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15 October 2020 | Story Leonie Bolleurs | Photo Jolandi Griesel
Dr Michael von Maltitz embraces the possibilities that the internet provides for education. He wants his students to be comfortable evaluating and using information from the internet to solve their problems.
“My research in teaching and learning is driven mostly by curiosity – when I feel something is not working in a class, I look for alternatives and I am quick to adopt something new.”

This is how Dr Michael von Maltitz approaches his research. This perspective on things is also what brought him an award from the Centre for Teaching and Learning (CTL) during the Annual UFS Excellence in Learning and Teaching Conference 2020 that was held on 21 and 22 September 2020. 

Dr Von Maltitz, who is Programme Director and Senior Lecturer in the Department of Mathematical Statistics and Actuarial Science, received an Excellence in Learning and Teaching award in the category Technology Enhanced Learning. 

He teaches Causal Inference and Generalised Linear Models for third-year Mathematical Statistics students, and Sampling Distribution Theory for second-year Mathematical Statistics students. 

Follow the lead of practice

Grabbing the attention of the judges, he believes, was his passion for new teaching and learning methods. He is also of the opinion that it is important to embrace the information – the incredible amount of free, valuable content online – that is freely available to staff and students all the time.

“I am passionate about the fact that we need to stop asking our students to write tests when this is not done in that student’s industry. At university, we need to assess knowledge in the same way it is assessed in practice. This ultimately means that information capturing (which is what we expect from students in a textbook-to-test format) should be left to machines and the internet. Critical thinking, knowledge valuation, and self-assessment (i.e. facets of learning how to learn) should be developed while at university.”

“The internet is everywhere now, and we’re fooling ourselves if we think we can teach our students how to navigate their futures without incorporating the internet into our teachings,” he adds.

Dr Von Maltitz embraces the possibilities that the internet provides. “Hopefully, when my students are finished with my modules, they will be more comfortable evaluating and using information from the internet to solve their problems, like I do on a day-to-day basis,” he says. 

Seeking new methods

On receiving this award, Dr Von Maltitz voiced his gratitude for the opportunity to present his ideas and practices; “it suggests that others might find my work useful”.

He says that it helps him feel justified in trying new methods in teaching and learning every year.

Dr Von Maltitz has big plans for the next five years. He wants to make it to Associate Professor, partially on the strength of his teaching and learning portfolio.

“My goal is to ensure that my gradual exploration of my research field in Mathematical Statistics always raises the impact of my modules for my students and improves the quality and quantity of my postgraduate supervision. I also hope that my teaching and learning research will continue to improve my ability to transform my students into life-long learners.”


News Archive

UFS Communication and Brand Management receives two prestigious international awards
2015-07-07

Lelanie de Wet, Lacea Loader and Leonie Bolleurs

The Department of Communication and Brand Management at the University of the Free State (UFS) received two of the six Gold Quill Awards – that were awarded to South African companies and institutions - at the International Association of Business Communicator’s (IABC) Excellence Gala ceremony in San Francisco, US on 15 June 2015.

The awards ceremony formed part of the 2015 IABC World Conference, which took place from 14-17 June 2015. The department received a Gold Quill Excellence Award for its social media campaign, UFS #FaceOfFacebook and a Gold Quill Merit Award for the B Safe Take Action campaign.

From the 15 countries that entered, a total of 120 Gold Quill Excellence awards and 189 Gold Quill Merit awards were awarded. Other South African award winners included Barclays Africa Group Limited, Mediclinic and the Cape Peninsula University of Technology (CPUT).

This is the second year in a row that the UFS has been recognised by the IABC for its communication projects. In 2014, the department was awarded the Jake Wittmer Research Award for a Stakeholder Perception Audit conducted in February 2014. The audit was considered – by the IABC - as one of the best breakthrough strategies used by a university to measure the perceptions of its stakeholders.This made the UFS the first tertiary institution in Africa to receive the research award. The stakeholder perception audit also received an Africa Gold Quill in 2014.

"Being recognised by a global association such as the IABC for the second time, is a great honour and I am very proud of what my colleagues have achieved by entering the two campaigns. Winning the awards is a true indication of what can be done when a team of expert communicators is committed towards engaging their target audiences with campaigns that speak of quality and innovation. The fact that the UFS is one of only two tertiary education institutions in the country to receive these prestigious awards, makes it even more special," said Lacea Loader, Director: Communication and Brand Management at the UFS.

IABC World and Africa conferences 2015 

The IABC is a global membership association with a network of 12 000 members in more than 80 countries, representing many of the Global Fortune 500 companies. It serves professionals in the field of business communication, bringing together the profession’s collective disciplines.

With the theme: Changing landscape: Informing the future, the 2015 world conference was attended by over 1 200 delegates from across the world. Delegates were offered an opportunity for learning, discovering, and connecting. Loader also made a presentation entitled ‘Award-winning measurement endorses sound reputation management strategy’ at the world conference.

The department will also be receiving two Africa Gold Quill Awards from the Africa chapter of the IABC for the same campaigns on 30 July 2015 in Johannesburg.

UFS #FaceOfFacebook Campaign

The university received a Gold Quill Excellence Award for its social media campaign, UFS #FaceOfFacebook. This initiative originated in the university’s commitment to its Human Project, which sets the standard for good behaviour and care.

Lelanie de Wet, Manager: Social Media and Website Content and project leader of UFS #FaceOfFacebook, said the project was born from the need to communicate with students. Thus a virtual friend, #FaceOfFacebook, was created. “Yearly auditions are being held to choose the new face representing the UFS on Facebook. Short video clips of the #FaceOfFacebook – whether it is attending events or communicating important messages - are posted on the UFS Facebook page. The successful candidate holds the title #FaceOfFacebook for 12 months.

“When I look at a campaign such as #FaceOfFacebook, from the time it took its first tentative steps in 2013, and see how it inspired staff and students alike, my heart swells with pride. Often you can see the impact you have made only in retrospect. The ripples you send into the world will inevitably create waves,” she said.

B Safe Take Action Campaign

The B Safe Take Action campaign of the university received a Gold Quill Merit award from the IABC.

The campaign was activated in September 2013. “It targeted on- and off-campus students and staff, aiming to create social ownership of personal safety, and to raise awareness of the safety measures put in place by the university,” said Leonie Bolleurs, Manager: Internal Communication and project manager of the campaign.

The campaign looked at a number of safety aspects, focusing not only on crime but also on being safe from road accidents and stress/burnout.

It is the second time this year that the BSafe campaign has been recognised for its innovative strategy. Earlier this year it received a PRISM Award (Gold) from the Public Relations Institute of Southern Africa (PRISA). The annual PRISM Awards are about recognising and celebrating great public relations campaigns.

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