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11 April 2018 Photo Leonie Bolleurs
First accredited ICS training in SA presented at UFS
Prof Andries Jordaan, Head of DiMTEC, with Greg Archer from the United States Forest Services, and Yong Sebastian Nyam, a DiMTEC PhD student from Cameroon.

The University of the Free State’s (UFS) Disaster Management Training and Education Centre for Africa (DiMTEC) and the Free State Umbrella Fire Protection Association (FSUFPA) presented the first training exercise in the Free State, offering practical experience regarding the implementation of the Incident Command System (ICS) under simulated emergency conditions.

An Exercise Coordination Team (ECT), consisting of US instructors, under the leadership of Mike Kopitzke from the United States Forest Services, together with Johann Breytenbach from FSUFPA and supported by local personnel, facilitated the exercise.

Training complete with sand table exercise 

This dual site desktop exercise took place at the Rooipoort Training Centre outside Dewetsdorp and the DiMTEC offices in the Agriculture Building on the UFS Bloemfontein Campus. The Incident Management Team (IMT) training – complete with a sand table exercise   was presented at Rooipoort, At the same time a simulation of an Emergency Operations Centre (EOC) was offered at the DiMTEC offices. 

According to Prof Andries Jordaan, Head of DiMTEC, the exercise was based on a variety of actual scenarios that had previously taken place elsewhere in the Free State. The exercise simulated a train and bus accident on the Thaba Nchu road. “Using an incident like this keeps the training realistic and relevant,” he said.

In these exercises the work of different departments, including South African Police Services (SAPS), South African National Defence Force (SANDF), Transnet, Spoornet, Traffic Department, and Eskom are coordinated. “We would like to work with the National Disaster Management Centre (NDMC) to implement a uniform Incident management system in South Africa where all departments speak the same language and have the same understanding of the role and responsibilities of a command structure,” Prof Jordaan said.

Accredited training the outcome
In 2017 Prof Jordaan, General Elias Mahlabane from the SAPS, and Johan Breytenbach from the FSUFPA, attended an incident command course in California in the US. They were introduced to the National Incident Management System (NIMS) in the US. The system was implemented after lessons learned during 9/11. “According to the NIMS structure, all government organisations at all levels, as well as emergency agencies, had to standardise terminology and systems,” said Prof Jordaan.

Insight gained during the visit and a work relationship with the United State Forest Services, provided Prof Jordaan and Breytenbach the necessary background to conduct training for incident management teams.

Currently DiMTEC is offering accredited ICS 100, 200 and 300 courses. To qualify as incident command managers, students need to attend the ICS courses together with the practical training. As part of the training they also need to shadow a qualified ICS manager during two real incidents. These courses are taking place in conjunction with the FSUFPA. 

News Archive

UFS Communication and Brand Management receives two prestigious international awards
2015-07-07

Lelanie de Wet, Lacea Loader and Leonie Bolleurs

The Department of Communication and Brand Management at the University of the Free State (UFS) received two of the six Gold Quill Awards – that were awarded to South African companies and institutions - at the International Association of Business Communicator’s (IABC) Excellence Gala ceremony in San Francisco, US on 15 June 2015.

The awards ceremony formed part of the 2015 IABC World Conference, which took place from 14-17 June 2015. The department received a Gold Quill Excellence Award for its social media campaign, UFS #FaceOfFacebook and a Gold Quill Merit Award for the B Safe Take Action campaign.

From the 15 countries that entered, a total of 120 Gold Quill Excellence awards and 189 Gold Quill Merit awards were awarded. Other South African award winners included Barclays Africa Group Limited, Mediclinic and the Cape Peninsula University of Technology (CPUT).

This is the second year in a row that the UFS has been recognised by the IABC for its communication projects. In 2014, the department was awarded the Jake Wittmer Research Award for a Stakeholder Perception Audit conducted in February 2014. The audit was considered – by the IABC - as one of the best breakthrough strategies used by a university to measure the perceptions of its stakeholders.This made the UFS the first tertiary institution in Africa to receive the research award. The stakeholder perception audit also received an Africa Gold Quill in 2014.

"Being recognised by a global association such as the IABC for the second time, is a great honour and I am very proud of what my colleagues have achieved by entering the two campaigns. Winning the awards is a true indication of what can be done when a team of expert communicators is committed towards engaging their target audiences with campaigns that speak of quality and innovation. The fact that the UFS is one of only two tertiary education institutions in the country to receive these prestigious awards, makes it even more special," said Lacea Loader, Director: Communication and Brand Management at the UFS.

IABC World and Africa conferences 2015 

The IABC is a global membership association with a network of 12 000 members in more than 80 countries, representing many of the Global Fortune 500 companies. It serves professionals in the field of business communication, bringing together the profession’s collective disciplines.

With the theme: Changing landscape: Informing the future, the 2015 world conference was attended by over 1 200 delegates from across the world. Delegates were offered an opportunity for learning, discovering, and connecting. Loader also made a presentation entitled ‘Award-winning measurement endorses sound reputation management strategy’ at the world conference.

The department will also be receiving two Africa Gold Quill Awards from the Africa chapter of the IABC for the same campaigns on 30 July 2015 in Johannesburg.

UFS #FaceOfFacebook Campaign

The university received a Gold Quill Excellence Award for its social media campaign, UFS #FaceOfFacebook. This initiative originated in the university’s commitment to its Human Project, which sets the standard for good behaviour and care.

Lelanie de Wet, Manager: Social Media and Website Content and project leader of UFS #FaceOfFacebook, said the project was born from the need to communicate with students. Thus a virtual friend, #FaceOfFacebook, was created. “Yearly auditions are being held to choose the new face representing the UFS on Facebook. Short video clips of the #FaceOfFacebook – whether it is attending events or communicating important messages - are posted on the UFS Facebook page. The successful candidate holds the title #FaceOfFacebook for 12 months.

“When I look at a campaign such as #FaceOfFacebook, from the time it took its first tentative steps in 2013, and see how it inspired staff and students alike, my heart swells with pride. Often you can see the impact you have made only in retrospect. The ripples you send into the world will inevitably create waves,” she said.

B Safe Take Action Campaign

The B Safe Take Action campaign of the university received a Gold Quill Merit award from the IABC.

The campaign was activated in September 2013. “It targeted on- and off-campus students and staff, aiming to create social ownership of personal safety, and to raise awareness of the safety measures put in place by the university,” said Leonie Bolleurs, Manager: Internal Communication and project manager of the campaign.

The campaign looked at a number of safety aspects, focusing not only on crime but also on being safe from road accidents and stress/burnout.

It is the second time this year that the BSafe campaign has been recognised for its innovative strategy. Earlier this year it received a PRISM Award (Gold) from the Public Relations Institute of Southern Africa (PRISA). The annual PRISM Awards are about recognising and celebrating great public relations campaigns.

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