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20 March 2018 Photo Pexels
Water footprint important but misunderstood indicator
Water footprinting is the future of water conservation
The Water Footprint (WF) of a product, process or person provides an indication of how much fresh water is used, both direct and indirect, to produce a product, drive the process or lead a lifestyle. Although it is a very important indicator it is often misunderstood. Popular media contribute to this misunderstanding as they often use the WF to illustrate the large quantities of water used to produce a product without explaining what the footprint actually means.  

An example is a single kilogram of beef that has an average global WF 15 415 litres. This indeed sounds scary, but when one places it in context, the total WF includes 14 414 litres green water, 550 litres blue water and 451 litres grey water. Green water is the evapotranspiration of precipitation (rain), blue water is the fresh water from dams, rivers and underground sources, while grey water is the amount of fresh water required to dilute polluted water to acceptable levels.

According to Frikkie Maré, a lecturer at the Department of Agricultural Economics at the University of the Free State (UFS), the WF concept provides a new look at water conservation and sustainability. “Although the WF is not an indicator of sustainable water use, it is a useful tool to calculate total water demand and is used in the estimation of sustainability. Traditionally, water conservation was focused on the direct water use of individuals (time taken to shower, leaking taps etc.), but the WF now provides a tool to focus attention on total water demand.”

The Water Footprint Network assists individuals with this new trajectory on the water conservation front with the personal water footprint calculator that allows individuals globally to determine their personal water demand through their direct and indirect water usage. Maré believes this can cause the necessary paradigm shift in the aqua status quo by creating awareness among consumers on their total water demand.

With Water Week underway from 17-23 March 2018, UFS students and staff members are urged to make use of the personal water footprint calculator in order to become aware of the real importance of fresh water in our everyday lives.

News Archive

Prof Jonathan Jansen’s term extended for a further five years
2014-03-19

During its first meeting of the year, held on Friday 14 March 2014 on the Bloemfontein Campus, the Council of the University of the Free State (UFS) decided to appoint Prof Jonathan Jansen for a further term as Vice-Chancellor and Rector.

Prof Jansen was appointed in this position on 1 July 2009. His term will be extended for a further five years on 1 July 2014.

“Prof Jansen’s vision for the future of the UFS is in line with that of Council. He led the university successfully through a challenging time and his ability to bring people from different backgrounds together has made a huge difference in how the institution is perceived nationally and internationally. We are thankful that his services could be maintained for a further term and look forward to working with him,” said Judge Ian van der Merwe, Chairperson of the Council.

Prof Jansen said that he is honoured and humbled to be granted a second term. “I will work even harder to advance academic excellence and deepen human relations at this great institution," he said.

The term of the Vice-Chairperson of the Council, Mr Edward Kieswetter, was also extended for another three years during the meeting. Mr Kieswetter, Group Chief Executive of Alexander Forbes Equity Holdings (Pty) Ltd, has been a member of the Council since November 2004. This will be his third term as Vice-Chairperson.

Issued by: Lacea Loader (Director: Communication and Brand Management)
Telephone: +27(0)51 401 2584 or +27 (0) 83 645 2454
E-mail: news@ufs.ac.za
Fax: +27 (0) 51 444 6393

 

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