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10 December 2018 | Story Leonie Bolleurs | Photo Supplied
UFS CMD team at the MACE Awards
The team from the UFS which attended the Mace Excellence Awards function in Cape Town this year, are from the left: Rulanzen Martin, Valentino Ndaba, Lacea Loader, Lelanie de Wet, Maria Venter; back: Zama Feni, Vivek Daya and Eugene Seegers.

The Department of Communication and Marketing won seven awards during the 2018 Excellence Awards presented by the National Association of Marketing, Advancement, and Communication in Education (MACE), which took place in Cape Town on 29 November 2018. It is the third consecutive year the department has brought home seven and more awards for its work in communication and marketing.

Lacea Loader, Director: Communication and Marketing at the University if the Free State (UFS) says: “Being recognised by our peers for quality and innovative work is most rewarding. This year, 172 entries were received from 12 institutions across the country. Although the competition was tough the UFS also received the Severus Cerff Award, one of three special awards. This award is made to the institution with the highest success ratio and for consistent excellence.” Loader serves on the MACE Board of Directors as Excellence Awards Coordinator.

Promoting best practices

MACE plays a vital role in adding value to practitioners in marketing, advancement and communication through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

The awards ceremony is part of the MACE Annual National Congress, which took place from 27-29 November 2018 at the Cape Peninsula University of Technology, Cape Town. The MACE Congress is a platform on which experts from the fields of marketing, advancement, and communication share experiences and best practices.

This year’s programme included speakers such Thabang Chiloane (executive head of Nedbank’s Group Public Affairs), Dr Marina Joubert (senior science communication researcher at CREST), Karyn Strybos (Marketing Manager at Everlytic), Bruce Dube (Managing Director of Nine80 Digital Media) and Brendan Cooper (head of New Media’s internal communications division).

Recognising hard work and innovation

Lelanie de Wet, Manager: Digital Communication received the Platinum award in the Division Campaigns with her entry for the Website Re-launch Awareness campaign. The Platinum award is bestowed on the best entry in a specific division.

The Digital Communication Unit in the Department of Communication and Marketing walked away with four more awards. De Wet also received a Gold award in the Design for Digital Media category for her work on the KovsieLife student web design.

Moeketsi Mogotsi received a Gold award in the category Design for Visual Media for his entry: UFS Women’s Month Billboard.

Barend Nagel, who joined the department this year, received a Gold Award for his photographs for the Africa Month Awareness campaign in the category Photography: Feature and Documentary. Nagel also received a Bronze award in the category Videography Skills, for his video entry: UFS Exam Hack.

In the Unit: Internal and Media Communication, Valentino Ndaba brought home a Bronze Medal for her entry of the BSafe Take Action campaign which was entered in the Issue Management Campaigns category.

IABC Gold Quill Merit Award

The Department of Communication and Marketing earlier this year also received an International Gold Quill Merit Award for the Website Re-launch Awareness campaign.

“The fact that we were also again acknowledged by the International Assocation for Business Communicators  is also commendable. "I am immensely proud of the national and international recognition my team received this year,” said Loader.

News Archive

UFS adopts advanced institutional approach to disability, launches CUADS
2015-07-14

Lize Botha, Louzanne Coetzee and her guide-dog Oakley, and David Nkwenkwezi.

Photo: Eye Poetry Photograpy

The approach to support for students with disabilities at South African universities has remained largely one-dimensional, focusing on the support and accommodation of individual students. Implementing the Universal Access (UA) and Universal Design (UD) approach has aligned the University of the Free State (UFS) with international standards. Such an approach addresses challenges arising as a result of the interaction between functional limitations and the social, attitudinal and physical environment of students with disabilities. The Unit for Students with Disabilities (USD) has evolved into the Center for Universal Access and Disability Support (CUADS) in support of the social model of disability. 

Hetsie Veitch, Head of CUADS and her team, have dedicated the past four years to the center’s physical revamping and systematic reconstruction to be officially launched in an Open Day event on the Bloemfontein Campus.


Details of the event:

Date: Friday 24 July 2015
Time:10:00-16:00
Venue: CUADS and Sasol Library foyer
Members of the public are welcome to attend.

Exploring the dimensions of UA and UD


UA and UD facilitate holistic support for students with visual, mobility, hearing, learning, and other impairments. With the former providing a paradigm shift in disability management and support, the latter warrants the formation of a universally accessible environment.

According to Veitch, the focus moves away from the person with the disability, someone who ‘needs to be helped’, to the environment in which that person needs to function.

Since the center was founded in 2001, structural and systematic developments have occurred in order to create a welcoming and accessible learning environment that grants students opportunities to be successful in their academic endeavours.

UA endorses the UFS Mission Statement of human togetherness, advancing social justice by creating multiple opportunities for students to access the university, and promoting innovation, distinctiveness, and leadership in both academic and human pursuits.The UFS is committed to be a welcoming, accessible, and inclusive learning institution, an environment where optimal learning for a diverse student community thrives.

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