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29 October 2018

Prof Stef Coetzee, former Rector and Vice-Chancellor of the University of the Free State (UFS), passed away in the Mediclinic Cape Gate on Saturday 27 October 2018. 

Prof Coetzee assumed duty as the 11th Rector and Vice-Chancellor of the UFS on 1 April 1997. He will be remembered for his drive to promote transformation at the UFS. During his time as Rector and Vice-Chancellor, he initiated a revitalisation process (turnaround strategy) which was ultimately finalised by his successor, Prof Frederick Fourie.

Among others, he established a Broad Transformation Forum (BTF) and transformation office to draft a new political framework for the UFS. He strived to manage the university as a business enterprise and was focused on developing the academy in an entrepreneurial manner. His legacy includes the establishment of the BTF, the revitalisation process (turnaround strategy), academic revitalisation, growing student numbers, and increased research outputs. He stepped down as Rector at the end of 2002.

“The turnaround strategy initiated by Prof Coetzee during his term as Rector and Vice-Chancellor is still evident today in the management approach of the UFS. On behalf of the executive management and the university community, I wish his family, relatives, and former colleagues all the best during this difficult and sad time. I hope that they will find comfort in his significant contribution to various sectors in the country – especially at the UFS,” said Prof Francis Petersen, Rector and Vice-Chancellor of the UFS.

Prof Stef Coetzee obtained his MA degree in Economics at Stellenbosch University in 1973, and a DPhil in Development Economics at the University of the Free State (UFS) in 1980. He is a former Executive Officer of the Afrikaanse Handelsinstituut and was also associated with Unisa and the North-West University. 


Released by:
Lacea Loader (Director: Communication and Marketing)
Telephone: +27 51 401 2584 | +27 83 645 2454
Email: news@ufs.ac.za | loaderl@ufs.ac.za
Fax: +27 51 444 6393

News Archive

UFS receives several awards for communication projects
2014-11-26

Staff from the Department of Communication and Brand Management received five awards at MACE 2014. From the left are: Leonie Bolleurs (Excellence awards for the Internet Broadcast Project and the B Safe safety campaign), Lacea Loader, Director of the Department of Communication and Brand Management, Lelanie de Wet (Excellence award for the #FaceOfFacebook social media campaign and Merit award for the Redesign of the UFS website) and René-Jean van der Berg (Merit award for the No Student Hungry media campaign).
Photo: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) received several national and international awards for communication campaigns and projects this year.

On international level, an audit of the university’s stakeholders received the Jake Wittmer award for research in communication from the International Association of Business Communicators

(IABC), a merit award in the category communication and research management from the IABC, a 2014 IABC Africa Gold Quill award and a bronze medal from the International Business Association (IBA). Furthermore, the audit was a finalist in the Golden World awards (GWA) of the International Public Relations Association (IPRA). The Bult magazine also received a bronze medal from the IBA.

Staff from the department also walked away with five awards at this year’s Marketing, Advancement and Communication in Education (MACE) Excellence awards, which formed part of the annual MACE congress held at Sun City from 13-15 November 2014. Some 185 communication, marketing and institutional advancement practitioners from across South Africa attended the event.

Lacea Loader, Director of the Department of Communication and Brand Management, says: “The national and international recognition from our peers in higher education, as well as from the industry, is of exceptional value to us and I am delighted that the standard of our projects and campaigns could be benchmarked in this way.”

The UFS received awards from MACE for excellence in:

- Internet Broadcast Project (category: audiovisual)
- #FaceOfFacebook social media campaign (category: social media)
-  B Safe safety campaign (category: integrated campaigns)

Merit awards were presented to:

- Redesign of the UFS website (category: electronic media)
- No Student Hungry media campaign (category: media)

Mace fulfils a leadership role in the Higher Education (HE) and Further Education and Training (FET) sectors within Southern Africa by adding value to practitioners in marketing, communication and advancement through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

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