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10 December 2018 | Story Leonie Bolleurs | Photo Supplied
UFS CMD team at the MACE Awards
The team from the UFS which attended the Mace Excellence Awards function in Cape Town this year, are from the left: Rulanzen Martin, Valentino Ndaba, Lacea Loader, Lelanie de Wet, Maria Venter; back: Zama Feni, Vivek Daya and Eugene Seegers.

The Department of Communication and Marketing won seven awards during the 2018 Excellence Awards presented by the National Association of Marketing, Advancement, and Communication in Education (MACE), which took place in Cape Town on 29 November 2018. It is the third consecutive year the department has brought home seven and more awards for its work in communication and marketing.

Lacea Loader, Director: Communication and Marketing at the University if the Free State (UFS) says: “Being recognised by our peers for quality and innovative work is most rewarding. This year, 172 entries were received from 12 institutions across the country. Although the competition was tough the UFS also received the Severus Cerff Award, one of three special awards. This award is made to the institution with the highest success ratio and for consistent excellence.” Loader serves on the MACE Board of Directors as Excellence Awards Coordinator.

Promoting best practices

MACE plays a vital role in adding value to practitioners in marketing, advancement and communication through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

The awards ceremony is part of the MACE Annual National Congress, which took place from 27-29 November 2018 at the Cape Peninsula University of Technology, Cape Town. The MACE Congress is a platform on which experts from the fields of marketing, advancement, and communication share experiences and best practices.

This year’s programme included speakers such Thabang Chiloane (executive head of Nedbank’s Group Public Affairs), Dr Marina Joubert (senior science communication researcher at CREST), Karyn Strybos (Marketing Manager at Everlytic), Bruce Dube (Managing Director of Nine80 Digital Media) and Brendan Cooper (head of New Media’s internal communications division).

Recognising hard work and innovation

Lelanie de Wet, Manager: Digital Communication received the Platinum award in the Division Campaigns with her entry for the Website Re-launch Awareness campaign. The Platinum award is bestowed on the best entry in a specific division.

The Digital Communication Unit in the Department of Communication and Marketing walked away with four more awards. De Wet also received a Gold award in the Design for Digital Media category for her work on the KovsieLife student web design.

Moeketsi Mogotsi received a Gold award in the category Design for Visual Media for his entry: UFS Women’s Month Billboard.

Barend Nagel, who joined the department this year, received a Gold Award for his photographs for the Africa Month Awareness campaign in the category Photography: Feature and Documentary. Nagel also received a Bronze award in the category Videography Skills, for his video entry: UFS Exam Hack.

In the Unit: Internal and Media Communication, Valentino Ndaba brought home a Bronze Medal for her entry of the BSafe Take Action campaign which was entered in the Issue Management Campaigns category.

IABC Gold Quill Merit Award

The Department of Communication and Marketing earlier this year also received an International Gold Quill Merit Award for the Website Re-launch Awareness campaign.

“The fact that we were also again acknowledged by the International Assocation for Business Communicators  is also commendable. "I am immensely proud of the national and international recognition my team received this year,” said Loader.

MACE Awards. Photo by Sonia Small
MACE Awards. Photo by Sonia Small
2018 Africa Month photographs
2018 Africa Month photographs
2018 Africa Month Photographs
2018 Africa Month Photographs
UFS Womens Month Billboard
UFS Womens Month Billboard
BSAFE Safety week day 2018 2
BSAFE Safety week day 2018 2
BSafe Safety week 2018
BSafe Safety week 2018

News Archive

Kovsies SRC President cycles to raise money for registration
2017-11-27


 Description: Right to learn campaign read more Tags: Right to learn campaign read more

Asive Dlanjwa, Bloemfontein SRC President, will cycle to Cape Town to
raise money for the 2018 registrations.
Photo: Moeketsi Mogotsi

“When I came to the University of the Free State (UFS), all I had was a R50 note and I did not know how I was going to register.” This is what Bloemfontein Campus SRC President, Asive Dlanjwa, encountered when he arrived at the UFS. He says the biggest struggle for students is not having finances for registration at the beginning of the year.

R2 million to be raised for 2018 registration
It is for this reason that Dlanjwa will be partaking in the Right to Learn Cycle tour challenge from 27 November to 4 December 2017. The Student Representative Council (SRC), in partnership with Institutional Advancement, came up with this initiative to cycle from Bloemfontein to Cape Town in eight days in an effort to raise R2 million for 2018 registration.

Bringing hope to prospective students and their families
Dlanjwa says, “We want to give access to as many students as possible. This initiative is not only about the students, it’s about giving hope to their families and taking them out of poverty.” He recalls an incident where a student went to the SRC offices to seek help at the beginning of the year, with nothing but an identity document and the clothes he had on. The student had been sleeping at the Bloemfontein Tourism Centre because he had no money for accommodation and registration. “These are the types of cases that we have to deal with at the start of each year,” says Dlanjwa.

He urges the community to partner with them in ensuring that many students get access to higher education by donating money through the Give-n-gain page. Dlanjwa, joined by a few more guest cyclists, left Bloemfontein on Monday 27 November 2017 and are expected to arrive in Cape Town on Monday 4 December 2017. 

 

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