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Research group rethinks white societies in Southern Africa
Profs David Roediger and Jonathan Hyslop, international delegates who presented keynote addresses at the workshop.

Poor, Precarious, White? Rethinking white societies in Southern Africa, 1930s-1990s is a two-day workshop that was recently convened by the International Studies Group (ISG) with financial support from the office of the Vice-Rector: Academic, on the University of the Free State’s (UFS) Bloemfontein Campus. The event drew together a range of historical research on poor and working-class whites across Southern Africa during the twentieth century, with the goal of uncovering wider histories of race. 

In his welcoming speech, Prof Francis Petersen, Rector and Vice-Chancellor of the UFS, stated that race and its histories have taken on a new and renewed significance, not only in South Africa, but also globally. He said, “I am very proud to see the ISG organising and hosting such a wonderful workshop. It has attracted some of the leading intellectuals in the world on critical studies related to whiteness, and though its focus is on the histories of whites, I am pleased to see that a large number of presentations concern the wider questions of race.”

Mentioning several areas of concern on the world scene, such as policies issuing forth from the Trump government in the USA, violence against new migrants across Europe, as well as challenges of race as exhibited by specific events at the UFS, Prof Petersen said that it is particularly significant for this event to be hosted on one of our campuses. Quoting from Prof Neil Roos’ inaugural lecture held the previous evening, Prof Petersen added, “The histories of race offer the opportunity to rethink the approaches and methodologies of social history, and thus revitalise … the discipline.”

Participants in the workshop came from across Southern Africa, Europe, and the United States, and included leading scholars in the field. The first keynote was by the author of the acclaimed book The Wages of Whiteness: Race and the Making of the American Working Class (published in 1991), Prof David Roediger, who currently serves as Foundation Professor of American Studies and History at the University of Kansas. In his keynote entitled Settlers and Immigrants in Critical Whiteness Studies, Prof Roediger dealt with topics such as Southern Whiteness and Indigeneity in Australia and New Zealand, the relationship between migration and race, as well as how the current focus on the role of the white working class in the election of Donald Trump overlooks the complicity of the middle-class and elite whites who also supported him.

The second keynote address was delivered by Prof Jonathan Hyslop of the Colgate University, on the topic Workers called White and Classes called Poor: The ‘White Working Class’ and ‘Poor Whites’ in Southern Africa, 1910-1994. Prof Hyslop offered a sweeping overview of poor and working-class white experiences in Southern Africa, suggesting attention to comparisons and connections as a way of analysing and understanding the history of the region. 

The workshop was organised by Drs Danelle van Zyl-Hermann and Duncan Money, both Postdoctoral Research Fellows in the ISG, in conjunction with Prof Neil Roos, who is also based in the ISG. The research papers presented at the workshop covered topics as diverse as the experiences of white female civil-service employees in colonial Zimbabwe, French immigrants to the apartheid-era Vanderbijlpark steelworks, and white working-class resistance to state regulation. The papers are to be published in an edited collection which will be included in the Routledge African Studies series.

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Guest lecture: Mr Pretorius, CEO of McCarthy Limited
2004-11-05

The challenges facing business leaders in a rapidly changing South Africa

“The world we used to know does not exist anymore. Leaders are continually dealing with crisis and opportunities, in a high-pressure environment,” said Mr Brand Pretorius, honorary professor from the University of the Free State , delivering his 13th guest lecture on the challenges facing business leaders in a rapidly changing South Africa .

Mr Pretorius, CEO of McCarthy Limited, identified certain trends which are responsible for changes to the South African business environment. He said the South African business environment is ever-changing, fast moving, complex and unpredictable. “As business people we have to deal with the impact,” he said.

“Years ago we were globally isolated. Now we live in a shrinking borderless world with crumbling trade barriers. Globilisation of our economy is accelerating. For South African business leaders this creates a sea of export opportunities,” he said.

Although there are ongoing demands for substantial profit growth from shareholders, the days of focussing only on their interests are gone, said Mr Pretorius. Stakeholder commitment now enjoys high priority and business leaders have to deal with the challenges accompanying black economic empowerment and employment equity.

Customers are also well-informed and demanding. Business leaders could easily loose the loyalty of their customers because of a hyper-competitive environment with an oversupply of goods and services.

Mr Pretorius stated that staff want to be involved and are looking for meaning in their workplace. Employers also have to deal with HIV/Aids in their workplaces. Trauma, absenteeism and financial implications could have a great effect on the viability of a business.

Against these changes Mr Pretorius pointed out the challenges business leaders are facing. In doing so a number of questions arise. The external business climate is characterised by turbulence and change. Internally there is a need for stability and meaning. How do we handle both challenges effectively?

Because of changes strategy decay is taking place and past strategies become irrelevant. Mr Pretorius said that business leaders need to modify their business models to prevent the downfall of their companies.

It is important for leaders to know what is happening in their world. “Continuous innovation is a critical success factor. The reality is that innovation is the only insurance against irrelevance,” he said.

Because of a changed environment leaders must perform and transform, simultaneously. How do we strike a balance between focused transformation and the achievement of world class performance, asked Mr Pretorius? “We need to bring about meaningful and sustainable empowerment, in order to create an inclusive economy and society. Leadership and management profiles should reflect the diversity of our teams, however at the same time every effort should be made to stop the brain drain and retain the expertise of experienced white managers.”

He also stated that leaders have an important role to play in terms of employment creation and corporate caring. “Sustainable stability and prosperity will not materialise without efforts in this regard.”

Mr Pretorius said that above challenges could be addressed by developing the ability to focus on creating a better future, rather than defending the past, a long-term vision, facing new realities, enhancing the value of brands and mobilising IT and the Internet to serve the business and customers better.

Retaining a positive vision of the future, embracing change and transformation, building your business according to the right principles and values and aspiring to be the best are some of the guidelines, according to Mr Brand, for future business success. He stated that creating a value advantage above one’s competitors, customer satisfaction and retention and inspirational leadership will add to the success of one’s business.

“We are indeed living in the era of the ultimate challenges, but also the ultimate opportunities. Let me clearly state that I have hope – in my view the tide has turned. Every day I experience small miracles inspired by ordinary people making an extraordinary difference,” said Mr Pretorius.

 

Media release
Issued by: Lacea Loader
Media Representative
Tel: (051) 401-2584
Cell: 083 645 2454
E-mail: loaderl.stg@mail.uovs.ac.za
5 November 2004

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