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14 August 2018
Media effectively used to save the giraffe
“If we can save the habitat wildlife need, then the animals will be just fine,” said Dr Francois Deacon, a wildlife habitat expert in the UFS Department of Animal, Wildlife and Grassland Sciences.

The University of the Free State (UFS) is leading the fight against the extinction of giraffes and has assembled the largest research team in the world to manage, coordinate, and address this issue. Seven UFS departments are involved in this research. 

Dr Francois Deacon, a wildlife habitat expert in the UFS Department of Animal, Wildlife and Grassland Sciences, is leading the team of researchers who tasked themselves with better understanding the giraffe, and in so doing, save the giraffe. He said: "One way to stop the plummeting numbers is to learn more about how giraffes use their habitat and how much area they need in order to survive."

Dr Deacon focuses on the spatial ecology of wild animals. His main research focus is to understand the ecological and biological factors that regulate giraffe in their natural habitat.

Documentaries save

He collaborated with a documentary film crew to release the second in a trilogy of documentaries regarding giraffes and their natural habitat. The first, Last of the Longnecks, focused on the fact that giraffes are becoming extinct. The second documentary, Catching Giants, which was released last year, includes footage on how a multi-specialist research group of over 30 people from 10 different countries worked together to collect information about these little-known animals.

Documentaries such as these, together with a recent insert in the local wildlife documentary on SABC 2, 50/50, also helped to raise awareness on the giraffe and its plight.

Telling the truth

Dr Deacon said: “It is extremely important for the public to see how involved we really are with a major problem such as a species becoming extinct. Media exposure outlines the truth of what man is doing to nature. Cooperating with media such as the BBC, National Geographic, and 50/50, offers other journalists, producers, editors, and authors the opportunity to also take responsibility for raising awareness on the issue.” 

“Apart from the fact that awareness is shedding light on the problem, it also highlights who the leaders in this field are, what they are doing to address the problem, and what more is needed to make a change. The latter includes the funding of postgraduate students to conduct further research on this matter. If we were able to gather sufficient knowledge through different research questions across the globe, we could really make a difference in saving giraffes from extinction.” 

News Archive

Meet our Council: Likeleli Mphutlane
2016-08-03

Description: Likeleli Mphutlane  Tags: Likeleli Mphutlane

Likeleli Mphutlane

The University of the Free State (UFS) has long been considered a leader in diversity.  Its diverse character is nowhere more apparent than on the UFS Council, where different voices with differing viewpoints and diverse cultural backgrounds strive to lead the institution to greater heights.

One such voice belongs to Likeleli Mphutlane, who has been serving on the UFS Council since 2015. This dynamic young woman was born in Bethlehem, raised in Lesotho, and matriculated at Louw Wepener High School as a Matriculant of the Year Top 14 finalist.

Studies at the UFS


She completed a BAcc degree at the UFS, while serving as vice-primaria of Welwitschia Residence, after which she obtained a BAcc Honours degree from the University of South Africa.

She qualified as a Chartered Accountant in 2014. After gaining work experience at PricewaterhouseCoopers and SAB, she works now as an independent consultant in her own company, Inspire Innovation Business Consultants.

Likeleli serves on the audit and risk committee and the financial committee of the Council.

The difference she makes

"I believe that my role on the Council is to share my expertise and skills to ensure that the university upholds the highest standards of governance, and achieves its objectives of remaining financially sustainable. I also think that, as a black female alumnus, I bring a diverse viewpoint to the Council," she says.

While her responsibilities as co-founder of the Lesotho Young Professionals Forum, and chairperson of the Free State branch of the Association for the Advancement of Black Accountants South Africa, keep her busy, she enjoys physical activity, and travelling with her husband, Stephen Monyamane.

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