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02 January 2020
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Story Valentino Ndaba
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Photo Anja Aucamp
Refilwe Xaba, the founder and CEO of Glolooks.
Refilwe Xaba, Senior Assistant Officer in Entrepreneurship Development at the UFS Centre for Development Support, is the founder and CEO of Glolooks. This Bloemfontein-based company manufactures and supplies an organic, natural hair product range.
When she first developed the products, they were for personal use. Xaba evolved from an intrapreneur to an entrepreneur. She innovated a personal solution into a booming business idea. It was only in May 2016 that she decided to go into business, following growing interest in the way she maintained her hair. “I officially started in-depth research in October 2015, after years of making concoctions for myself.”
Business and books
Xaba reckons that a research background is beneficial for growing a business such as Glolooks that has a huge technical aspect. She is currently pursuing her PhD in Entrepreneurship with a focus on marketing and is planning to use her business as a case study.
Her undergraduate, honours, and master’s studies, which she completed at Kovsies, contributed to equipping Xaba with skills to grow her business. She believes in balancing education and business. “I have always been commerce-orientated. If there is a problem to be fixed, I fix it. However, people are at the centre of my heart.”
Growing Glolooks
In 2019, Glolooks opened a salon in Westdene, where customers can receive a holistic experience above and beyond merely purchasing the product. Xaba says this is one of the ways her business is being innovative when it comes to creating relationships with customers.
UFS rewards young entrepreneurs
2007-11-14
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The Unit for Entrepreneurship in the Department of Business Management at the University of the Free State (UFS) presented an entrepreneurship competition for primary and high schools in co-operation with Senwes. Learners had to submit a business plan, which was evaluated by lecturers from the department. Rudo Peens, a Grade 5 learner from Sand du Plessis Primary School, was named the winner in the primary school competition and received prize money to the value of R10 000. In his business idea, Cactus characters, he uses cactus designs in various ways, such as for making key rings. The high school finalists each received R1 500 to implement their business plans. The winner of the high school section will be announced early in 2008 and will receive a study bursary to the value of R100 000 from the UFS. Here are, from the left: Mr André Burger (Manager of Senwes, Bloemfontein), Rudo Peens and Mr Jacques Nel (Lecturer at the UFS Department of Business Management).
Photo: Supplied
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