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10 December 2018 | Story Leonie Bolleurs | Photo Supplied
UFS CMD team at the MACE Awards
The team from the UFS which attended the Mace Excellence Awards function in Cape Town this year, are from the left: Rulanzen Martin, Valentino Ndaba, Lacea Loader, Lelanie de Wet, Maria Venter; back: Zama Feni, Vivek Daya and Eugene Seegers.

The Department of Communication and Marketing won seven awards during the 2018 Excellence Awards presented by the National Association of Marketing, Advancement, and Communication in Education (MACE), which took place in Cape Town on 29 November 2018. It is the third consecutive year the department has brought home seven and more awards for its work in communication and marketing.

Lacea Loader, Director: Communication and Marketing at the University if the Free State (UFS) says: “Being recognised by our peers for quality and innovative work is most rewarding. This year, 172 entries were received from 12 institutions across the country. Although the competition was tough the UFS also received the Severus Cerff Award, one of three special awards. This award is made to the institution with the highest success ratio and for consistent excellence.” Loader serves on the MACE Board of Directors as Excellence Awards Coordinator.

Promoting best practices

MACE plays a vital role in adding value to practitioners in marketing, advancement and communication through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

The awards ceremony is part of the MACE Annual National Congress, which took place from 27-29 November 2018 at the Cape Peninsula University of Technology, Cape Town. The MACE Congress is a platform on which experts from the fields of marketing, advancement, and communication share experiences and best practices.

This year’s programme included speakers such Thabang Chiloane (executive head of Nedbank’s Group Public Affairs), Dr Marina Joubert (senior science communication researcher at CREST), Karyn Strybos (Marketing Manager at Everlytic), Bruce Dube (Managing Director of Nine80 Digital Media) and Brendan Cooper (head of New Media’s internal communications division).

Recognising hard work and innovation

Lelanie de Wet, Manager: Digital Communication received the Platinum award in the Division Campaigns with her entry for the Website Re-launch Awareness campaign. The Platinum award is bestowed on the best entry in a specific division.

The Digital Communication Unit in the Department of Communication and Marketing walked away with four more awards. De Wet also received a Gold award in the Design for Digital Media category for her work on the KovsieLife student web design.

Moeketsi Mogotsi received a Gold award in the category Design for Visual Media for his entry: UFS Women’s Month Billboard.

Barend Nagel, who joined the department this year, received a Gold Award for his photographs for the Africa Month Awareness campaign in the category Photography: Feature and Documentary. Nagel also received a Bronze award in the category Videography Skills, for his video entry: UFS Exam Hack.

In the Unit: Internal and Media Communication, Valentino Ndaba brought home a Bronze Medal for her entry of the BSafe Take Action campaign which was entered in the Issue Management Campaigns category.

IABC Gold Quill Merit Award

The Department of Communication and Marketing earlier this year also received an International Gold Quill Merit Award for the Website Re-launch Awareness campaign.

“The fact that we were also again acknowledged by the International Assocation for Business Communicators  is also commendable. "I am immensely proud of the national and international recognition my team received this year,” said Loader.

News Archive

Delegates encouraged to ‘walk the talk’ on fraud prevention
2017-11-27

Description: Fraud Tags: fraud, corruption, crime, business, Free State, MEC of Finance, Elzabe Rockman, PricewaterhouseCoopers, Standard Bank, Association of Certified Fraud Examiners, Monte Bello 

Representatives from the UFS Business School with Nick Olivier, Certified
Fraud Examiner (right), at the International Fraud Awareness Week’s
Free State Conference.
Photo: Lerato Sebe


‘Walking the Talk on Fraud Prevention’ was this year’s theme during the annual International Fraud Awareness Week’s Free State Conference held at Monte Bello, Bloemfontein, on 16 and 17 November.

The conference was hosted by the Business School of the University of the Free State (UFS), in collaboration with the Free State Provincial Treasury, Standard Bank, the Association of Certified Fraud Examiners (ACFE), and PricewaterhouseCoopers.

Detecting and taking action against corruption
The Free State MEC of Finance, Honourable Elzabe Rockman, says corruption is not only a provincial or national issue, but rather a global issue. “Through this interaction with the International Fraud Awareness Week, we reach a much broader audience, both inside and outside government.” She says this should make a direct contribution to increasing awareness of what constitutes fraud, and improving our ability to detect it and to take action.

Implications caused by fraud
One of the speakers at the seminar, Nick Olivier, a Certified Fraud Examiner (CFE), did a presentation labelled, ‘WTF – Where to focus in the corruption noise’, highlighting the impact which fraudulent crime has on companies. “With the private sector, the impact is huge because the company will have to spend money on investigations or lawyers to get their money back.” He mentions that in government, various things are affected by fraud, such as the economy, the country’s resources, the lives of citizens and the society. 
“We need to start obeying the regulations which were implemented in our environments so that we do not need to do investigations, because every citizen has a duty to do the right thing,” says Olivier.

Tender procurement and bribery were listed as the top corruption crimes in both the private and government sectors.

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