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23 July 2018 Photo Johan Roux
Pilot exchange programme between UFS and University of Wisconsin
Dionne van Reenen, JC van der Merwe, and Prof John Grider from the University of Wisconsin-Lacrosse.

The Institute for Reconciliation and Social Justice at the University of the Free State (UFS) partnered with the University of Wisconsin-La Crosse in the United States of America (USA) to pilot the first Global Education student-staff exchange. 

The pilot project hosted seven students from the USA and five students from the UFS in a joint tour. The group delved into the political histories of South Africa, visiting among others Freedom Park, the Voortrekker Museum, the Apartheid Museum, and Mandela House during the first leg of the tour in Johannesburg. Before departing from Johannesburg, they had enriching, thought-provoking round-table sessions with Sello Hatang, Leon Wessels, and some of the staff from the Nelson Mandela Foundation.

En route to Pilanesberg in North-West, the tour visited the Sterkfontein Caves and the Cradle of Humankind at Marupeng. Interactive days at the Mphebatho Cultural Museum and Pilanesberg National Park as well as an excursion to Korannaberg to view some San paintings, provided an opportunity to further survey the place of natural, environmental, and cultural heritage in a globalising, modern world.

JC van der Merwe and Dionne van Reenen were joined by Shirley du Plooy and Matau Setshase, together with La Crosse History Chair, Prof John Grider.

Insightful engagements on diverse issues
In Bloemfontein, the lecturing staff facilitated several full-day classes and dialogues at the UFS, after which students offered enlightening presentations on their insights, and showed some serious and deep engagement with legacies of segregation in many different contexts. 

During the closing evening’s discussions with Prof Francis Petersen, UFS Rector and Vice-Chancellor, staff conveyed that, while they usually expect personally transformative moments during such engagements, there is always hope for real critical developments and deepened understandings of how we see and are seen – students on the tour exceeded this hope by seriously grappling with a large array of social and political challenges and initiating lively, inclusive discussions, debating in their own time and spaces.  
“Education, in all its facets, flourished beyond the classroom for staff, students, hosts, and visitors alike, and both institutions look forward to further collaborations in what promises to be a really productive model for international higher-education exchange programmes,” Van der Merwe said.

News Archive

UFS Communication and Brand Management Department once again honoured for ground-breaking communication work
2016-04-29

Description: Martie en Leonie award Tags: Martie en Leonie award

The UFS was announced as winner in the internal communication category of the African Excellence Award after entering the B Safe Take Action campaign. The university also received a Gold Award at the 2016 PRISM Awards. Here are Martie Nortjé, Assistant Director: Communication and Brand Management, and Leonie Bolleurs, Assistant Director: Internal Communication, from the University of the Free State.
Photo: Hannes Pieterse

Within a week, the Department of Communication and Brand Management at the University of the Free State brought home two gold awards. In April this year, the department was announced as winner in the Internal Communication Category of the African Excellence Awards for the B Safe Take Action campaign. They also received Gold at the 2016 PRISM Awards for the KovsieGear entry.
 
PRISM Award for the UFS KovsieGear shop
 
Martie Nortjé, Assistant Director: Branding and Merchandise, attended the PRISM Award function in Johannesburg where she received the Gold award for the UFS KovsieGear shop for the best entry in the corporate communication category. This is the second consecutive year that the department received Gold at the PRISM Awards. Last year, the department received Gold for the B Safe Take Action campaign.
 
The idea for a university-owned shop was initiated in 2013. Launched in January 2014, KovsieGear is used to strengthen the brand and creating a sense of ownership among all stakeholders. The KovsieGear team is grateful for the continuous support of staff and students, as well as alumni.
 
The PRISM awards of the Public Relations Institute of Southern Africa (PRISA) are Africa’s most sought-after award in the public relations industry, and are presented to public relations and communication professionals who have incorporated strategy, creativity, and professionalism successfully into public relations and communication programmes and strategies, showcasing a successful public relations campaign.
 
African Excellence Award for B Safe Take Action Campaign
 
The B Safe Take Action campaign also received an award recently at a gala event hosted by the African Excellence Awards in Cape Town. Leonie Bolleurs, Project Manager of the B Safe Take Action campaign, received the award on behalf of the university.
 
It is of cardinal importance for the university that its students, staff, and assets are safe. Once again, this award demonstrates that the university is serious about the safety of its staff and students. This is especially so, since it is the objective of the campaign to develop a culture of safety awareness in students and staff alike.
 
The hosts of the African Excellence Awards are The Communication Director, the magazine for Corporate Communications and Public Relations (PR) in Europe, which enjoys worldwide distribution. According to Rudolf Hetzel, Chairman of the jury and publisher of The Communication Director, the African Excellence Awards are an opportunity for all those working in the field of PR and communications throughout Africa to come together, and honour ground-breaking communication campaigns and projects.
 
Quality work
 
“I am extremely proud of the Communication and Brand Management team for performing excellently once again in national and continental awards programmes. The awards are a good benchmark for the quality and standard of the work we produce,” said Lacea Loader, Director of the Department of Communication and Brand Management.  
 
In the past two years, the department also received other awards for their work. This include:
-    UFS #FaceOfFacebook campaign received a Gold Quill Excellence Award from the International Association for Business Communicators (IABC), both internationally and in the Africa region.
-    B Safe Take Action campaign received a Gold Quill Merit Award from the IABC, both internationally and in the Africa region.
-    UFS #FaceOfFacebook campaign received a Bronze Stevie Award from the International Business Awards (IBA).
-    B Safe Take Action campaign received a Bronze Stevie Award from the IBA.
-    #UFStoday Facebook campaign received a Merit Award from Marketing Advancement Communication in Education (MACE).
-    The NSFAS awareness campaign received a Merit Award from MACE.
 

 

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