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Water footprint important but misunderstood indicator
Water footprinting is the future of water conservation

The Water Footprint (WF) of a product, process or person provides an indication of how much fresh water is used, both direct and indirect, to produce a product, drive the process or lead a lifestyle. Although it is a very important indicator it is often misunderstood. Popular media contribute to this misunderstanding as they often use the WF to illustrate the large quantities of water used to produce a product without explaining what the footprint actually means.  

An example is a single kilogram of beef that has an average global WF 15 415 litres. This indeed sounds scary, but when one places it in context, the total WF includes 14 414 litres green water, 550 litres blue water and 451 litres grey water. Green water is the evapotranspiration of precipitation (rain), blue water is the fresh water from dams, rivers and underground sources, while grey water is the amount of fresh water required to dilute polluted water to acceptable levels.

According to Frikkie Maré, a lecturer at the Department of Agricultural Economics at the University of the Free State (UFS), the WF concept provides a new look at water conservation and sustainability. “Although the WF is not an indicator of sustainable water use, it is a useful tool to calculate total water demand and is used in the estimation of sustainability. Traditionally, water conservation was focused on the direct water use of individuals (time taken to shower, leaking taps etc.), but the WF now provides a tool to focus attention on total water demand.”

The Water Footprint Network assists individuals with this new trajectory on the water conservation front with the personal water footprint calculator that allows individuals globally to determine their personal water demand through their direct and indirect water usage. Maré believes this can cause the necessary paradigm shift in the aqua status quo by creating awareness among consumers on their total water demand.

With Water Week underway from 17-23 March 2018, UFS students and staff members are urged to make use of the personal water footprint calculator in order to become aware of the real importance of fresh water in our everyday lives.

News Archive

Mathatha Tsedu to deliver King Moshoeshoe lecture
2009-06-29

Mathatha Tsedu 
The former Editor of City Press, Mathatha Tsedu, will deliver the Second King Moshoeshoe Memorial Lecture at the University of the Free State in Bloemfontein on Wednesday, 9 September 2009.

The King Moshoeshoe Memorial Lecture series are an initiative of the University of the Free State to honour the leadership legacy of King Moshoeshoe I, founder of the Basotho nation. The lecture series aim to provide a platform for debate about the key challenges of nation-building, reconciliation and leadership facing our country and the African continent.

In 2004 the UFS produced a documentary on the life of King Moshoeshoe I as part of the project to pay tribute to this great African leader. The documentary was screened numerous times on SABC TV.

Later in 2006, the inaugural King Moshoeshoe Memorial Lecture was delivered by Prof Njabulo Ndebele, former vice-chancellor of the University of Cape Town.

Mr Tsedu is one of South Africa’s foremost journalists and social commentators. He will speak on the topic, “When globalisation ties the fate of the Maluti to that of the ice caps on the Alps, what does Morena Moshoeshoe teach us about leadership today?”

Mr Tsedu has received several awards, including the Nat Nakasa Award for Courageous Journalism in 2000 as well as the Shanduka Lifetime Achievers Award in 2007.

A graduate of the University of the Witwatersrand, he started his career in journalism as a bureau reporter for the Sowetan in 1978 responsible for the then Northern Transvaal. Later Mr Tsedu became Political Editor of the Sowetan, the Deputy Editor of The Star as well as the Deputy Editor of the Sunday Independent and Deputy Chief Executive of SABC News.

He has also been the Editor of two major Sunday newspapers, the Sunday Times and City Press and is currently the Head of the Journalism Academy at the Media24 group.

Mr Tsedu is the Chairperson of The African Editors Forum and a Council Member of the South African National Editors’ Forum (SANEF). He has addressed various organisations on journalism in South Africa, including the International Federation of Journalists; the International Confederation of Free Trade Unions; the Botswana Journalist Association; the Zimbabwe Union of Journalists; the Kenya Union of Journalists; and the Union of African Journalists.

He was an active trade unionist and national executive member of the Media Workers’ Association of South Africa. He was detained several times, banned and restricted to Seshego in the Northern Province from 1981 to 1986.

Mr Tsedu is also a short story writer with several of his stories published in various magazines. He was awarded a prestigious Nieman Fellowship in 1996/97 to study at Harvard University in the United States of America.

Media Release
Issued by: Lacea Loader
Assistant Director: Media Liaison
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: loaderl.stg@ufs.ac.za  
29 June 2009

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