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13 March 2018 Photo Johan Roux
Prof Heidi Hudson appointed as UFS Dean of the Faculty of the Humanities
Prof Heidi Hudson, Dean of the Faculty of the Humanities.
The Council of the University of the Free State (UFS) approved the appointment of Prof Heidi Hudson as Dean of the Faculty of the Humanities during a meeting on the Bloemfontein Campus on 22 January 2018. She assumed office on 1 March 2018.

Prof Hudson is a Professor of International Relations with a PhD in Strategic Studies, and has been recognised for her undisputed international standing, which resulted in the awarding of a B2 rating by the National Research Foundation, effective from 1 January 2018. She was co-editor of The International Feminist Journal of Politics for the past six and a half years, as well as a Global Fellow of the Peace Research Institute in Oslo (2014-2016). Prof Hudson currently serves on the Advisory Board of the African Peacebuilding Network at the Social Science Research Council in New York. In 2018, she will also be the Claude Ake Visiting Chair, hosted by the Department of Peace and Conflict Research, Uppsala University and the Nordic Africa Institute. Her Claude Ake Memorial Lecture will focus on the decolonisation of gender and peacebuilding in Africa. 

“Prof Hudson is a well-respected researcher and senior manager and will add immense value to the faculty. She has been associated with the UFS for almost 25 years and the institutional memory she brings to the position is indispensable. I look forward to working with her and to support her in realising her vision for the faculty,” says Prof Francis Petersen, UFS Rector and Vice-Chancellor. 
 
Prof Hudson started her academic career at the UFS, spent six years at the former University of Durban-Westville (1991-1996), after which she re-joined the Department of Political Science at the UFS, where she was Departmental Chairperson from 2006 to 2007. In 2009, she joined the Centre for Africa Studies as Africa Studies programme director (2009-2011), and has been the Director of the centre since September 2012. The centre was recently externally evaluated and the positive report testifies to her leadership. Prof Hudson managed to increase the centre’s international footprint in a short space of time and effected an increase in research outputs, as well as PhD enrolment and output.   
 
In addition to serving on the Faculty Committee of the Humanities, she is a long-standing member of the Faculty Research Committee and also chaired the Portfolio Committee on Quality Assurance (2005-2008), while also serving on the UFS Quality Assurance Committee (until 2008). She was Senate representative on the Institutional Forum (August 2013–July 2017) and a member of the UFS Gender Committee (until 2006). She was recently nominated to serve on the Senate Research Committee.
 
Prof Hudson has been acting in the position of Dean: Faculty of the Humanities since 1 October 2017. Her vision for the faculty includes, among others, curriculum renewal, interdisciplinary research, and improved governance at middle-management level.

News Archive

Out-of-the-box thinking a plus for next generation of agribusiness leaders
2017-07-07

Description: Agribusiness leaders Tags: Agribusiness leaders 

The winners of the 12th IFAMA International Student
Case Competition from Team South Africa are from
the left: JW Swanepoel, University of the Free State,
Melissa van der Merwe, University of Pretoria,
Heinrich Jantjies, Stellenbosch University, and
Johann Boonzaaier, also from Stellenbosch University.
Photo: Supplied



The International Food and Agribusiness Management Association’s International Student Case Competition, in its 12th year, brings together students from around the world to demonstrate their investigative and problem-solving skills to provide innovative solutions to practical problems.

JW Swanepoel, a PhD student at the Centre for Sustainable Agriculture at the University of the Free State (UFS) was part of an advanced case study team, representing South African universities, who won IFAMA’s International Student Case Competition. Swanepoel also presented results from his PhD study at IFAMA’s conference in Miami, Florida, where the winners were announced.

Competition a global stage to showcase solutions
The competition provides a global stage for students and their associated universities to showcase the next generation of agribusiness leaders.

This year the featured agribusiness was Bayer Crop Science. Although this company managed to expand its global footprint through its Food Chain Partnership, it faced some challenges to expand in emerging economies through small-scale farmers. Being from the African continent, Swanepoel and his team not only understood Bayer’s unique challenge but could also pre-empt some of the potential problems faced by agribusinesses that wanted to grow their footprint in emerging economies. This provided them with a competitive advantage in going head-to-head with some of the best universities in the world such as Purdue, Wageningen, Michigan, Texas A & M and Santa Clara to mention just a few.

The South African team’s presentation “Selling Lindiwe’s story” told the story of a small-scale woman cassava farmer in Mozambique who, after the death of her husband, became the main breadwinner. The South African team indicated how Bayer could play a major role in not only selling chemicals to these farmers but even more importantly to change the stories of small-scale farmers like Lindiwe. They recommended a strategic partnership with AB InBev as the main buyer for the cassava produced by these small-scale farmers, as a cheaper beer base substitute. They also recommended a local partner (Value Chain Insights) that understood the political, social and economic environment of these countries to facilitate the relationships between Bayer and its small-scale farmers.

Understanding the challenge a competitive advantage
According to the panel of judges, the innovative approach and motivations for investing in strategic partnerships with AB InBev and Value Chain Insights went beyond financial benefits, to include corporate social responsibility and rural development. Lindiwe’s story was, however, the decisive factor. The South African team was the only team to put a face and a story to the often invisible small-scale farmers.

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