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10 January 2019 | Story Charlene Stanley | Photo Anja Aucamp
Dr Allessandra Kim Heggenstaller
Dr Allessandra Kim Heggenstaller’s doctoral thesis found that cosmetic surgery can lead to an enhanced sense of empowerment.

With human rights at the centre of our modern society’s psyche, the concept of women taking ownership of their own bodies is often interpreted as standing up against all forms of abuse as well as celebrating their own physical uniqueness.

But what about the interpretation that ownership also gives you the right to alter your physical appearance through cosmetic surgery?

The stigma traditionally surrounding cosmetic surgery which is purely done to correct a perceived physical flaw or shortcoming and not for health reasons, has always intrigued Alessandra Kim Heggenstaller. So much so, that the 31-year-old Sociology graduate made it the topic of her doctoral thesis (The role of cosmetic surgery in the embodied experience of female beauty).

 

Beauty and success

“Nowadays, the concept of human ‘beauty’ is intricately linked to that of identity: beauty is seen as

bringing success in occupation, love, and marriage. Accordingly, beauty is often treated as a commodity – social status is attributed to it, and negotiated with it,” says Heggenstaller.

She wanted to test the prevailing negative perception that women who opt for corrective surgery are vain and superficial and are motivated by their desire to fit into a stereotype of ‘the perfect female body’.

 

Surgery a last resort

In her research, Heggenstaller interviewed 10 Free State women who had cosmetic interventions.

The women were from various ages and backgrounds. However, Heggenstaller found certain commonalities:

“None of them did it for a male partner or to fit a perceived stereotype. All of them had done intensive research beforehand and for each of them surgery was really a last resort,” she says.

She found that the women’s main motivation was that they didn’t ‘feel at home’ in their own

bodies because of the perceived shortcoming.

“The study found that a cosmetic procedure was an action and choice that began a journey of change and self-discovery. When the physical body portrays a more accurate image of how the individual feels, she engages her lifeworld and social environment with an enhanced sense of empowerment,” says Heggenstaller.

 

No regrets

“It was also significant to hear that not one of my case studies had any regrets about opting for surgery. In fact, they all felt that they should have done it sooner.”

News Archive

Another boost for sport at the UFS
2005-10-13

A contract formalizing the appointment of Sports Plan (Pty) Ltd was signed by Prof Verschoor and Mr Morne du Plessis in the historic Main Building of the UFS Bloemfontein campus.

 

The University of the Free State (UFS) has officially appointed Sports Plan (Pty) Ltd, which has former Springbok rugby captain Morné du Plessis as managing director, to manage its Centre for Exercise and Sport Science Services (CESSS) on the Bloemfontein campus.

According to Prof Teuns Verschoor, Vice-Rector: Academic Operations, the appointment of Sports Plan (Pty) Ltd is another step in the implementation of the UFS’s wide-ranging sport strategy to improve sport facilities and elevate formerly marginalized sports such as soccer, hockey, netball, tennis etc.

Sports Plan (Pty) Ltd is the manager of the Sports Science Institute of South Africa and coordinates and manages the national basketball high-performance programme of SA Basketball, as well as the Boxing Academy on behalf of Boxing South Africa. 

“It is also actively involved with the sports plans of several tertiary institutions like that of the University of Johannesburg and the University of Stellenbosch,” said Prof Verschoor.

“Sports Plan (Pty) Ltd was also appointed by the Ministry of Sport and Recreation to manage the allocation of sports codes to high-performance centres and to oversee the allocation of monies received from the National Lottery to these centres – this includes the CESSS at the UFS,” Prof Verschoor added.

In unfolding its national sports plan, the Ministry of Sport and Recreation has already identified the UFS-based CESSS as the high-performance testing centre for the national basketball teams whilst the national boxing teams are also earmarked to be trained at the UFS.

“We are glad to be associated with a company of this stature and look forward to work with them in the further development of sports at the UFS,” said Prof Verschoor.

According to Prof Verschoor, the CESSS will act as a centralised body that is responsible for the coordination and management of joint initiatives between professional service providers, research projects and KovsieSport.

“The centre will also coordinate and manage joint initiatives between various academic programmes in different academic subject fields such as sports medicine, bio kinetics, physiotherapy, dietetics, etc. ,” said Prof Verschoor.

These initiatives will help the UFS to become a centre and catalyst of sports development, to become internationally recognised in the field of exercise and sports science research and to become a centre for high quality sports performance enhancement.

Some of the objectives of the CESSS are:

  •  

  • To provide sports science services like to athletes, students, the general public and other stakeholders including certain national sport teams.
  • To provide the necessary teaching and training facilities and internship opportunities for UFS students in sports related fields of study will also be provided by the centre like human movement science.
  • To present skills-transfer programmes directed at the broader community like development of skills in various sporting codes.
  • To continue and extend the current chronic risk reversal programmes presented by the Department of Human Movement Science such as obesity management, cardiac rehabilitation and other lifestyle related conditions.

The centre was founded in 2003 and was until now managed by Dr Louis Holtzhausen, from Kovsie Health and a consultant, Dr Gary Vorster. 

A contract formalizing the appointment of Sports Plan (Pty) Ltd was signed today by Prof Verschoor and Mr Morne du Plessis in the historic Main Building of the UFS Bloemfontein campus.

 

 

 

 

The manager of the centre appointed by Sports Plan (Pty) Ltd is Mr Charles Store, an alumnus of the UFS, previously employed at the Sports Science Institute in Cape Town and by the SANDF at 3 Military Hospital, Bloemfontein.

 

Media release
Issued by: Anton Fisher
Director: Strategic Communication
072-207-8334
12 October 2005
 

 

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