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04 December 2018 | Story Lacea Loader | Photo Stephen Collet
Regional confrence read more
From the left: Prof Henk de Jager, Vice-Chancellor and Principal, Central University of Technology; Prof Yunus Ballim, Vice-Chancellor and Principal, Sol Plaatje University; Mrs Dipiloane Phutsisi, Principal of Motheo TVET College; Prof Puleng LenkaBula, Vice-Rector: Institutional Change, Student Affairs and Community Engagement at the UFS; Prof Nicky Morgan, Coordinator of HERDIC, and Mr Mr Brian Madalane, Principal of the Northern Cape Urban TVET.

Five post-school education institutions in the central inland region have established an initiative to collaborate in a number of focus areas to the benefit of communities in the region.
 
Established during an inaugural meeting in Bloemfontein on 14 November 2018, the Higher Education Regional Development Initiative of Central South Africa (HERDIC - SA) will collaborate in a manner that delivers operational and academic benefits to each institution, increase benefits to communities in the region, and responds to the need for high-level learning opportunities in South Africa. The collaboration with critical stakeholders in support of development in the region, as expressed in the partnership of teaching, learning, research, and engaged scholarship aspirations and the pursuit of mutually beneficial synergies and benefits of scale in critical support structures, was highlighted.

During the inaugural meeting, it was unanimously agreed that working together for enhanced access to higher education, staff development, and student welfare initiatives, as well as regional collaborations with the wider public sector and business, could have a transformative effect on the capacity and sustainability of the communities in the central inland region. The five institutions that form part of the initiative are: Motheo TVET College (Bloemfontein); Northern Cape Urban TVET College (Kimberley); Sol Plaatje University (SPU) (Kimberley); University of the Free State (UFS) (Bloemfontein and Qwaqwa Campuses); and the Central University of Technology, Free State (CUT) (Bloemfontein and Welkom).
 
During the meeting, the importance of collaboration between higher-education institutions and colleges of technical and vocational education training in creating synergies and leveraging joint capabilities to enhance development, was highlighted. The focus areas that HERDIC – SA will work on, include operational efficiencies (including shared services), articulation between the institutions (including teaching and learning), research and innovation, community engagement (including marketing and communication), and staff development.
 
The operational model will consist of task teams for each of the focus areas, consisting of representatives from each member institution. The task teams will report to a steering committee. It is envisaged that HERDIC – SA will be operational by March 2019.


News Archive

UFS receives several awards for communication projects
2014-11-26

Staff from the Department of Communication and Brand Management received five awards at MACE 2014. From the left are: Leonie Bolleurs (Excellence awards for the Internet Broadcast Project and the B Safe safety campaign), Lacea Loader, Director of the Department of Communication and Brand Management, Lelanie de Wet (Excellence award for the #FaceOfFacebook social media campaign and Merit award for the Redesign of the UFS website) and René-Jean van der Berg (Merit award for the No Student Hungry media campaign).
Photo: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) received several national and international awards for communication campaigns and projects this year.

On international level, an audit of the university’s stakeholders received the Jake Wittmer award for research in communication from the International Association of Business Communicators

(IABC), a merit award in the category communication and research management from the IABC, a 2014 IABC Africa Gold Quill award and a bronze medal from the International Business Association (IBA). Furthermore, the audit was a finalist in the Golden World awards (GWA) of the International Public Relations Association (IPRA). The Bult magazine also received a bronze medal from the IBA.

Staff from the department also walked away with five awards at this year’s Marketing, Advancement and Communication in Education (MACE) Excellence awards, which formed part of the annual MACE congress held at Sun City from 13-15 November 2014. Some 185 communication, marketing and institutional advancement practitioners from across South Africa attended the event.

Lacea Loader, Director of the Department of Communication and Brand Management, says: “The national and international recognition from our peers in higher education, as well as from the industry, is of exceptional value to us and I am delighted that the standard of our projects and campaigns could be benchmarked in this way.”

The UFS received awards from MACE for excellence in:

- Internet Broadcast Project (category: audiovisual)
- #FaceOfFacebook social media campaign (category: social media)
-  B Safe safety campaign (category: integrated campaigns)

Merit awards were presented to:

- Redesign of the UFS website (category: electronic media)
- No Student Hungry media campaign (category: media)

Mace fulfils a leadership role in the Higher Education (HE) and Further Education and Training (FET) sectors within Southern Africa by adding value to practitioners in marketing, communication and advancement through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

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