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02 January 2020 | Story Valentino Ndaba | Photo Anja Aucamp
Glolooks
Refilwe Xaba, the founder and CEO of Glolooks.

Refilwe Xaba, Senior Assistant Officer in Entrepreneurship Development at the UFS Centre for Development Support, is the founder and CEO of Glolooks. This Bloemfontein-based company manufactures and supplies an organic, natural hair product range.

When she first developed the products, they were for personal use. Xaba evolved from an intrapreneur to an entrepreneur. She innovated a personal solution into a booming business idea. It was only in May 2016 that she decided to go into business, following growing interest in the way she maintained her hair. “I officially started in-depth research in October 2015, after years of making concoctions for myself.”


Business and books

Xaba reckons that a research background is beneficial for growing a business such as Glolooks that has a huge technical aspect. She is currently pursuing her PhD in Entrepreneurship with a focus on marketing and is planning to use her business as a case study.

Her undergraduate, honours, and master’s studies, which she completed at Kovsies, contributed to equipping Xaba with skills to grow her business. She believes in balancing education and business. “I have always been commerce-orientated. If there is a problem to be fixed, I fix it. However, people are at the centre of my heart.”


Growing Glolooks

In 2019, Glolooks opened a salon in Westdene, where customers can receive a holistic experience above and beyond merely purchasing the product. Xaba says this is one of the ways her business is being innovative when it comes to creating relationships with customers.

News Archive

Students win national Sanlam competition
2009-11-16

With the big cheque are, from the left: Mr Robert Goff from Sanlam, Jané du Plessis, fourth-year Physiotherapy student; Zenobia Louw, third-year Psychology student; Marissa van Eeden, fourth-year Physiotherapy student; Madelein Markram, M student: Architecture; Conrad Stoffberg, Hons. student: Architecture; Johan Human, fourth-year Physiotherapy student; and Mr Frank Louw from Sanlam.
Photo: Supplied
A team of students from the University of the Free State (UFS) recently walked away with the laurels when they won R100 000 in the national Creativity for Progress competition of Sanlam. In the competition students had to make plans to lure graduates and trained people who left the rural areas due to the economic situation back to those areas. Students first battled it out at department and faculty level before they faced other universities at national level. The UFS team came from three departments and designed a plan whereby the desolated railway stations in the rural areas could be converted into business centres that would breathe new life into those areas.

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