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20 March 2018 Photo Pexels
Water footprint important but misunderstood indicator
Water footprinting is the future of water conservation
The Water Footprint (WF) of a product, process or person provides an indication of how much fresh water is used, both direct and indirect, to produce a product, drive the process or lead a lifestyle. Although it is a very important indicator it is often misunderstood. Popular media contribute to this misunderstanding as they often use the WF to illustrate the large quantities of water used to produce a product without explaining what the footprint actually means.  

An example is a single kilogram of beef that has an average global WF 15 415 litres. This indeed sounds scary, but when one places it in context, the total WF includes 14 414 litres green water, 550 litres blue water and 451 litres grey water. Green water is the evapotranspiration of precipitation (rain), blue water is the fresh water from dams, rivers and underground sources, while grey water is the amount of fresh water required to dilute polluted water to acceptable levels.

According to Frikkie Maré, a lecturer at the Department of Agricultural Economics at the University of the Free State (UFS), the WF concept provides a new look at water conservation and sustainability. “Although the WF is not an indicator of sustainable water use, it is a useful tool to calculate total water demand and is used in the estimation of sustainability. Traditionally, water conservation was focused on the direct water use of individuals (time taken to shower, leaking taps etc.), but the WF now provides a tool to focus attention on total water demand.”

The Water Footprint Network assists individuals with this new trajectory on the water conservation front with the personal water footprint calculator that allows individuals globally to determine their personal water demand through their direct and indirect water usage. Maré believes this can cause the necessary paradigm shift in the aqua status quo by creating awareness among consumers on their total water demand.

With Water Week underway from 17-23 March 2018, UFS students and staff members are urged to make use of the personal water footprint calculator in order to become aware of the real importance of fresh water in our everyday lives.

News Archive

‘Global financial crisis is far from over’
2012-09-09

At the lecture were, from the left: Dr Arno van Niekerk (Department of Economy), Dr Francois Strydom (Centre for Teaching and Learning), Dr Mallory du Plooy (UFS101), Ms Gill Marcus, Governor of the Reserve Bank, and Lauren Hing and Louise Strydom of the UFS101 office.
Photo: Leatitia Pienaar.
6 September 2012

The global financial crisis the world has been experiencing since 2008 is far from over. In fact, Gill Marcus, Governor of the South African Reserve Bank, expects it to last for the next five years. “It is the longest financial crisis in history,” she said.

Ms Marcus lectured in the new UFS101 course of the university. The course was implemented at the beginning of the year and is aimed at broadening the world for new first-year students. About 2 000 students are taking the course.

Ms Marcus brought globalisation home and explained how activities in the international area impact on the lives of South Africans. She said South Africa was not excluded from the effect of global crises. Ms Marcus also said that South Africa was one of only a few countries in the world not experiencing a banking crisis due to strict controls in place, but more could be done.

“The big question is how to make sure that the South African banking system stays sound,” she said.

On a question about the debt of South Africans, she said it was important for South Africans to live within their means. “If we want to afford our new development, we need a savings percentage of 25 percent.” South Africa needs foreign capital investment to supplement the low local savings.

“It is difficult to resist all aspects of globalisation. Some can be to our advantage, but the others pose tremendous challenges.”

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