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25 May 2018 Photo Supplied
Kovsies back Margo as Miss SA Top-12 finalist
#MargoForMissSA

Co-director of the non-profit organisation A&M Foundation, hair influencer at Shea Moisture South Africa, part-time teacher and mentor, Margo Fargo said: “I come from a community and background that doesn’t necessarily have all the resources and opportunities for me to be in this position, but that gives me hope, and I have faith that it will encourage someone to believe that it is possible to achieve what you set your mind to, and work for it despite the circumstances.”

Kovsie’s very own Margo Fargo strikes the iron while it’s hot, as she competes in the Miss South Africa Beauty Pageant as a top-12 finalist.

UFS alumni have developed a knack for achieving admirable accomplishments, and Fargo is standing by to take the flight to new heights.

When asked what makes her stand out, the BSc Consumer Sciences honours graduate replied, “My story; no two contestants are the same physically and intellectually, we are all so different and the fact that I am myself sets me apart.”

Fargo believes that Miss South Africa needs to be a leader in countless ways, having a formidable but teachable spirit to continually grow through encounters and experiences. She feels that the candidate should be unapologetic for who she is and be strong-willed, as she represents many people as well as an entire nation. Fargo strongly believes that the Miss South Africa Beauty Pageant is an important institute in the country, as it aids women with characteristic traits and mechanisms that enable them to make a visible and worthy difference in their communities.

“I come from a community and background
that doesn’t necessarily have all the
resources and opportunities for me
to be in this position, but that gives
me hope, and I have faith that
it will motivate someone else
to believe that it is possible
to achieve what, you set
your mind to, and work for it
despite the circumstances.”
—Margo Fargo

The 25-year-old from Heidedal, Bloemfontein, explained that breaking into the pageant industry made her feel like a fish out of water. Fargo found great difficulty throughout the journey to this point in her life; however, she stressed that the rejection she was subjected to was brutal but very much needed, as it has given her a thick skin. She also emphasised the honour it was to be associated with an organisation of the calibre of the Miss South Africa Beauty Pageant.

Fargo dreams of herself as a well-established brand, with her own businesses, doing compelling work that creates sustainable jobs in industries including wellness, entertainment, and working with people. She concluded by saying, “We need each other, for we are stronger together.” The university is proud to count Fargo among its alumni, and the Kovsie community wishes her all the best in this adventure.

News Archive

International delegates attend SACOMM conference at UFS
2016-10-12

Description: SACOMM conference  Tags: SACOMM conference

From the left: Prof Colin Chasi, Chairperson of the
South African Communications Association,
Dr Dalme Mulder UFS Lecturer; Dr Wilmien Marais,
UFS Lecturer; Prof Johann de Wet, former head of
UFS Department of Communication Science
Prof Tom O’Regan, University of Queensland (Australia)
and Prof Milli Rivera, Head of the UFS Department of
Communication Science during the conference on the
UFS Bloemfontein Campus.
Photo: Rulanzen Martin

Communication from within and below: Social Transformation and Inclusiveness. That was the theme of the 2016 South African Communication Association (SACOMM) conference, hosted at the Bloemfontein Campus of the University of the Free State (UFS) from 3 to 5 October 2016.

“Through this theme, participants were invited to submit papers that examined the role of communication in today’s tumultuous climate,” said Prof Mili Rivera, Head of the Department of Communication Science at the UFS.

A total of 140 delegates from other South African universities, as well as international delegates from Zimbabwe, Nigeria, the United Kingdom, United States, and Australia attended the conference. It was the second time in ten years that the UFS hosted the conference.

Organisation to mentor and support emerging scholars
Various staff members and students from the UFS Department of Communication Science presented papers during the three days.

Annette van Baalen and Dr Dalme Mulder, both lecturers in the department, won the best paper award in the Corporate Communication division. A number of emerging scholars also presented papers. “The organisation is committed to mentoring and supporting emerging scholars in the field of Communication Science,” said Prof Rivera.

Association must be agent of change in curriculum
Delegates discussed the role of the organisation (SACOMM) as an agent of change in terms of decolonising the curriculum. The focus was on training journalists to cover crises in a fair and balanced manner. The book The Art of Persuasive Communication - A Process (4th Edition) by Prof Johann de Wet, former head of the UFS Department of Communication Science, was also launched during the conference.

The next SACOMM conference will take place at Rhodes University in 2017.

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