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02 January 2020 | Story Valentino Ndaba | Photo Anja Aucamp
Glolooks
Refilwe Xaba, the founder and CEO of Glolooks.

Refilwe Xaba, Senior Assistant Officer in Entrepreneurship Development at the UFS Centre for Development Support, is the founder and CEO of Glolooks. This Bloemfontein-based company manufactures and supplies an organic, natural hair product range.

When she first developed the products, they were for personal use. Xaba evolved from an intrapreneur to an entrepreneur. She innovated a personal solution into a booming business idea. It was only in May 2016 that she decided to go into business, following growing interest in the way she maintained her hair. “I officially started in-depth research in October 2015, after years of making concoctions for myself.”


Business and books

Xaba reckons that a research background is beneficial for growing a business such as Glolooks that has a huge technical aspect. She is currently pursuing her PhD in Entrepreneurship with a focus on marketing and is planning to use her business as a case study.

Her undergraduate, honours, and master’s studies, which she completed at Kovsies, contributed to equipping Xaba with skills to grow her business. She believes in balancing education and business. “I have always been commerce-orientated. If there is a problem to be fixed, I fix it. However, people are at the centre of my heart.”


Growing Glolooks

In 2019, Glolooks opened a salon in Westdene, where customers can receive a holistic experience above and beyond merely purchasing the product. Xaba says this is one of the ways her business is being innovative when it comes to creating relationships with customers.

News Archive

Cream of the crop of Grade 12 learners invited to become part of Kovsie family
2016-05-06

Description: 2016 Top achievers Tags: 2016 Top achievers

“You are all here because we believe in you, the cream of the crop of Grade 12 learners in Bloemfontein. We acknowledge you, and hope that you will entrust us with your future, and become part of the Kovsie family.” With these words, Nomonde Mbadi, Director of Marketing at the University of the Free State (UFS), welcomed selected guests to a function dedicated to the top achievers at their respective secondary schools.

Prof Jonathan Jansen, Vice-Chancellor and Rector of the UFS, highlighted an aspect of the university that is often overlooked.  “It is extremely important that you not only achieve a degree at university … The greater goal of education is to provide a set of values with which you can interact with humankind.”

Showcasing some of the university’s most talented students, Prof Jansen highlighted achievers such as Nozimanga    Bonje, who overcame tragedy, trauma, and hardship to attain her BSc in Genetics and is now studying for her Honours degree; and Tanya Calitz, a newly-graduated (summa cum laude) law student now clerking for Deputy Chief Justice, Dikgang Moseneke, in the Constitutional Court. Prof Jansen also conducted an interview with Kovsies’ sport star, Wayde van Niekerk, who won gold last year in the 400m at the IAAF World Championships in Beijing.

Learners were given the opportunity to pose questions to Prof Jansen, and, afterwards, to interact with deans and faculty marketers to obtain relevant information. The Admissions Department also had several workstations set up with staff members on hand to facilitate online applications for those who had already chosen a field of study.

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