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10 December 2018 | Story Leonie Bolleurs | Photo Supplied
UFS CMD team at the MACE Awards
The team from the UFS which attended the Mace Excellence Awards function in Cape Town this year, are from the left: Rulanzen Martin, Valentino Ndaba, Lacea Loader, Lelanie de Wet, Maria Venter; back: Zama Feni, Vivek Daya and Eugene Seegers.

The Department of Communication and Marketing won seven awards during the 2018 Excellence Awards presented by the National Association of Marketing, Advancement, and Communication in Education (MACE), which took place in Cape Town on 29 November 2018. It is the third consecutive year the department has brought home seven and more awards for its work in communication and marketing.

Lacea Loader, Director: Communication and Marketing at the University if the Free State (UFS) says: “Being recognised by our peers for quality and innovative work is most rewarding. This year, 172 entries were received from 12 institutions across the country. Although the competition was tough the UFS also received the Severus Cerff Award, one of three special awards. This award is made to the institution with the highest success ratio and for consistent excellence.” Loader serves on the MACE Board of Directors as Excellence Awards Coordinator.

Promoting best practices

MACE plays a vital role in adding value to practitioners in marketing, advancement and communication through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

The awards ceremony is part of the MACE Annual National Congress, which took place from 27-29 November 2018 at the Cape Peninsula University of Technology, Cape Town. The MACE Congress is a platform on which experts from the fields of marketing, advancement, and communication share experiences and best practices.

This year’s programme included speakers such Thabang Chiloane (executive head of Nedbank’s Group Public Affairs), Dr Marina Joubert (senior science communication researcher at CREST), Karyn Strybos (Marketing Manager at Everlytic), Bruce Dube (Managing Director of Nine80 Digital Media) and Brendan Cooper (head of New Media’s internal communications division).

Recognising hard work and innovation

Lelanie de Wet, Manager: Digital Communication received the Platinum award in the Division Campaigns with her entry for the Website Re-launch Awareness campaign. The Platinum award is bestowed on the best entry in a specific division.

The Digital Communication Unit in the Department of Communication and Marketing walked away with four more awards. De Wet also received a Gold award in the Design for Digital Media category for her work on the KovsieLife student web design.

Moeketsi Mogotsi received a Gold award in the category Design for Visual Media for his entry: UFS Women’s Month Billboard.

Barend Nagel, who joined the department this year, received a Gold Award for his photographs for the Africa Month Awareness campaign in the category Photography: Feature and Documentary. Nagel also received a Bronze award in the category Videography Skills, for his video entry: UFS Exam Hack.

In the Unit: Internal and Media Communication, Valentino Ndaba brought home a Bronze Medal for her entry of the BSafe Take Action campaign which was entered in the Issue Management Campaigns category.

IABC Gold Quill Merit Award

The Department of Communication and Marketing earlier this year also received an International Gold Quill Merit Award for the Website Re-launch Awareness campaign.

“The fact that we were also again acknowledged by the International Assocation for Business Communicators  is also commendable. "I am immensely proud of the national and international recognition my team received this year,” said Loader.

News Archive

ANC Centenary Seminar looks at the role of women in the liberation struggle
2012-03-22

 

At the ANC Centenary Seminar were, from the left: Nadine Lake, ProgrammeDirector: Gender Studies, at the UFS; Prof. Hassim; Zubeida Jaffer, Writer-in-Residence at the UFS; and Senovia Welman from the UFS-Sasol Library.
Photo: Amanda Tongha
22 March 2012


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Looking back at the history of South African politics you will always find women involved in that history.”

This is according to Prof. Shireen Hassim, a professor in Political Studies at the University of the Witwatersrand, who recently spoke at an ANC Centenary Seminar, held on the Bloemfontein Campus of the University of the Free State (UFS). The seminar is part of a series of dialogues hosted by the Centre for Africa Studies about the ruling party’s 100 years of existence. It was the first one to be held following the 100 year celebrations of the ANC in January 2012 and was dedicated to the ANC Women’s League. Prof. Hassim told the audience that from early roles as wives who provided catering and entertainment, women have always been politically active in the African National Congress (ANC).

Women took the lead in the defiance campaign, going beyond the role of tea lady of the 1910s. When the ANC went into exile, the women’s section, as it was called then, played an important role.” Prof. Hassim also praised independent women’s organisations for the role they had played during the struggle and added that they were part of the collective history.

Talking about today’s Women’s League, Prof. Hassim said there had been debate about its current role with some critics labelling the league conservative. “In recent years, they have become very allied to internal battles.”

According to Prof. Hassim, a new language was needed that could give voice to the policies that needed to be developed.She drew attention to the plight of rural women, saying that thus far urban women have been taking the lead in defining issues. She warned that legislation like the Traditional Courts Bill would put rural women at a disadvantage. Prof. Hassim said the Bill was not rigorously debated, despite the high number of women in Parliament.

 

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