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25 May 2018 Photo Supplied
Kovsies back Margo as Miss SA Top-12 finalist
#MargoForMissSA

Co-director of the non-profit organisation A&M Foundation, hair influencer at Shea Moisture South Africa, part-time teacher and mentor, Margo Fargo said: “I come from a community and background that doesn’t necessarily have all the resources and opportunities for me to be in this position, but that gives me hope, and I have faith that it will encourage someone to believe that it is possible to achieve what you set your mind to, and work for it despite the circumstances.”

Kovsie’s very own Margo Fargo strikes the iron while it’s hot, as she competes in the Miss South Africa Beauty Pageant as a top-12 finalist.

UFS alumni have developed a knack for achieving admirable accomplishments, and Fargo is standing by to take the flight to new heights.

When asked what makes her stand out, the BSc Consumer Sciences honours graduate replied, “My story; no two contestants are the same physically and intellectually, we are all so different and the fact that I am myself sets me apart.”

Fargo believes that Miss South Africa needs to be a leader in countless ways, having a formidable but teachable spirit to continually grow through encounters and experiences. She feels that the candidate should be unapologetic for who she is and be strong-willed, as she represents many people as well as an entire nation. Fargo strongly believes that the Miss South Africa Beauty Pageant is an important institute in the country, as it aids women with characteristic traits and mechanisms that enable them to make a visible and worthy difference in their communities.

“I come from a community and background
that doesn’t necessarily have all the
resources and opportunities for me
to be in this position, but that gives
me hope, and I have faith that
it will motivate someone else
to believe that it is possible
to achieve what, you set
your mind to, and work for it
despite the circumstances.”
—Margo Fargo

The 25-year-old from Heidedal, Bloemfontein, explained that breaking into the pageant industry made her feel like a fish out of water. Fargo found great difficulty throughout the journey to this point in her life; however, she stressed that the rejection she was subjected to was brutal but very much needed, as it has given her a thick skin. She also emphasised the honour it was to be associated with an organisation of the calibre of the Miss South Africa Beauty Pageant.

Fargo dreams of herself as a well-established brand, with her own businesses, doing compelling work that creates sustainable jobs in industries including wellness, entertainment, and working with people. She concluded by saying, “We need each other, for we are stronger together.” The university is proud to count Fargo among its alumni, and the Kovsie community wishes her all the best in this adventure.

News Archive

Department of Communication and Information helped with project
2006-05-15

Third-year students studying integrated marketing communication at the University of the Free State's (UFS) Department of Communication and Information Studies recently completed a practical project called  “Battle of the Creatives” together with OFM and Altech AutoPage. The students worked with marketing agencies from Bloemfontein and had to formulate a new marketing strategy for Altech AutoPage. The winning group's campaign will be implemented in July and August 2006 by Altech AutoPage in Bloemfontein.  If the expected results are achieved, the campaign will be rolled out nationally.  The project will in future be presented annually to give students the opportunity to obtain practical experience.

The winning group of students are from the left Ms Katia Bouwer (Mighty K marketing agency), Ms Diana Ambrosio, Ms Carmen van Heerden and Mr Gerben van Niekerk.
At the back from the left are Ms Andrea Scheckle, Mr Nico van der Westhuizen, Ms Bianca Vorster, Mr Frans Claassen, Ms Riëtte Coetzer and Mr Abrie Barker.

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