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28 June 2019 | Story Xolisa Mnukwa
UFS Thought Leader series
The 2019 UFS Thought-Leader Series explores techniques of renewal and solutions for economic growth and entrepreneurship as an instrument of development for South Africa.
The University of the Free State (UFS), in cooperation with Vrye Weekblad, will present the second consecutive Thought-Leader Series as part of the Vrystaat Arts Festival on Thursday 4 July in the Economic and Management Science Auditorium (EBW Auditorium) on the UFS Bloemfontein Campus.

As a higher-education institution, the UFS deems itself responsible for contributing to local and national public discourses by assembling industry experts to deliberate on imperative topics that affect students, the broader community, and the country in one way or another. 

Topic of discussion for 2019 Thought-leader series 

In 2019, the UFS Thought-Leader series unpacks Economic Growth and Entrepreneurship for a Growing South Africa in the form of two concentrated panel discussions which will address the questions, ‘How can we fix the South African economy and create jobs?’ and ‘How can we establish a pro-youth entrepreneurship strategy for South Africa?’ respectively.

Expert panellists to discuss economic growth and entrepreneurship

Editor of the Vrye Weekblad, Max du Preez, will be facilitating discussions between panellists. The following panellists will participate in the first panel: Executive Director at the Centre for Politics and Research and political commentator, Prince Mashele; Vice-Dean (Strategic Projects) of the UFS Faculty of Economic and Management Sciences, Prof Philippe Burger; Director and Chief Economist at the Efficient Group, Dawie Roodt; and Chief Economist at Investec, Annabel Bishop.  

Chief Executive Officer at Harambee Youth Employment Accelerator, Maryana Iskander; Senior Banker at the Rand Merchant Bank, David Abbey; and Head of the UFS Department of Business Management, Prof Brownhilder Neneh, will form part of the second panel. 

Details about the event:

Date: 4 July 2019

Time: 10:00
Panel 1: How can we fix the South African economy and create jobs?’ 

Time: 12:00
How can we establish a pro-youth entrepreneurship strategy for South Africa?’ 

Venue: Economic and Management Sciences Auditorium (EMS Auditorium), UFS Bloemfontein Campus

More information: +27 51 401 3422 or news@ufs.ac.za
 

News Archive

Trading innovative ideas for academic bursaries worth R275 000
2015-11-09


The top three individual bursary winners with TATA and UFS representatives. From Left:  Naquita Fernandes, Henrike Prinsloo, Lebohang Motsisi, Stefan Strampe, Dr. Johan van Zyl, Jehan van Vuuren, Sanjeeb Lahiri and Salomien Boshoff.
Photo:  Lize Van Den Berg

Learning from industry experts is essential for students’ development. When that learning eases the financial burden of tuition fees, it is even better. TATA Africa has ensured that students from the University of the Free State (UFS) earn academic currency for displaying leadership and business skills.

Jehan Van Vuuren walked away with R40 000 in his student account, Hendrike Prinsloo earned herself R30 000, Stephan Strampe has R25 000 less to worry about when the 2016 academic year arrives, and seven other students managed to save their parents R20 000 each.

These top 10 Strategic Marketing students from the UFS Department of Business Management and Department of Communication Science took up the challenge of devising strategic concepts to be implemented by the Africa branch of TATA Group companies.

TATA Group is a multinational conglomerate which specialises in a wide range of products and services, such as automobile manufacturing, hotel accommodation, construction, textiles, food and beverages, amongst other enterprises operating under its banner. On 15 October 2015, the company’s Head Office representatives signed a cheque for R275 000 to reward the creative input of our students.

Lesle-Ann George won an academic bursary worth R20 000 for her individual effort, and was also part of one of the best four groups that won R10 000 each. She said the competition was an opportunity of a lifetime. The financial aid will be channeled towards the BCom Marketing Honours degree she intends pursuing next year.

The students’ ideas included market research for TATA motors, the development of a mobile application for the Taj Hotel, as well as innovative student-oriented social media, and guerrilla marketing strategies.

“This collaborative partnership between TATA Africa and UFS has provided the students with an opportunity to learn from key role-players in the industry and, in turn, to gain practical exposure to real-life industry happenings,” said Naquita Fernandes, a Business Management lecturer and the competition’s co-organiser.

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