Brand manual small new


General Brand Guidelines
Corporate Identity Elements

Qwaqwa Campus Brand Guidelines
South Campus Brand Guidelines
Corporate Gifts Guidelines
Corporate Clothing Guidelines (Approved: 23 August 2017)

Support Services Brand Guidelines

Faculty Brand Guidelines
Economics and Management Sciences
Health Sciences
The Humanities
Natural and Agricultural Sciences
Theology and Religion

Brand Policy (Approved: 9 March 2012)

Downloadable version of the logo:


Description: Marketing brand Keywords: Marketing brand

- Horizontal logo (838 KB)

Description: Embroidery logo 2 Keywords: Embroidery logo 2

- Embroidery logo (625 KB)

Description: Stacked logo 2 Keywords: Stacked logo 2

- Stacked logo (727 KB)

Colour formulas:

The primary corporate spectrum below is applicable to all brand marks, including the faculty marketing brand marks.

Primary colours 


 UFS Colour Wheel 2018

KovsieGear merchandise shop:

KovsieGear website

Where can you find us? 
Bloemfontein Campus: Thakaneng Bridge, across from Absa Bank 
Qwaqwa Campus: Intsika building, first floor

When can you shop? 
Bloemfontein Campus: Weekdays from 09:00-16:00
Qwaqwa Campus: Weekdays from 09:30-12:30
How can you contact us? 
Bloemfontein Campus:
T: +27 51 401 3415
F: +27 51 401 7019
Qwaqwa Campus:
T: +27 58 718 5044

You can also visit our Branding board (UFS Logos) on Pinterest.

For more information contact:

Martie Nortjè
Brand manager