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07 February 2018 Photo Adri Louw
KovsieFM programme manager joins SuperSport as field reporter
Sam Ludidi.

Sam Ludidi is no unfamiliar face on campus. He is currently busy with his second year of a BA Communication Science degree but started off as a BSocSc student five years ago. This KovsieFM programme manager recently joined the SuperSport team as a field reporter. He was selected from 70 candidates and recalls the phone call he received as the best he ever got. We checked in with him to see how he was enjoying the limelight.

It is difficult to choose between television and radio ... I think I prefer television. Then again, there’s a certain skill you need for radio because people don’t see you – that challenge intrigues me. But since I’m an expressive person, television allows me to express myself in full view of the audience.

Sport is my true passion, without a shadow of a doubt. I was born and raised in a sports-crazy house and always loved it – even watching the Proteas’ unfortunate loss to Australia in the Cricket World Cup when I was four. I’ve always loved cricket, but I just cannot keep myself away from rugby. Between the two sports, I’d probably lean towards rugby from an off-the-field perspective, and cricket if I’m on the field.

“You only have one chance
to make it work.”
—Sam Ludidi
Supersport Field Reporter

The best and worst thing about being a television presenter is that it is live. You only have one chance to make it work. When I get it right, I feel great, but on a difficult day, I am hard on myself. I’m still somewhat new to television, but the trick is to find out what makes me different from the rest. My character and charisma make me stand out.

I still can’t believe ... that I am doing my dream job, and it almost came out of nowhere. My incredible support structure from since before my TV presenter job still sticks with me. I learnt from my mother to glorify God with the work that I do, I know that He’s opened many doors which led to this and I cannot express just how blessed I am.

News Archive

Student organisation tackles difficult questions in debate
2012-05-12

 

At the debate were, from the left: Danie Jacobs, Head of the Centre for Business Dynamics, Mhlanganisi Madlongolwana, Nombuso Ndlovu and Prof. JP Landman.
Photo: Leatitia Pienaar

 

“South Africa is consumed by a monster, namely the lack of critical thinking and dialogue with regard to our problems. Now is the time to make radical changes.” This is according to Nombuso Ndlovu, who spoke at the first debate in a series of Commercio and the UFS Business School.

“Young people are more interested in social gatherings than applying their minds to the problems of South Africa,” she said. Nombuso is the CEO of Commercio.

Commercio is the student organisation in the Faculty of Economic and Management Sciences. Two teams, one positive and one negative, debated the topic: Is South Africa’s current economic direction viable?

What emerged from the debate was that our students are well-aware of what is going on in our economy and that people cannot just sit back and expect government to deliver. Every individual has a responsibility. South Africa has a “democratic deficit” society, a “corruption-stricken economy” and “economic activism” is necessary to get the economy on the right path.

Prof. JP Landman, Visiting Professor at the Business School, economic advisor, analyst, columnist and also managing director of the Aardklop Arts Festival, was the expert panel member. He said the critical issue in South Africa is “how do you distribute wealth while keeping things going?”

“It is fantastic that South Africans have developed a collective repulsiveness for corruption.” People must know what underpins society and where aggression comes from.
– Leatitia Pienaar.

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