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03 May 2021 | Story Dr Nitha Ramnath
Frikkie Meintjes

University of the Free State alumni have an impact on a diverse range of fields, locally and internationally. They are sought after in private and public companies, leading and working in some of the top companies and organisations. One such individual is Frikkie Meintjes, Head of Global HR at Greenpeace International. 

Reconnecting alumni with the UFS and their university experience, François van Schalkwyk and Keenan Carelse, UFS alumni leading the university’s United Kingdom Alumni Chapter, have put their voices together to produce and direct a podcast series, Voices from the Free State. The podcasts are authentic conversations – providing an opportunity for the university to understand and learn about the experiences of its alumni and to celebrate the diversity and touchpoints that unite them. As part of the series, featured alumni such as Frikkie Meintjes share and reflect on their experiences at the UFS, how it has shaped their lives, and relate why their ongoing association with the UFS is still relevant and important.

Listen to Frikkie Meintjes talk about his UFS experience and connection here: 

About Frikkie Meintjes

Frikkie Meintjes is a senior management professional with extensive experience in strategic and operational leadership and people management, gained over twenty years in complex international organisations. His senior management experience includes being a member of the senior management team of Greenpeace Africa and being appointed Acting Executive Director in 2015/2016 for a period of 11 months during a leadership transition phase.
He is an experienced leader who effectively leads multicultural teams to achieve organisational goals. Frikkie’s notable achievements include harnessing a new team across four offices on the African continent, implementing a new job evaluation and grading system (Hay Group) through collaborative team efforts and a related salary structure for four offices across Africa, establishing a staff representative forum (similar to the Dutch Ondernemingsraad), and ensuring unqualified external audited annual financial statements (after a period of successive failed audits).

Leading teams from around the world

Frikkie is currently the Head of Global HR and manages a team of six HR professionals. His key deliverables include implementing the Global People Strategy and handling HR people or systems-oriented critical incidents at any of the 27 regional and national offices. The position also strengthens the global HR community and uses data to improve the overall organisational effectiveness of HR across the global organisation. In addition, he is responsible for ensuring the alignment of HR strategies and its implementation across the global organisation and provides support and expertise to senior leadership and HR professionals.

Frikkie has also worked as an international development manager in Amsterdam, the Netherlands, where his role ensured the continual growth and development of particular Greenpeace-affiliated national and regional organisations though the provision of strategic support and advice to the organisation’s leadership and by optimising synergies between organisations across the Greenpeace federation in the process of upholding the integrity of the Greenpeace global organisation and movement. The development of the executive director included regular coaching and mentoring. He represented the International Executive Director during local board meetings. Organisations assigned to him included Japan, East Asia (with offices in China, Hong Kong, Taiwan, and Korea), and Southeast Asia (with presences in the Philippines, Indonesia, Thailand, and Malaysia).

Prior to that, he served as the Operations Manager: Office of the Executive Director at Greenpeace International. He was an observer, mentor, and coach on the Future Leadership Programme held in May 2017 in Vienna, Austria, and provided advice to fifteen emerging talents. He was also a member of the Performance, Accountability and Learning (PAL) Steering Committee, advising the global organisation on monitoring and evaluation strategies, policies, and best practices.

Frikkie Meintjies has also worked for World Vision as a support services director, and for Phumani Paper in Johannesburg as an executive director.

The UFS – where it started

He completed his studies at the University of the Free State in the field of Commerce (1990-1996). During his studies, he had been involved in various activities and societies, which included being recognised as Best Residence Committee Member for Cultural Affairs; recognised as the Best Student Association, recognised for the best community engagement programme of a student association; member of the Residence Committee: Cultural Affairs and Liaison, and Chairperson of the Association of Management Sciences. 

News Archive

UFS Communication and Brand Management wins for the third time in the 2017 International Gold Quill Awards
2017-06-29

Description: 2017 International Gold Quill Awards Tags: 2017 International Gold Quill Awards

Lacea Loader, Director: Communication and Brand
Management and Leonie Bolleurs, Assistant Director:
Internal Communication in the same department.
The awards were presented at the Excellence
Awards Gala in Washington, D.C. on
Tuesday 13 June 2017.
Foto: Hannes Pieterse

The Department of Communication and Brand Management at the University of the Free State (UFS) has won two International Gold Quill Awards from the International Association of Business Communicators (IABC) for projects executed in 2016. “Winning two Gold Quill Awards put the entrant in the top ranks of the business communicators of the world,” said Ghrethna Kruger, IABC 2017 Quill Awards Chair South Africa.

The Department won Gold Quill Merit Awards for their entries of the publication, For such a time as this: A commemorative journey, and the communication process with prospective students through the Sound[W]right: UFS student tone and voice project.

Two Gold Quill Awards in 2017
This is the third time the department has received recognition by the IABC. In 2014, it received the Jake Wittmer Research Award, a Gold Quill Merit Award, and an Africa Gold Quill Award. In 2015 the department received an Africa Merit Award, Africa Gold Quill Merit Award, a Gold Quill Merit Award, and a Gold Quill Excellence Award. “I am very proud of the nine awards we have won over the past couple of years. Being recognised by a prestigious global association such as the IABC is a great honour. The fact that the UFS is the only tertiary education institution in the country to receive awards this year makes it even more special," said Lacea Loader, Director: Communication and Brand Management at the UFS.

With the 2017 IABC Awards the IABC has in total recognised 227 entries as world class, announcing 74 Excellence Awards and 153 Merit Awards. They represent a cross-section of public- and private-sector organisations, both large and small. This year there were 13 winners from South Africa compared to last year’s three winners.

Work reflects superior production values
Entries were evaluated against the IABC Gold Quill Awards criteria and IABC’s seven-point scale of excellence. Feedback from the IABC Gold Quill evaluators, on the publication, For such a time as this: A commemorative journey stated: “Exceptional effort and an excellent gift that celebrates your honoree and preserves school history. It demonstrates superior production values and strong images convey key messages.”

On the entry: Sound[W]right: UFS student tone and voice project, the IABC Gold Quill evaluators said: “This entry shows innovation, collaboration, persistence, generosity and strategic intent. They have accomplished much within a very limited budget, to the benefit of both the university and its students.”

“The Gold Quill Awards programme celebrates business communication’s best practices and the value professional, strategic communication programmes bring to an organisation’s bottom line, its brand and its reputation,” said Lynn Barter, ABC, MC, chair of the IABC awards committee. “Each entry is evaluated on its own merits against IABC’s Global Standard of excellence in communication. Winning a Gold Quill recognises exceptional work, innovation and creativity.

Taking communication to the next level
“Gold Quill winners represent a global community executing their responsibilities ethically and to the highest standards of the profession. These exemplary practitioners deliver high impact results for their organisations and clients, taking communication to the next level.”

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