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20 March 2018 Photo Pexels
Water footprint important but misunderstood indicator
Water footprinting is the future of water conservation
The Water Footprint (WF) of a product, process or person provides an indication of how much fresh water is used, both direct and indirect, to produce a product, drive the process or lead a lifestyle. Although it is a very important indicator it is often misunderstood. Popular media contribute to this misunderstanding as they often use the WF to illustrate the large quantities of water used to produce a product without explaining what the footprint actually means.  

An example is a single kilogram of beef that has an average global WF 15 415 litres. This indeed sounds scary, but when one places it in context, the total WF includes 14 414 litres green water, 550 litres blue water and 451 litres grey water. Green water is the evapotranspiration of precipitation (rain), blue water is the fresh water from dams, rivers and underground sources, while grey water is the amount of fresh water required to dilute polluted water to acceptable levels.

According to Frikkie Maré, a lecturer at the Department of Agricultural Economics at the University of the Free State (UFS), the WF concept provides a new look at water conservation and sustainability. “Although the WF is not an indicator of sustainable water use, it is a useful tool to calculate total water demand and is used in the estimation of sustainability. Traditionally, water conservation was focused on the direct water use of individuals (time taken to shower, leaking taps etc.), but the WF now provides a tool to focus attention on total water demand.”

The Water Footprint Network assists individuals with this new trajectory on the water conservation front with the personal water footprint calculator that allows individuals globally to determine their personal water demand through their direct and indirect water usage. Maré believes this can cause the necessary paradigm shift in the aqua status quo by creating awareness among consumers on their total water demand.

With Water Week underway from 17-23 March 2018, UFS students and staff members are urged to make use of the personal water footprint calculator in order to become aware of the real importance of fresh water in our everyday lives.

News Archive

Students get practical training in banking
2009-05-13

 
At the official announcement of the ABSA Internship Programme were, from the left: Ms Venete Klein, Executive Director: ABSA Retail Banking, Prof. Helena van Zyl, Director of the School of Management at the UFS, and Ms Christa de Bruin, Programme Leader: Internships at ABSA; back: Tebogo Mekgwe and Chantelle de Coning. Both are Honours students in Financial Economics and Investment Management at the UFS.
Photo: Stephen Collett

The Faculty of Economic and Management Sciences at the University of the Free State (UFS) has launched a unique programme that will give provide postgraduate B.Com. students with the opportunity to work at the ABSA Regional Office in Bloemfontein for three weeks and obtain practical experience on what banking entails.

“It is the first time in the history of our faculty that we are getting involved with a programme of this nature where theory and practice will meet,” said Prof. Helena van Zyl, Director of the School of Management at the UFS at the official announcement of the ABSA Internship Programme this week.

The ABSA Internship Programme was born out of the faculty’s long-standing relationship with ABSA. The programme, the brain child of Mr Deon Loots, former Regional Manager of ABSA in the Free State, offers the ten hand-picked students the opportunity to equip and empower themselves better for their future. They will be working at the ABSA Regional Office from 22 June to 10 July 2009 and will be exposed to as many focus areas of the bank as possible in order to give them a good overview of what banking entails.

“A degree, even an honours degree, is not enough. When graduates knock on an employer’s door he/she already assumes that the student will have a certain set of knowledge. We must once again look at ways to enhance our students’ practical and softer skills in order for them to compete in the labour market,” said Prof. Van Zyl.

“With this programme we want to equip and empower our students and develop their talents. In the end the student must be able to answer the question, “What makes me better than the 27 000 other students on our campus and on campuses elsewhere?” Prof. Van Zyl said.

Ms Venete Klein, Executive Director: ABSA Retail Banking and Visiting Professor at the University’s School of Management stated that it was always good to meet and engage with young talent, the leaders of tomorrow. “The students are entering the world of work at a crucial and difficult stage; a time when financial services worldwide are transformed. They have proven themselves academically. Now they have the opportunity to complement theory with work experience. With this programme they can develop into competent and compassionate professionals. I am proud that ABSA is part of this programme,” she said.

Media Release:
Lacea Loader
Assistant Director: Media Liaison
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl.stg@ufs.ac.za 
13 May 2009
 

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