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27 August 2018 Photo Sonia Small
Prof Thuli Madonsela persuades women to pursue their purpose
Discovering that she was “pretty” for her purpose gave Prof-Adv Thuli Madonsela’s life direction.

What does embracing womanhood mean? For Prof Thuli Madonsela it is about loving yourself and whatever you believe is your purpose in life. 

“All of us are designed for our purpose and are fit for our purpose, you should embrace that and make the best of it,” said South Africa’s former Public Protector in her keynote address to the Women’s Breakfast. In commemoration of Women’s Month, the University of the Free State (UFS)’s Employee Wellness Division hosted the annual event on 21 August 2018 where 900 women gathered under the theme: ‘Embrace your womanhood.’ 

Being a woman today


Law Professor and Law Trust Chair in Social Justice at Stellenbosch University, Prof Madonsela, urged the audience to look beyond the exterior and recognise “that we as individuals have a lot in common”. Speaking of unity in diversity, she praised some of the giants on whose shoulders modern women stand, such as Charlotte Maxeke, Olive Schreiner, Una Wookey, Albertina Sisulu, Winnie Madikizela-Mandela, Helen Joseph, Pam Golding, Bessie Head, and Ellen Khuzwayo.

These leaders are the epitome of following the purpose of “embracing everyone’s humanity and challenging things that diminish the humanity of others”, according to Prof Madonsela.

Remaining resilient and resolute 

Despite having to contend with a patriarchal system and face challenges such as gender-based violence, femicide, poverty, inequity, media stereotypes, as well as poverty, women continue to rise. Prof Madonsela called for women to capitalise on positives such as freedom and possessing a certain degree of power, legal equality, playing a role in political spaces, economic progress, and owning a public voice.

Drawing inspiration from her humble beginnings and the lessons learnt in leadership, Prof Madonsela conveyed a simple message to all women: “You are exactly as you should be. You are a perfect expression of your creator’s magnificence. You were created for a purpose and whatever you do, just step up and pursue your purpose.”

A word from an inspired woman

It was a memorable event for Burneline Kaars, Head of Employee Wellness. “This year it was an honour to host Prof Madonsela who could share both her academic background and professional experience. She accomplished this by skilfully incorporating lessons from our country’s history and her passion for justice,” she said.

News Archive

Kovsie conquers Googlefest Zurich pitching competition
2014-07-29

  

Marlize Holtzhauzen
Photo: Supplied

Marlize Holtzhauzen, a final-year Business Management and Leadership student at the UFS Business School, was recently awarded the 1st prize at the Google pitching competition in Zurich, Switzerland.

Holtzhauzen’s winning entry, Rapid Response, is a mobile application for use in emergency situations. In an emergency the application allows the phone to be used as a panic button which contacts emergency services and notifies the family of the user. The app, co-founded by Gerrit Cloete, was selected as one of 10 South African technology start-ups. These were part of the Swiss South African Business Development Programme under the auspices of the Swiss South African Joint Research Programme.

Since its launch on 1 July 2014, the Rapid Response app has had over 400 downloads and is available on app stores. It has also stirred interest in Europe and the USA and is already in use in Southern and East Africa. Holtzhauzen says good team work and a great product will ensure the success of this start-up in the future.

Other South African entries included Drew van der Riet from the University of KwaZulu-Natal (UKZN): Advanced Prosthetics Engineering. Gavin Jones of the University of Cape Town (UCT) also entered. He is a Technology Commercialisation practitioner candidate working on the commercialisation of a UCT innovation for the rehabilitation of stroke patients.

For more information contact Marlize on +27(0)83 3270 177 or visit the website www.rapidresponse.co.za .


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