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22 May 2018 Photo iStock
UFSAfricaWeek - Sharing a meal to celebrate Africa Day
Since the foundation of the Organisation of African Unity on 25 May 1963, the day has been renowned as Africa Day, celebrated widely across the world and particularly in Africa to signify Africa’s identity and unity.

As a build-up for Africa Day celebrations, the Student Representative Council’s (SRC) executive committee of the International Students Council collectively came up with the ‘Meal in a jar’ initiative. The purpose of this initiative is to reach out to the community, interact and promote unity as a way of celebrating Africa day. It is also to bring to life the sense of integration and inclusion for international students. “From the time one sets foot at the University of the Free State (UFS), the only community most of us will know is the UFS community,” said Andrei Tendai, the SRC International Students Council representative.
 
The international students’ council in collaboration with Elanja Children’s Initiative identified Heide Primary School in Heidedal for this project. Through the ‘Meal in a jar’ initiative, international students will have the opportunity to engage with the broader community outside the institution’s walls in a fun and unique way. Together with volunteers from House Kestell and other partners, the SRC on 24 May 2018 will prepare and share a meal in a jar with 130 learners.

“This project emphasises the efforts by the SRC to denote a significant shift from an attitude of international students’ isolation and exclusion, to an inclusive and open policy that encourages integration and the promotion of the right to equality,” said Tendai.
 
Celebrating Africa day is also about working towards an Africa that relies on the potential of its people, and whose development is people-driven especially for women, youth and children. 

For more information on this project, contact Sonya Kapfumvuti on 062 258 2776.

News Archive

UFS receives several awards for communication projects
2014-11-26

Staff from the Department of Communication and Brand Management received five awards at MACE 2014. From the left are: Leonie Bolleurs (Excellence awards for the Internet Broadcast Project and the B Safe safety campaign), Lacea Loader, Director of the Department of Communication and Brand Management, Lelanie de Wet (Excellence award for the #FaceOfFacebook social media campaign and Merit award for the Redesign of the UFS website) and René-Jean van der Berg (Merit award for the No Student Hungry media campaign).
Photo: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) received several national and international awards for communication campaigns and projects this year.

On international level, an audit of the university’s stakeholders received the Jake Wittmer award for research in communication from the International Association of Business Communicators

(IABC), a merit award in the category communication and research management from the IABC, a 2014 IABC Africa Gold Quill award and a bronze medal from the International Business Association (IBA). Furthermore, the audit was a finalist in the Golden World awards (GWA) of the International Public Relations Association (IPRA). The Bult magazine also received a bronze medal from the IBA.

Staff from the department also walked away with five awards at this year’s Marketing, Advancement and Communication in Education (MACE) Excellence awards, which formed part of the annual MACE congress held at Sun City from 13-15 November 2014. Some 185 communication, marketing and institutional advancement practitioners from across South Africa attended the event.

Lacea Loader, Director of the Department of Communication and Brand Management, says: “The national and international recognition from our peers in higher education, as well as from the industry, is of exceptional value to us and I am delighted that the standard of our projects and campaigns could be benchmarked in this way.”

The UFS received awards from MACE for excellence in:

- Internet Broadcast Project (category: audiovisual)
- #FaceOfFacebook social media campaign (category: social media)
-  B Safe safety campaign (category: integrated campaigns)

Merit awards were presented to:

- Redesign of the UFS website (category: electronic media)
- No Student Hungry media campaign (category: media)

Mace fulfils a leadership role in the Higher Education (HE) and Further Education and Training (FET) sectors within Southern Africa by adding value to practitioners in marketing, communication and advancement through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

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