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04 June 2020 | Story Communication and Marketing
Due to the seriousness of the global COVID-19 outbreak, the Rector and Vice-Chancellor, Prof Francis Petersen, established a Coronavirus Task Team comprising representatives from various key function areas on the University of the Free State (UFS) campuses. This includes members of the executive management, virologists, infectious disease experts, and representatives of the academic and support-service functions. The team meets frequently to discuss the contingency and preparedness plans for the university’s three campuses. 

In response to the current pandemic, the UFS has opted to postpone all graduation and related prize-giving ceremonies scheduled to take place from 20 to 24 April 2020 and 10 to 12 June 2020 on the Bloemfontein Campus,  as well as those from 8 to 9 May 2020 on the Qwaqwa Campus. We know that this was the best decision to curb the spread of the disease as far as possible.

The university acknowledges the importance of graduation ceremonies and appreciates the diligence displayed by our students. We also recognise the virtual graduation ceremonies held by other institutions to confer and award qualifications. As such, a survey was issued to the April, May, and June 2020 graduates to determine their preference between virtual and traditional ceremonies.  

We are grateful for the response to the survey, which indicated that the overwhelming majority of graduates prefer a traditional graduation ceremony. The university’s executive management subsequently resolved that a final decision regarding virtual or traditional ceremonies would be made towards the end of July or the beginning of August 2020. The university still hopes to host the graduation ceremonies on its campuses in 2020 so that we can celebrate this joyous occasion with our graduates and their families. We will continue to evaluate the decision in light of the developments related to COVID-19, as well as taking into account the national lockdown level at the time. 

We will continue to support and assist students who require confirmation of their qualification and academic records for either employment or to further their studies.  Please contact us at 051 401 9666 or studentadmin@ufs.ac.za for any enquiries about the graduation ceremonies.

News Archive

UFS Communication and Brand Management Department once again honoured for ground-breaking communication work
2016-04-29

Description: Martie en Leonie award Tags: Martie en Leonie award

The UFS was announced as winner in the internal communication category of the African Excellence Award after entering the B Safe Take Action campaign. The university also received a Gold Award at the 2016 PRISM Awards. Here are Martie Nortjé, Assistant Director: Communication and Brand Management, and Leonie Bolleurs, Assistant Director: Internal Communication, from the University of the Free State.
Photo: Hannes Pieterse

Within a week, the Department of Communication and Brand Management at the University of the Free State brought home two gold awards. In April this year, the department was announced as winner in the Internal Communication Category of the African Excellence Awards for the B Safe Take Action campaign. They also received Gold at the 2016 PRISM Awards for the KovsieGear entry.
 
PRISM Award for the UFS KovsieGear shop
 
Martie Nortjé, Assistant Director: Branding and Merchandise, attended the PRISM Award function in Johannesburg where she received the Gold award for the UFS KovsieGear shop for the best entry in the corporate communication category. This is the second consecutive year that the department received Gold at the PRISM Awards. Last year, the department received Gold for the B Safe Take Action campaign.
 
The idea for a university-owned shop was initiated in 2013. Launched in January 2014, KovsieGear is used to strengthen the brand and creating a sense of ownership among all stakeholders. The KovsieGear team is grateful for the continuous support of staff and students, as well as alumni.
 
The PRISM awards of the Public Relations Institute of Southern Africa (PRISA) are Africa’s most sought-after award in the public relations industry, and are presented to public relations and communication professionals who have incorporated strategy, creativity, and professionalism successfully into public relations and communication programmes and strategies, showcasing a successful public relations campaign.
 
African Excellence Award for B Safe Take Action Campaign
 
The B Safe Take Action campaign also received an award recently at a gala event hosted by the African Excellence Awards in Cape Town. Leonie Bolleurs, Project Manager of the B Safe Take Action campaign, received the award on behalf of the university.
 
It is of cardinal importance for the university that its students, staff, and assets are safe. Once again, this award demonstrates that the university is serious about the safety of its staff and students. This is especially so, since it is the objective of the campaign to develop a culture of safety awareness in students and staff alike.
 
The hosts of the African Excellence Awards are The Communication Director, the magazine for Corporate Communications and Public Relations (PR) in Europe, which enjoys worldwide distribution. According to Rudolf Hetzel, Chairman of the jury and publisher of The Communication Director, the African Excellence Awards are an opportunity for all those working in the field of PR and communications throughout Africa to come together, and honour ground-breaking communication campaigns and projects.
 
Quality work
 
“I am extremely proud of the Communication and Brand Management team for performing excellently once again in national and continental awards programmes. The awards are a good benchmark for the quality and standard of the work we produce,” said Lacea Loader, Director of the Department of Communication and Brand Management.  
 
In the past two years, the department also received other awards for their work. This include:
-    UFS #FaceOfFacebook campaign received a Gold Quill Excellence Award from the International Association for Business Communicators (IABC), both internationally and in the Africa region.
-    B Safe Take Action campaign received a Gold Quill Merit Award from the IABC, both internationally and in the Africa region.
-    UFS #FaceOfFacebook campaign received a Bronze Stevie Award from the International Business Awards (IBA).
-    B Safe Take Action campaign received a Bronze Stevie Award from the IBA.
-    #UFStoday Facebook campaign received a Merit Award from Marketing Advancement Communication in Education (MACE).
-    The NSFAS awareness campaign received a Merit Award from MACE.
 

 

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