Sciences, the Humanities, and the South Campus University Access Programme. 

Guest speakers encourage graduates
Addressing Health Sciences graduates, Anita van der Merwe, Professor and Executive Head of the Department of Nursing and Midwifery in the Faculty of Medicine and Health Sciences at Stellenbosch University, said graduates needed to have compassion for other people. “As health practitioners, we should live and work with compassion, which means truly understanding the suffering of others.”
 
Another strong message emerging from the graduation ceremonies was: “Each person will experience the journey of life differently, but when we let our light shine, we unconsciously allow others to do the same”. This message was shared by Miss Deaf SA for 2017/18, Chantelle Pretorius, in her address to graduates from the Faculty of Education.

“Graduates in the Faculty of Law should regard themselves from now on as having well-trained minds that shall be instruments of liberation and social justice,” said Projects and Campaigns Manager of Corruption Watch, Zola Valashiya.
 
Deputy President of the Association of Black Accountants in Southern Africa, David Abbey, further encouraged graduates from the Faculty of Economic and Management Sciences to focus their ideas and interests onto their goals until they are reached. He added: “In order for graduates to be successful in any endeavour, they must concentrate their attention intensely on what they want.”

Also addressing graduates from the same faculty, Brand Pretorius, former CEO of McCarthy Limited, motivated them with the following words: “The biggest danger for most of us is that we aim too low, and we achieve it. It is unacceptable to be satisfied with being ‘just okay’.” 

Tshegofatso Setilo, Assistant Director of the University Access Programme on the South Campus, motivated graduates to surround themselves with people who are smarter than them, who are humble, who are kind and hard-working.

Addressing graduates from the Faculty of the Humanities, Dr Nthabeleng Rammile, Deputy Chairperson of the UFS Council, said: “I want to challenge our graduates to go out and live their dreams. You owe it to yourselves.” 

Graduation Speeches:

Tshego Setilo 9 April Graduation Ceremony

David Abbey 12 April 2018 Graduation Ceremony

The value of listening
Dr Khotso Mokhele, UFS Chancellor, encouraged graduates to be the best that they can be – even if their roles or jobs require them to carry the casualties of someone else, “do it with your chest”, he said. He said graduates needed to master the skill of listening in order to effectively reflect and internalise the lifelong lessons that were delivered to them at the April graduation ceremonies.

Prof Francis Petersen, UFS Rector and Vice-Chancellor, said graduates had the power and responsibility to make a positive change in social society. He further added that graduates were subjected to expectations to go out and make a positive change in the world. He urged graduates to help create an environment that South Africans could all feel proud of.

Talking at the final session of the week-long graduation ceremonies, Hannes van Wyk, Kovsie alumnus and presenter of Kwêla on KykNet, said: “Don’t take everything too seriously, there is a great joy in freedom, and freedom only ever comes from letting go.”

Another highlight 
UFS Student Representative Council members, Brady MacPherson, Ntombi Nhlapo, Sonwabile Jongisizwe Dwaba, and Tammy Fray set a great example for fellow students, as they formed part of the elite group – the alumni. They, along with other 2018 graduates, had the honour of being awarded their degrees throughout the week of 9-13 April 2018.


Recorded Livestream of the Graduation Ceremonies:

Monday 9 April 2018

Description: 1. Health Sciences new Tags: Bloemfontein graduation ceremonies, Dr Khotso Mokhele, Prof Francis Petersen, Dr Anthony Turton, UFS Graduations, Hannes van Wyk, Kwela, David Abbey, Zola Valashiya, Chantelle Pretorius

Faculties of Health Sciences and Theology and Religion and South Campus: University Access Programme

 

WATCH: UFS Autumn Graduation Ceremony 9 April 2018 (morning session)
WATCH: UFS Autumn Graduation Ceremony 9 April 2018 (afternoon session)
 

“As health practitioners, we should live and work with compassion, which means truly understanding the suffering of others.” 
- Prof Anita van der Merwe

 “Surround yourself with people who are smarter than you, who are humble, who are kind and hard-working.”
- Tshegofatso Setilo

Tuesday 10 April 2018

Description: 1. Law 2018 Tags: Bloemfontein graduation ceremonies, Dr Khotso Mokhele, Prof Francis Petersen, Dr Anthony Turton, UFS Graduations, Hannes van Wyk, Kwela, David Abbey, Zola Valashiya, Chantelle Pretorius

Faculty of Law and Faculty of Education

WATCH: UFS Autumn Graduation Ceremony 10 April 2018 (morning session)
WATCH: UFS Autumn Graduation Ceremony 10 April 2018 (afternoon session)


“Law students should regard themselves from now on as having well-trained minds that shall be instruments of liberation and social justice.”
- Zola Valashiya

“Each person will experience the journey of life differently, but when we let our light shine, we unconsciously allow others to do the same.”
- Chantelle Pretorius

Wednesday 11 April 2018

Description: 1. Natwet new Tags: Bloemfontein graduation ceremonies, Dr Khotso Mokhele, Prof Francis Petersen, Dr Anthony Turton, UFS Graduations, Hannes van Wyk, Kwela, David Abbey, Zola Valashiya, Chantelle Pretorius

Faculty of Natural and Agricultural Sciences

WATCH: UFS Autumn Graduation Ceremony 11 April 2018 (morning session)
WATCH: UFS Autumn Graduation Ceremony 11 April 2018 (afternoon session)

The power of integrity – let your moral compass be your guide in times of great uncertainty.” 
- Anthony Turton

