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01 October 2018 | Story UFS | Photo Rulanzen Martin
Prof Charles Ngwena is a former professor in the UFS Department
Prof Charles Ngwena is a former professor in the UFS Department of Constitutional Law and Legal Philosophy in the Faculty of Law.
The meaning of race, culture and sexism in Africa takes a different tone than it does in the West. The West has always tried to create an identity for Africa, but the real question remains: “What does it mean to be an African?’ 

“My aim with this book was to see how discourse is formed and what it means when you say the word ‘African’, which is meaningless. You have to look back to understand how that was created,” said Prof Charles Ngwena.

Prof Ngwena’s new book, asks the critical question,‘What is Africanness?’ Fully titled, What is Africanness? Contesting nativism in race, culture and sexualities is a timely contribution to contemporary South African debates on issues of decolonisation, race, ethnicity, nation building and belonging.

Identity formation a crucial element

“The book speaks directly to African cultural heritage and deconstructs a Western-imposed and homogenising framework for understanding Africanness,” said Dr Nadine Lake from the Centre for Gender and Africa Studies (CGAS) at the University of the Free State (UFS).

Prof Ngwena foregrounds the importance of intersectionality when approaching issues of race, culture and sexuality and writes: “Genericness is ineluctably homogenising. It can serve to obscure heterogeneities among women, pre-empting the need to explore the implications of differences among women in feminist theory and praxis.

“Identity is being and becoming. It is always changing. What young people think of identity is not the same way their grandparents thought about it,” said Prof Ngwena. He added that his contribution through this book was to underlay identity formation.

The book, published by Pretoria University Law Press (PULP), was launched in a joint venture by CGAS, the Centre for Human Rights at the University of Pretoria on Tuesday 11 September 2018 at the UFS.

News Archive

Trading innovative ideas for academic bursaries worth R275 000
2015-11-09


The top three individual bursary winners with TATA and UFS representatives. From Left:  Naquita Fernandes, Henrike Prinsloo, Lebohang Motsisi, Stefan Strampe, Dr. Johan van Zyl, Jehan van Vuuren, Sanjeeb Lahiri and Salomien Boshoff.
Photo:  Lize Van Den Berg

Learning from industry experts is essential for students’ development. When that learning eases the financial burden of tuition fees, it is even better. TATA Africa has ensured that students from the University of the Free State (UFS) earn academic currency for displaying leadership and business skills.

Jehan Van Vuuren walked away with R40 000 in his student account, Hendrike Prinsloo earned herself R30 000, Stephan Strampe has R25 000 less to worry about when the 2016 academic year arrives, and seven other students managed to save their parents R20 000 each.

These top 10 Strategic Marketing students from the UFS Department of Business Management and Department of Communication Science took up the challenge of devising strategic concepts to be implemented by the Africa branch of TATA Group companies.

TATA Group is a multinational conglomerate which specialises in a wide range of products and services, such as automobile manufacturing, hotel accommodation, construction, textiles, food and beverages, amongst other enterprises operating under its banner. On 15 October 2015, the company’s Head Office representatives signed a cheque for R275 000 to reward the creative input of our students.

Lesle-Ann George won an academic bursary worth R20 000 for her individual effort, and was also part of one of the best four groups that won R10 000 each. She said the competition was an opportunity of a lifetime. The financial aid will be channeled towards the BCom Marketing Honours degree she intends pursuing next year.

The students’ ideas included market research for TATA motors, the development of a mobile application for the Taj Hotel, as well as innovative student-oriented social media, and guerrilla marketing strategies.

“This collaborative partnership between TATA Africa and UFS has provided the students with an opportunity to learn from key role-players in the industry and, in turn, to gain practical exposure to real-life industry happenings,” said Naquita Fernandes, a Business Management lecturer and the competition’s co-organiser.

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