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04 December 2018 | Story Lacea Loader | Photo Stephen Collet
Regional confrence read more
From the left: Prof Henk de Jager, Vice-Chancellor and Principal, Central University of Technology; Prof Yunus Ballim, Vice-Chancellor and Principal, Sol Plaatje University; Mrs Dipiloane Phutsisi, Principal of Motheo TVET College; Prof Puleng LenkaBula, Vice-Rector: Institutional Change, Student Affairs and Community Engagement at the UFS; Prof Nicky Morgan, Coordinator of HERDIC, and Mr Mr Brian Madalane, Principal of the Northern Cape Urban TVET.

Five post-school education institutions in the central inland region have established an initiative to collaborate in a number of focus areas to the benefit of communities in the region.
 
Established during an inaugural meeting in Bloemfontein on 14 November 2018, the Higher Education Regional Development Initiative of Central South Africa (HERDIC - SA) will collaborate in a manner that delivers operational and academic benefits to each institution, increase benefits to communities in the region, and responds to the need for high-level learning opportunities in South Africa. The collaboration with critical stakeholders in support of development in the region, as expressed in the partnership of teaching, learning, research, and engaged scholarship aspirations and the pursuit of mutually beneficial synergies and benefits of scale in critical support structures, was highlighted.

During the inaugural meeting, it was unanimously agreed that working together for enhanced access to higher education, staff development, and student welfare initiatives, as well as regional collaborations with the wider public sector and business, could have a transformative effect on the capacity and sustainability of the communities in the central inland region. The five institutions that form part of the initiative are: Motheo TVET College (Bloemfontein); Northern Cape Urban TVET College (Kimberley); Sol Plaatje University (SPU) (Kimberley); University of the Free State (UFS) (Bloemfontein and Qwaqwa Campuses); and the Central University of Technology, Free State (CUT) (Bloemfontein and Welkom).
 
During the meeting, the importance of collaboration between higher-education institutions and colleges of technical and vocational education training in creating synergies and leveraging joint capabilities to enhance development, was highlighted. The focus areas that HERDIC – SA will work on, include operational efficiencies (including shared services), articulation between the institutions (including teaching and learning), research and innovation, community engagement (including marketing and communication), and staff development.
 
The operational model will consist of task teams for each of the focus areas, consisting of representatives from each member institution. The task teams will report to a steering committee. It is envisaged that HERDIC – SA will be operational by March 2019.


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Business Management students scoop Tata Africa Scholarship awards
2016-12-09

Description: Tata Africa Tags: Tata Africa 

From left: Mr Harneet Luther, Nomcebo Langa
(first-place winner), Palesa Makhetha and Dr Johan van Zyl.

Tata Africa celebrated the class of 2016 of the Department of Business Management at the University of the Free State (UFS) on 1 December 2016 on the Bloemfontein Campus. As part of the company’s Postgraduate Scholarship Programme, 11 academically and financially deserving students will have their postgraduate studies sponsored in 2017.

The scholarship programme was initiated by the Department of Business Management in 2012, in collaboration with Tata Africa. The aim is to provide final-year Strategic Marketing students an opportunity to apply their theoretical knowledge by developing practical marketing strategies for any one of the Tata Group companies operating in Africa.

Students were invited to present their ideas to a panel of UFS and Tata Africa representatives, who selected the category winners. The categories were for the Tata Bakkies, Jaguar vehicles, Tata Chemicals in Magadi, Kenya, and Land Rover vehicles, intended to enhance the business’ competitive edge. The top three winners were Nomcebo Langa, Internal Marketing; Johan Nel, #OutPaceThis campaign; and Jesse Heath, Entrepreneurial Development campaign.

Topics covered by the students include target market identification, development of practical marketing strategies (digital and traditional), service strategies, experiential campaigns and application design.  The Executive Director of Tata Africa Holdings, Mr Len Brand, said, “In the course of change in Africa and South Africa, in particular, we are very honoured to inspire young minds to bring innovative marketing solutions to the Tata business. We hope that their creativity will also inspire innovations in business, government, and civil society that will ultimately sell South Africa and Africa as good investment destinations.”  

Dr Johan van Zyl from the Centre for Development Support congratulated the winners and encouraged them to continue on the path of augmenting creativity in business. In presenting the awards, Executive Director of Tata Automobile Corporation SA, Mr Harneet Luther, spoke of the origins of the Tata company, its vision and the level of innovation that its founders had, which was necessary in propelling it to where it is today. He commended the students for their outstanding performance and innovative campaigns. Since 2006, over 250 scholarships have been awarded through the University of the Free State, the University of KwaZulu-Natal and Wits University.

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