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01 June 2018 Photo Ian van Straaten
Future Kovsies love Qwaqwa Campus
Excited learners getting a quick lesson from Keafon Jumbam from the Department of Zoology and Entomology.

Hundreds of Grade 11 and 12 learners from all corners of the Eastern Free State and far afield converged on the Qwaqwa Campus of the University of the Free State (UFS) for the annual Open Day.

This was not just about getting information pertaining to academics, but it was also about getting the feel of campus life.

“Prospective students got the chance to explore our campus, interact with lecturers, and learn about the university’s qualification offerings. Drone flights and face painting added to the entertainment; there was also an opportunity to dress up for photos with staff from the Faculty of Economic and Management Sciences, while the Faculty of Education had a DJ belting out catchy tunes. We look forward to welcoming the class of 2019,” said Acting Vice-Principal: Academic and Research, Dr Jared McDonald.

Motivation and hard work

Karabo Mokoena and Sentebale Matsaba from Retief High School in Kestell expressed their excitement. “I want to study Political Science so that I can become a political adviser,” said Karabo. Sentebale added that the day was an ‘adventure’, as she wanted to get more information. “The event has motivated me to work even harder,” said an aspiring medical doctor.

From the teachers’ side, the event also served as a motivation for their learners.

“Our learners did not only find the day to be very fruitful in terms of information received. They also found it motivational as they were exposed to the look and feel of university life. It was indeed eye-opening and fascinating for them. Many said that they are now motivated to work even harder,” said Dikeledi Mabine, Life Orientation and English teacher at Ntsu Secondary School in Bethlehem.

The Rector and Vice-Chancellor, Prof Francis Petersen, also shared his hopes and aspirations for the campus and the UFS in general with teachers, while learners and future Kovsies were also given the chance to apply online.

News Archive

UFS appoints advertising agencies
2005-08-19

The University of the Free State (UFS) has awarded its marketing and communication account to a unique joint venture between two advertising agencies.

The agencies involved are the Durban-based TBWA and the Bloemfontein-based agency called C-squared (which stands for Consumer Connectedness).

According to the UFS Director of Marketing, Dr Ivan van Rooyen, the idea of a joint venture came about after a rigorous selection process during which both agencies were short-listed.

“The UFS recognised the synergies that could be developed by having an established agency working together with an emerging agency, which at the same time advances black economic empowerment in the Free State,” Dr van Rooyen said.

He said the UFS was keen to increase awareness locally and nationally about the UFS as a quality institution of higher learning in a very competitive market. The two agencies, he said, are well placed to assist the UFS in achieving this objective.
 
Mr Ben Moseme, chief executive of C-squared, said his agency looked forward to working on the UFS account with TBWA.

Mr Daryl Bennewith of TBWA in Durban says the agency is excited about the opportunity of developing the UFS brand and positioning it for the future.

“We are passionate about the role communication can play in changing perceptions and establishing the UFS as the benchmark for all higher education institutions embracing the challenges of transformation,” Mr Bennewith said.

Media release

Issued by:  Lacea Loader
   Media Representative
   Tel:  (051) 401-2584
   Cell:  083 645 2454
   E-mail:  loaderl.stg@mail.uovs.ac.za

18 August 2005
 

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