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07 November 2019 | Story Thabo Kessah | Photo Johan Roux
Qwaqwa Campus top academic achiever, Selloane Mile, with Campus Principal, Dr Martin Mandew.
Qwaqwa Campus top academic achiever, Selloane Mile, with Campus Principal, Dr Martin Mandew.
Bosso ke mang? So goes a popular township saying derived from the late Hip Hop Pantsula’s (HHP) hit track, Bosso. Literally, it means ‘who is the boss?’

Selloane Mile, the 2018/2019 SRC Secretary General for the Qwaqwa Campus, was a tutor in the Faculties of Education and the Humanities from 2017 to 2019, and is also an aspiring poet and author. She is now the Qwaqwa Campus Dux Student for 2019, with an average of 84, 3%.

“I am very honoured and humbled to have been bestowed the award as the best academic student on the Qwaqwa Campus at the recent Student Excellence Awards ceremony. The experience certainly feels unreal and I am yet to come to terms with the magnitude of this accolade,” said Selloane, a final-year Bachelor of Education (Senior Phase and FET) student. 

The secret is, there is no secret

When asked what her secret was, she said: “I do not think there is any secret or technique that I can attribute my academic achievements to. However, I think setting a standard for yourself and being consistent in whatever we do to realise those standards we have set for ourselves, is the key to success. Also important is flexibility. One has to give yourself the chance to explore and tap into different horizons.” 

Cognitive growth

“You cannot grow cognitively if you do not challenge yourself. For instance, reading a book outside the scope of your discipline can prove beneficial, because you get to be more knowledgeable. The advice I would give is that you must constantly remind yourself why you are here and let that be the driving force, even when things are gloomy, to let that motivate you. If you want to achieve certain things, you have to compromise and deprive yourself of other things; so, priorities should be the order of the day,” said the future Biology and English educator.

Looking back

Selloane is a proud product of Qwabi, Molibeli, and Reabetswe primary schools in Qwaqwa.

“I was born and bred here at Mandela Park in Qwaqwa. I did my Grades 10-12 at Moteka Secondary School, and that is why I would like to go back and teach at a public school – to bring about change in my community.”

Other awards Selloane received, were the Faculty of Education Overall Best Performer, and the Top Academic Achiever in the 2018/2019 SRC. Clearly, bosso ke Selloane!

Some of the recipients on the day were:
Dineo Tsotetsi (81,5%) – Faculty of Economic and Management Sciences Overall Best Achiever
Katleho Motloung (78, 3%) – Faculty of Natural and Agricultural Sciences Overall Best Achiever
Tina Magaqa (74%) – Faculty of the Humanities Overall Best Achiever
Pakiso Mthembu – Sportsman of the Year
Sandakahle Msamariya Khumalo – Sportswoman of the Year
Thabo Mdletshe – UFS101 Teaching Assistant of the Year
Charlotte Maxeke Residence – The Cleanest Residence on Campus
Siphamandla Shabangu – Selfless Volunteer and Gateway Mentor
UFS Qwaqwa Campus Chorale – Outstanding Performing Arts and Cultural Society 

News Archive

A brand-new image for historic University of the Free State
2011-01-19

Prof. Jonathan Jansen, Vice-Chancellor and Rector, and Prof. Teuns Verschoor, Vice-Rector of Institutional Affairs, during the media conference to launch the new brand.
- Photo: Hannes Pieterse

A new chapter was written in the history of the University of the Free State (UFS) on Thursday, 27 January 2011 when it launched its revitalised brand image. 

The brand evolution has resulted in the adoption of two primary brands to engage with its stakeholders – an evolved academic crest and a new marketing brand for the institution’s offerings and services. 
 
The university, which recently won the World Universities’ Forum award for academic excellence and institutional transformation, was founded in 1904 as a dynamic learning environment where academic excellence and the development of leadership qualities are long-standing traditions. These values are the backbone of the university and the foundation of the new brand as it seeks to adapt to the changing needs of society, without sacrificing its rich history and heritage. 
 
The process of revitalising and creating a renewed image of the UFS, spearheaded by the university’s inspirational leader, Prof. Jonathan Jansen, started in February 2010 and involved a comprehensive and consultative process to understand the deep insights that underpin the fabric of the institution among its key stakeholders. 
 
“We engaged in one of the most expansive and intensive process of consultations with staff, alumni, senate, council and other stakeholders to determine how and in what ways our brand could signal a more inclusive and forward-looking vision that captured the spirit and essence of the new country and a transforming university,” says Prof. Jansen.
 
The new brand is anchored in the university’s renewed motto “In Veritate Sapientiae Lux” (In Truth is the Light of Wisdom), which has been evolved to embrace the diversity of the community the university without losing its essence. As Judge Ian van der Merwe, Chairperson of the UFS Councilnoted, “the motto retains concepts with which not only Christians can identify, but which also accommodate all the different viewpoints of the UFS’s diverse students and staff. Hereby a feeling of unity and belonging is promoted.”
 
The new brand identity was developed by the country’s foremost academic branding authority, the Brand Leadership Group. “We worked with the university to develop a brand that reflects an inclusive, forward-thinking truly South African university in tune with its changing environment which embraces its past, present and signals the future,” says Thebe Ikalafeng, founder of Brand Leadership Group.
 
The new brand has found resonance with the various university stakeholders. “The end product is excellent,” commented Mr Naudé de Klerk, Chairperson of Kovsie Alumni. “It represents a history of hope, excellence, innovation and transformation. Above all, it represents a leap of faith, which extends from a humble beginning in 1904 to the strong and vital academic institution it is today.”
 
Finally, where it matters, the new brand also gets the students’ vote. “Our new brand illustrates and communicates to the rest of the world the message that we as the University of the Free State refuse to be tied down to the failures of the past, but instead confidently sprint forward to the successes of tomorrow,” says Modieyi Motholo, Chairperson of the university’s Interim Student Committee.
 
 
 

Media Release
27 January 2011
Issued by: Lacea Loader
Director: Strategic Communication (actg)
Tel: 051 401 2584
Cell: 083 645 2454
E-mail: news@ufs.ac.za
 
 

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