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16 September 2020 | Story Xolisa Mnukwa | Photo Supplied
UFS Division of Student Affairs plans to extend their annual research colloquium to involve other universities, establishing the university as a pioneering institution of higher education and learning.

The annual University of the Free State (UFS) Division of Student Affairs Research (DSA) Colloquium aims to promote a culture of research embedded in data-driven and evidence- based practices in the field of Student Affairs. The purpose of the annual colloquium is to create a safe, enjoyable space for staff members to share their experiences, knowledge, research and practices.

The 2020 Student Affairs Research Colloquium was the first virtual Research Colloquium held by the university. As noted by DSA Researcher Ruben Langenhoven, this year’s theme Virtually Human: Connecting Meaningfully in a Digital World was inspired by the challenging times we live in, and thus commemorated the resilience and adaptability UFS Student Affairs practitioners, academic staff and students. 

As most of the projects and programmes in the DSA were negatively impacted, the Colloquium was threatened by a lack of “hard data” emanating from the 2020 academic year. The division consequently decided to reframe the colloquium by profiling distinct human voices that focused on qualitative experiences. As such, this Colloquium comprised of numerous sections where the emphasis was placed on shared experiences and shared understanding where UFS staff members and students discussed the challenges they faced in the last six months.

DSA staff engaged one another with staff and student-centered lived experiences, and professional staff development sessions that visited the impact of technology on their psychological well-being and how to improve their relationship with technology in light of the COVID-19 pandemic. Also forming part of the programme that will inform the future of the division going forward, reflected DSA success-story presentations of the past year. 

The colloquium proved as beneficial for the DSA and the entire institution in its pursuit of a research-based working approach within the Student Affairs discipline. 

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Kovsies present case studies to Tata Africa
2014-04-15

Tata Africa welcomed four top scholarship winners from the University of the Free State’s (UFS’s) Business Management Department who were awarded academic bursaries in 2013 for developing practical marketing strategies for the Tata group companies as part of their studies.

The students presented their winning case studies to a panel of Tata Africa executives and senior managers in Johannesburg.

“The Tata group places social responsibility at the core of its business DNA. This kind of support characterises our commitment to communities where Tata companies operate worldwide,” said Thami Mbele, Managing Director for Tata Africa Holdings.

“The impressive work of the Strategic Marketing students of the University of the Free State’s Business Management Department, who have been using Tata group companies as examples for their practical marketing strategies, deserve recognition,” he added.

To date, Tata has invested R275 000 in the University of the Free State’s talent pool. Over the past six years, Tata Africa has invested over R10 million in scholarships in Africa.

Second-semester students of the Strategic Marketing course, Lebohang Masoabi, Estie Brown, Lynne Harvey and Cecile Boshoff, were given a rare opportunity to apply their theoretical knowledge by developing practical marketing strategies for Tata group companies operating in Africa. Students presented their ideas to a panel of UFS and Tata representatives in 2013, and 27 out of 78 groups were selected to compete for academic bursaries sponsored by Tata.

Through its scholarship programme, Tata Africa is committed to investing in future African entrepreneurs, leaders of industry and business.

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