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02 October 2018 | Story UFS | Photo Supplied
Better yourself at Adelaide Tambo Public Library
According to Dr Magteld Smith the American Space in the Adelaide Tambo Public Library provides an opportunity for visitors to connect and learn about the US.

The new and upgraded American Corner at the Adelaide Tambo Public Library in Bloemfontein is a must visit for all driven individuals who are looking to better themselves. 

"The opportunity the American Corner provides is something all teachers, students and pupils must know about," said Dr Magteld Smith a lecturer and researcher in otorhinolaryngology in the Faculty of Health Sciences at the University of the Free State (UFS). The library, on the corner of Charles and West Burger streets, was renovated recently. As part of the overall renovation project, the US Consulate General in Johannesburg refurbished the Corner and provided new computers and audio/visual equipment to enhance its educational and cultural programmes. It is equipped with the very best audio and online technology for audio- and e-books with free Wi-Fi, said Dr Smith.

The US Consulate General in Johannesburg and the Mangaung Metro Municipality renewed their partnership when the Executive Mayor of Mangaung Metro Cllr. Olly Mlamleli and US Consul General Michael McCarthy signed an agreement for the American Corner Mangaung at the library.

The American Space in the library provides an opportunity for visitors to connect and learn about the US through books, movies, and magazines. It provides a space for information and engagement on issues such as educational advice for those who want to study in the US, workshops on a range of topics from career skills to English language learning and the introduction of 21st-century digital skills, and academic resources for visitors.

Dr Smith said it was essential that teachers, pupils and scholars make use of these opportunities and facilities at the Adelaide Tambo Public Library.

"Very few people know of this," she said.

Dr Smith, who is deaf, was a fellow at the University of Minnesota, Humphrey School of Public Affairs, through the US Department of State.

News Archive

Recognition from the United Nations and MACE
2013-11-22

 
The University of the Free State received Excellence and Merit awards for its communication and marketing projects.
From the left is Leatitia Pienaar, editor of Bult magazine, Lacea Loader, Director Strategic Communication, Leonie Bolleurs, editor of Dumela and Ilze Bakkes, UFS Marketer: Publications and Broadcast.
Photo: Sonia Small

The University of the Free State (UFS) was this week recognised by the United Nations (UN), as well as the national association for Marketing, Advancement and Communication in Education (MACE), for its communication and marketing publications and campaigns.

The UFS was named by representatives of the UN to receive a special United Nations Award for a leadership communication campaign called ‘Talk to me’. The award, which forms part of the Golden Awards of the International Public Relations Association (IPRA), is made annually to the campaign that best supports human development in line with the UN objectives.

The UFS also received seven awards from MACE during the Higher and Further Education Excellence Awards. The ‘Talk to me’ campaign was awarded an Excellence Award in the category integrated campaigns and projects; a television campaign on DSTV received an Excellence Award in the broadcasting category. The campaign also received an award as the overall winner in this category. The magazine Bult received a special Excellence Award in the category external publications (as the publication with the highest marks in the history of this award ceremony); the staff newsletter Dumela and a set of student recruitment publications each received a Merit Award in the categories internal newsletters and special publications respectively; and the Open Day campaign received a Merit Award in the category integrated campaigns and projects.

The Excellence Awards form part of the 2013 national MACE congress, which was hosted by the UFS on the Bloemfontein Campus from 18-20 November 2013 and attended by 139 delegates from 25 higher and further education institutions.

“I am extremely proud of the achievements of what is emerging as a truly world-class communications department at the UFS recognised increasingly for achievements nationally and abroad,” says Prof Jonathan Jansen, Vice-Chancellor and Rector of the UFS.

‘Talk to me’, which was implemented in 2010, is a leadership communication campaign that creates a way for staff and students to engage with Prof Jansen. With the campaign, he regularly spends time physically sitting on the university’s three campuses in a predetermined area giving staff and students the opportunity to talk and interact with him. The success of the campaign stems from the fact that it gives him the opportunity to pick up on issues or concerns of the campus community.

“The ‘Talk to me’ campaign is one of the key campaigns of the university’s Human Project, as it projects the scholarship of service and transformation leadership. It is an exceptional honour to be recognised by the UN and to receive this award,” says Lacea Loader, Director: Strategic Communication at the UFS.

“The MACE Higher and Further Education Excellence Awards provide an excellent platform to showcase the many projects and campaigns of the sector, and to receive this kind of recognition from our peers is a tremendous honour for the UFS,” says Loader.


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