Thursday 12 April 2018

Description: 1. EMS 2018 Tags: Bloemfontein graduation ceremonies, Dr Khotso Mokhele, Prof Francis Petersen, Dr Anthony Turton, UFS Graduations, Hannes van Wyk, Kwela, David Abbey, Zola Valashiya, Chantelle Pretorius

Faculty of Economic and Management Sciences

WATCH: UFS Autumn Graduation Ceremony 12 April 2018 (morning session)WATCH: UFS Autumn Graduation Ceremony 12 April 2018 (afternoon session)

The biggest danger for most of us is that we aim too low, and we achieve it.”
- Brand Pretorius

“In order to be massively successful in any endeavour, you must concentrate your attention intensely on what you want.”
- David Abbey

 

Friday 13 April 2018

Description: 1. Humanities 2018 Tags: Bloemfontein graduation ceremonies, Dr Khotso Mokhele, Prof Francis Petersen, Dr Anthony Turton, UFS Graduations, Hannes van Wyk, Kwela, David Abbey, Zola Valashiya, Chantelle Pretorius

Faculty of the Humanities

WATCH: UFS Autumn Graduation Ceremony 13 April 2018 (morning session)
WATCH: UFS Autumn Graduation Ceremony 13 April 2018 (afternoon session)

“Today, I want to challenge our graduates to go out and live their dreams. You owe it to yourselves to live your dream.”
- Dr Nthabeleng Rammile

 

“Don’t take anything too seriously, there is a great joy in freedom, and freedom only ever comes from letting go.”
- Hannes van Wyk

News Archive

UFS Communication and Brand Management receives two prestigious international awards
2015-07-07

Lelanie de Wet, Lacea Loader and Leonie Bolleurs

The Department of Communication and Brand Management at the University of the Free State (UFS) received two of the six Gold Quill Awards – that were awarded to South African companies and institutions - at the International Association of Business Communicator’s (IABC) Excellence Gala ceremony in San Francisco, US on 15 June 2015.

The awards ceremony formed part of the 2015 IABC World Conference, which took place from 14-17 June 2015. The department received a Gold Quill Excellence Award for its social media campaign, UFS #FaceOfFacebook and a Gold Quill Merit Award for the B Safe Take Action campaign.

From the 15 countries that entered, a total of 120 Gold Quill Excellence awards and 189 Gold Quill Merit awards were awarded. Other South African award winners included Barclays Africa Group Limited, Mediclinic and the Cape Peninsula University of Technology (CPUT).

This is the second year in a row that the UFS has been recognised by the IABC for its communication projects. In 2014, the department was awarded the Jake Wittmer Research Award for a Stakeholder Perception Audit conducted in February 2014. The audit was considered – by the IABC - as one of the best breakthrough strategies used by a university to measure the perceptions of its stakeholders.This made the UFS the first tertiary institution in Africa to receive the research award. The stakeholder perception audit also received an Africa Gold Quill in 2014.

"Being recognised by a global association such as the IABC for the second time, is a great honour and I am very proud of what my colleagues have achieved by entering the two campaigns. Winning the awards is a true indication of what can be done when a team of expert communicators is committed towards engaging their target audiences with campaigns that speak of quality and innovation. The fact that the UFS is one of only two tertiary education institutions in the country to receive these prestigious awards, makes it even more special," said Lacea Loader, Director: Communication and Brand Management at the UFS.

IABC World and Africa conferences 2015 

The IABC is a global membership association with a network of 12 000 members in more than 80 countries, representing many of the Global Fortune 500 companies. It serves professionals in the field of business communication, bringing together the profession’s collective disciplines.

With the theme: Changing landscape: Informing the future, the 2015 world conference was attended by over 1 200 delegates from across the world. Delegates were offered an opportunity for learning, discovering, and connecting. Loader also made a presentation entitled ‘Award-winning measurement endorses sound reputation management strategy’ at the world conference.

The department will also be receiving two Africa Gold Quill Awards from the Africa chapter of the IABC for the same campaigns on 30 July 2015 in Johannesburg.

UFS #FaceOfFacebook Campaign

The university received a Gold Quill Excellence Award for its social media campaign, UFS #FaceOfFacebook. This initiative originated in the university’s commitment to its Human Project, which sets the standard for good behaviour and care.

Lelanie de Wet, Manager: Social Media and Website Content and project leader of UFS #FaceOfFacebook, said the project was born from the need to communicate with students. Thus a virtual friend, #FaceOfFacebook, was created. “Yearly auditions are being held to choose the new face representing the UFS on Facebook. Short video clips of the #FaceOfFacebook – whether it is attending events or communicating important messages - are posted on the UFS Facebook page. The successful candidate holds the title #FaceOfFacebook for 12 months.

“When I look at a campaign such as #FaceOfFacebook, from the time it took its first tentative steps in 2013, and see how it inspired staff and students alike, my heart swells with pride. Often you can see the impact you have made only in retrospect. The ripples you send into the world will inevitably create waves,” she said.

B Safe Take Action Campaign

The B Safe Take Action campaign of the university received a Gold Quill Merit award from the IABC.

The campaign was activated in September 2013. “It targeted on- and off-campus students and staff, aiming to create social ownership of personal safety, and to raise awareness of the safety measures put in place by the university,” said Leonie Bolleurs, Manager: Internal Communication and project manager of the campaign.

The campaign looked at a number of safety aspects, focusing not only on crime but also on being safe from road accidents and stress/burnout.

It is the second time this year that the BSafe campaign has been recognised for its innovative strategy. Earlier this year it received a PRISM Award (Gold) from the Public Relations Institute of Southern Africa (PRISA). The annual PRISM Awards are about recognising and celebrating great public relations campaigns.

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