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02 December 2020 | Story Leonie Bolleurs | Photo Supplied
The UFS team that emerged as victors in the IFAMA International Case Study Competition, were from the left: Carien Denner, Alina Ntsiapane, and Andries Strauss, all three from the Centre for Sustainable Agriculture, and Michelle Marais from the Department of Agricultural Economics.

A group of students in the Centre for Sustainable Agriculture and the Department of Agricultural Economics at the University of the Free State (UFS) walked away as victors in the recent International Case Study Competition presented by the International Food and Agribusiness Management Association (IFAMA).

“It is an amazing accomplishment to be world champions. The competition was a wonderful opportunity to showcase the talent of the UFS on the international stage. It has also been a platform for some insightful and educational conversations with students and specialists from around the world. Winning has been an affirmation of the high standard that the UFS holds and has shown that the department is excelling on a global scale,” says Dr Jan Swanepoel, Senior Lecturer in the UFS Centre for Sustainable Agriculture.

After submitting their essay and video on the challenge, How can the sustainability, productivity, and market access of smallholder sugar cane farmers be improved? the team is now the world champions of the IFAMA International Case Study Competition.

A fresh and inspiring perspective 

According to Dr Swanepoel, the group participated against teams from 17 countries all over the world and faced the Philippines in the final round. 

The top finalists were invited to a final round to present their essay online before a panel of judges consisting of an international team of researchers, entrepreneurs, and policy makers.

The UFS team that emerged as winners in the IFAMA International Case Study Competition in the category for Graduates / Early Career Professionals are Carien Denner, Alina Ntsiapane, and Andries Strauss, all three from the Centre for Sustainable Agriculture, and Michelle Marais from the Department of Agricultural Economics.

Dr Swanepoel believes that by taking a personal approach to the problem, focusing on the people, made the students stood out in the competition. “It was not just about the business plan, but also about the story behind the solution to the problem. On the international stage, this was a fresh and inspiring perspective.”

It was not just about the business plan, but also about the story behind the solution to the problem. On the international stage, this was a fresh and inspiring perspective. – Dr Jan Swanepoel

He adds: “The challenges are also very personal, because it is around us and we should be part of the solution. 

Making a positive difference in society

The students who participated in the competition are involved in similar projects that will make a positive difference in society, including increasing employment, community upliftment, and development of small-scale farmers.

At the Centre for Sustainable Agriculture, they consider the students as well-rounded individuals. “We believe that the students should not only have the theoretical knowledge, but also be practical in their applications.”

One of the students acknowledged that, “The centre sees each student as an individual and go above and beyond to create opportunities for students to apply and develop their skills and talents in contexts that stretch far beyond the classroom.” 

The top essays and the winners will be published in a special online publication, Food for the Future essay collection on IFAMA’s website.

 

 

WATCH:Video of the winning team: Alina Ntsiapane, Andries Strauss, Carien Denner, and Michelle Marais. Video: RooistoelTV



News Archive

Inaugural lecture focuses on intercultural communication
2005-03-15

Prof Johann de Wet, chairperson of the University of the Free State’s (UFS) Department of Communication and Information Studies, will deliver his inaugural lecture on Wednesday 16 March 2005 at 19:00 in the CR Swart Auditorium on campus.

The topic of the presentation is Meeting on the “narrow ridge” in intercultural communication.

Prof de Wet obtained the BA degree in 1977 at from the University of Cape Town, in 1982 an honors degree cum laude in Journalism from the University of  Stellenbosch, in 1985 an MA degree from the University of South Africa (UNISA) and in 1987 the D Litt Et Phil, also from UNISA.

His earlier professional life included being a diplomat stationed in Washington DC, and a SABC journalist.

Prof de Wet’s first stint in the academe was at UNISA (1983-1993) and the UFS (1993-1995).  He was an associate professor at both institutions.  Before returning to the UFS in 2001, Prof de Wet was director of communication in the public service, ministerial spokesperson at national and provincial levels, contributing editor of the Cape Argus, and communication consultant for various public and private sector institutions.

In his academic career of 16 years, Prof de Wet has authored/edited 12 scholarly books.  His other research outputs include some 20 accredited articles and scientific papers (national and international) respectively.  Much of his research has focused on persuasive and political communication, journalism and general communication theory. 

He is the founding and current editor of Communitas, a nationally-accredited academic journal on community communication and information impact.  He was appointed professor and chairperson of the Department of Communication and Information Studies at the UFS in January 2004.

MEDIA RELEASE
Issued by: Lacea Loader
Media Representative
Tel:  (051) 401-2584
Cell:  083 645 2454
E-mail:  loaderl.stg@mail.uovs.ac.za
15 March 2005

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