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31 July 2018 Photo Leonie Bolleurs
Decor and building products showcased at BloemBuild Expo
Want to build your own home? On offer at this year’s BloemBuild Expo was something for everyone, from the prospective student who wants to study architecture, to property developers. Ilana Serfontein from Acorn Construction and Zack Wessels, one of the organisers of the event from the UFS Department of Architecture, contributed to the success of this annual event.

With the recent drought in many parts of South Africa, the theme for this year’s BloemBuild Expo was ‘How to survive the drought’, with much emphasis on energy-saving materials, grey-water systems and environmental-friendly products. Some presentations, supporting the theme, included talks on design for sustainability, nature-based solutions for drought conditions as well as the role of grey-water systems for food security.

The University of the Free State (UFS) was this year again the host of the Expo which provided a showcase for the latest décor trends and building products. The event that took place in the Callie Human Centre on the Bloemfontein Campus was presented by the South African Institute of Architects Free State Region in conjunction with University Estates and the Department of Architecture.

Students from the Department of Architecture exhibited their models and took first place in the Corobrik tower building challenge. Also from the Department of Architecture was a lecture by Kobus du Preez on the ‘Architectural Highlights of Bloemfontein’. Jan Ras from the same department delivered a lecture: ‘To architect or not to architect – how to choose your architect’. 

Ras said the relationship between homeowner and architect stretched over several months: from the first meeting until the key is put in the front door. He said he believed professional architects were there to make dreams come true. 

Visitors could enjoy, view and take part in the Expo which offered something for everyone including academics, members of the community, the industry and professionals. 

This year’s event also saw a big colouring-in competition in which members of the public took part in

News Archive

Humour a powerful tool to address serious issues
2017-12-06


 Description: Michelle Malan  Tags: Michelle Malan  

Michelle Malan received a Dean’s medal from the Faculty of Humanities at the mid-year
graduation ceremonies for her Master’s degree.
Photo: Jóhann Thormählen

People, in most contexts, are more open to engage in serious issues such as politics and economics if it is presented in a humorous way. This makes humour a very powerful tool to address burning issues in our society.

These are some of the findings in the research of Michelle Malan, a part time lecturer in the Department of Linguistics and Language Practice at the University of the Free State (UFS). 

How comedians and cartoonists use humour
The basic premise of her research, titled The Intersemiotic Translation of Humour, was to see how comedians and cartoonists take news stories and translate it into humour. She received the Dean’s medal for the best Master’s degree in the Faculty of the Humanities at the mid-year graduation ceremonies in June 2017.

“More specifically, I explored how the medium constrains potential meaning-making in cases of intersemiotic translation in which humour is constructed,” she says.

Cartoon vs a comic television show
According to her the medium in which a message is given, in this case comedy, definitely influences how one is able to form meaning from it. “For instance, a cartoon (visual medium) would have a different meaning-making potential than a comic television show.”

She also notes that one must understand the workings of humour, which includes the mediums in which it is presented, so that the intended humour does not do more harm than good. 

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