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10 December 2018 | Story Leonie Bolleurs | Photo Supplied
UFS CMD team at the MACE Awards
The team from the UFS which attended the Mace Excellence Awards function in Cape Town this year, are from the left: Rulanzen Martin, Valentino Ndaba, Lacea Loader, Lelanie de Wet, Maria Venter; back: Zama Feni, Vivek Daya and Eugene Seegers.

The Department of Communication and Marketing won seven awards during the 2018 Excellence Awards presented by the National Association of Marketing, Advancement, and Communication in Education (MACE), which took place in Cape Town on 29 November 2018. It is the third consecutive year the department has brought home seven and more awards for its work in communication and marketing.

Lacea Loader, Director: Communication and Marketing at the University if the Free State (UFS) says: “Being recognised by our peers for quality and innovative work is most rewarding. This year, 172 entries were received from 12 institutions across the country. Although the competition was tough the UFS also received the Severus Cerff Award, one of three special awards. This award is made to the institution with the highest success ratio and for consistent excellence.” Loader serves on the MACE Board of Directors as Excellence Awards Coordinator.

Promoting best practices

MACE plays a vital role in adding value to practitioners in marketing, advancement and communication through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

The awards ceremony is part of the MACE Annual National Congress, which took place from 27-29 November 2018 at the Cape Peninsula University of Technology, Cape Town. The MACE Congress is a platform on which experts from the fields of marketing, advancement, and communication share experiences and best practices.

This year’s programme included speakers such Thabang Chiloane (executive head of Nedbank’s Group Public Affairs), Dr Marina Joubert (senior science communication researcher at CREST), Karyn Strybos (Marketing Manager at Everlytic), Bruce Dube (Managing Director of Nine80 Digital Media) and Brendan Cooper (head of New Media’s internal communications division).

Recognising hard work and innovation

Lelanie de Wet, Manager: Digital Communication received the Platinum award in the Division Campaigns with her entry for the Website Re-launch Awareness campaign. The Platinum award is bestowed on the best entry in a specific division.

The Digital Communication Unit in the Department of Communication and Marketing walked away with four more awards. De Wet also received a Gold award in the Design for Digital Media category for her work on the KovsieLife student web design.

Moeketsi Mogotsi received a Gold award in the category Design for Visual Media for his entry: UFS Women’s Month Billboard.

Barend Nagel, who joined the department this year, received a Gold Award for his photographs for the Africa Month Awareness campaign in the category Photography: Feature and Documentary. Nagel also received a Bronze award in the category Videography Skills, for his video entry: UFS Exam Hack.

In the Unit: Internal and Media Communication, Valentino Ndaba brought home a Bronze Medal for her entry of the BSafe Take Action campaign which was entered in the Issue Management Campaigns category.

IABC Gold Quill Merit Award

The Department of Communication and Marketing earlier this year also received an International Gold Quill Merit Award for the Website Re-launch Awareness campaign.

“The fact that we were also again acknowledged by the International Assocation for Business Communicators  is also commendable. "I am immensely proud of the national and international recognition my team received this year,” said Loader.

MACE Awards. Photo by Sonia Small
MACE Awards. Photo by Sonia Small
2018 Africa Month photographs
2018 Africa Month photographs
2018 Africa Month Photographs
2018 Africa Month Photographs
UFS Womens Month Billboard
UFS Womens Month Billboard
BSAFE Safety week day 2018 2
BSAFE Safety week day 2018 2
BSafe Safety week 2018
BSafe Safety week 2018

News Archive

UFS Digital Doorway project will change lives in Heidedal
2011-02-16

 
Learners of the Heidedal community looking at the new computer system.
Photo: Johan Roux

The combined effort of ICTISE (ICT Innovation in School Education), Reach and the Heidedal community saw a four-station Digital Doorway (computer system) being placed on the premises of Reach at the end of 2010. ICTISE is a programme of the University of the Free State (UFS) and operates from the university’s South Campus. This computer system will allow all Heidedal schools and community members to have free access to computers.

Prof. Jonathan Jansen, Vice-Chancellor and Rector of the UFS, opened the Digital Doorway by cutting a ceremonial ribbon with the assistance of one of the community’s learners.

The Digital Doorway concept originates from a joint initiative between the Department of Science and Technology and the Meraka Institute of the Council for Scientific and Industrial Research. The Digital Doorway consists of four screens and allows access to select content, including open-source application software. This includes audio books, subject textbooks, encyclopaedia, educational games such as “touch maths” and quizzes as well as useful information for school subjects and a newspaper especially for children.

The Heidedal Digital Doorway is the first of its kind in the Motheo District. Typically, one or two kids will be working on each of the computers, while up to five other learners will be giving instructions, allowing the whole group to learn. The Digital Doorway is a smart way of bridging the digital divide, bringing science and technology to our community and opening the doors of learning. ICTISE will support the Heidedal schools to make full use of this new facility by training teachers and community members.

“The UFS hopes that this project will change the lives of the Heidedal community by providing the youth with an opportunity to be in line with the changing world of technology,” said Ms Sarietjie Musgrave, Head: ICTISE.

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