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22 June 2020 | Story Lelanie de Wet | Photo Sonia du Toit (Kaleidoscope Studio)
Barend Nagel, left, and Lelanie de Wet from the Department of Communication and Marketing.
The Department of Communication and Marketing is the proud winner of two prestigious international awards, recognised by their peers for outstanding work in the communications profession. 

These two international awards will increase the total number of international awards won by the department since 2014, to fifteen.

Lacea Loader, Director of the department, says: “Receiving international recognition from prestigious professional organisations such as the Council for Advancement and Support of Education (CASE) and the International Association of Business Communicators (IABC) is a huge achievement. It is the culmination of consistent high-quality work by a team of dedicated professional communicators, and I am extremely proud of these achievements – especially because the UFS was one of the few universities in the country to have achieved such international recognition so far this year.” 

CASE Gold Circle of Excellence Award
Lelanie de Wet, Manager: Digital Communication, and her team won an international award for the communication and marketing plan and the execution of the 2019 Kovsies Multilingual Mokete. This entry won a 2020 CASE Gold Circle of Excellence Award in the Diversity and Talent Management (Diversity Initiatives) category. The Northwestern University in the United States took Grand gold in this category and Tufts University, also from the United States, took silver. 
CASE is a global non-profit association dedicated to educational advancement – alumni relations, communications, development, marketing, and advancement services – sharing the goal of championing education to transform lives and society. 

Each year, CASE recognises best practices in advancement, as well as outstanding people contributing to the growth and understanding of the advancement profession. The awards acknowledge superior accomplishments with a lasting impact, demonstrating the highest level of professionalism, and delivering exceptional results. A total of 2 752 entries in 100 categories from 587 institutions were received for the 2020 awards. 

High praise was received from the judges for this project: “This is one of the most exciting entries we have seen in our many years of judging. With the theme of ‘I have a voice’, they celebrated the multiple languages spoken on their campus. The planning and emphasis on inclusivity were extraordinary. They engaged their entire community in the process and the celebration. As they said in their nomination form, We did not want this to be just another festival that happens ‘on’ campus, but rather a festival that happens ‘for’ campus. They succeeded beautifully.”

IABC Gold Quill Award of Merit
Barend Nagel: Audio-visual Specialist, won a 2020 IABC Gold Quill Award of Merit for his gender-based violence awareness campaign photographs in the Audiovisual communication skills category.

The IABC is a global network of communications professionals. For more than 40 years, IABC’s Gold Quill Awards have been recognising and rewarding excellence in strategic communication worldwide. The awards programme is recognised as one of the most prestigious in the communications profession. This is the 9th award the department has received from the IABC. In 2014, the department also received the prestigious IABC Jake Wittmer Research Award.

This year, the awards committee selected 201 entries as world-class, with 81 entries earning Excellence Awards and 120 Merit Awards. Winners come from all over the world, with 12 countries represented in the list of winners. Some of the competitors in the Audiovisual communication skills category included international companies such as Tiffany and Co., Crown Castle from the US, Sappi Southern Africa, and Cropley Communication from Australia.

The judges commended the creativity and innovation of the photographs:  “A very creative campaign that would leave a lasting impression on everyone who sees it.”
“A really innovate campaign likely to connect to the audience and make them think.”

Gender-based violence campaign
Gender-based violence campaign
Gender-based violence campaign
Gender-based violence campaign
Gender-based violence campaign
Gender-based violence campaign
Gender-based violence campaign
Gender-based violence campaign
Gender-based violence campaign
Gender-based violence campaign
Kovsies Multilingual Mokete
Kovsies Multilingual Mokete
Kovsies Multilingual Mokete drumming circle
Kovsies Multilingual Mokete drumming circle
Kovsies Multilingual Mokete
Kovsies Multilingual Mokete
Kovsies Multilingual Mokete main stage
Kovsies Multilingual Mokete main stage
Kovsies Multilingual Mokete student art
Kovsies Multilingual Mokete student art
Kovsies Multilingual Mokete
Kovsies Multilingual Mokete
Student performance
Student performance
Student performance
Student performance

News Archive

#Women’sMonth: Men should help change narrative on violence against women – Prof Solomon
2017-08-23

 Description: Issues affecting women Tags: Prof Hussein Solomon, Department of Political Studies, violence against women, Gender and Sexual Equity Office, Women’s Month, Embrace a Sister, Boko Haram 

The panellists at a discussion on Issues
Affecting Women at the UFS Sasol library were
Zane Thela, Head of the Gender and Sexual
Equity Office Programme, Pumla Mgobhozi, founding
member of Embrace a Sister, and
Prof Prof Hussein Solomon, Senior Professor in the
Department of Political Studies.
From the left, are: Thela, Mgobhozi, Prof Solomon,
and Betsy Eister, Director: Library and
Information Services.
Photo: Jóhann Thormählen

The fight to eradicate violence against women is one which men should be involved in. According to Prof Hussein Solomon, Senior Professor in the Department of Political Studies at the University of the Free State (UFS), men have to help change the narrative of physical abuse and sexual violence which they perpetrate against women and children.
“Let them (men who might be offended by the #men are trash) reject violent masculinities, and in the process let them redefine what being a man is about. Let fathers teach their sons that no means no.”

Panel discussion on Issues Affecting Women
Prof Solomon was part of a panel discussion on Issues Affecting Women, organised by the UFS library, in collaboration with the Gender and Sexual Equity Office and Embrace a Sister, as part of Women’s Month in the UFS Sasol library on 3 August 2017.
The other panellists were Zane Thela, Head of the Gender and Sexual Equity Office Programme at the UFS, and Pumla Mgobhozi, founding member of Embrace a Sister. Prof Solomon’s book Understanding Boko Haram, focusing on the kidnapping of 200 young women in Nigeria was also launched.

Don’t accept things as they are
Prof Solomon says that responses by the SA government have no credibility and a lot more could be done. “What is clear is that outrage alone will not end this violence.”
Even at SA universities there are many examples of how women are mistreated. “We need to ask: What more can we do as a university to assist these (female) students.”

According to Thela, it is sad that these issues are only talked about seasonally (like during Women’s Month).
Thela says people should raise their children differently in order to change the narrative. “Then men won’t think they have to prove themselves to women.”
And we shouldn’t accept things as they are: “The most dangerous statement in society is to say: ‘It has always been done this way."

Role of women in their fate
Mgobhozi emphasised that women have a hand in the way they are being seen and treated in society. She therefore asked: “What is the role of women in making sure that we dismantle patriarchy”.
According to her women, especially black women, should dismantle the status quo. She added that cultures and parents often influence the way women are seen.
“Women should fight these social problems together,” Mgobhozi says.

 

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