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10 December 2018 | Story Leonie Bolleurs | Photo Supplied
UFS CMD team at the MACE Awards
The team from the UFS which attended the Mace Excellence Awards function in Cape Town this year, are from the left: Rulanzen Martin, Valentino Ndaba, Lacea Loader, Lelanie de Wet, Maria Venter; back: Zama Feni, Vivek Daya and Eugene Seegers.

The Department of Communication and Marketing won seven awards during the 2018 Excellence Awards presented by the National Association of Marketing, Advancement, and Communication in Education (MACE), which took place in Cape Town on 29 November 2018. It is the third consecutive year the department has brought home seven and more awards for its work in communication and marketing.

Lacea Loader, Director: Communication and Marketing at the University if the Free State (UFS) says: “Being recognised by our peers for quality and innovative work is most rewarding. This year, 172 entries were received from 12 institutions across the country. Although the competition was tough the UFS also received the Severus Cerff Award, one of three special awards. This award is made to the institution with the highest success ratio and for consistent excellence.” Loader serves on the MACE Board of Directors as Excellence Awards Coordinator.

Promoting best practices

MACE plays a vital role in adding value to practitioners in marketing, advancement and communication through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

The awards ceremony is part of the MACE Annual National Congress, which took place from 27-29 November 2018 at the Cape Peninsula University of Technology, Cape Town. The MACE Congress is a platform on which experts from the fields of marketing, advancement, and communication share experiences and best practices.

This year’s programme included speakers such Thabang Chiloane (executive head of Nedbank’s Group Public Affairs), Dr Marina Joubert (senior science communication researcher at CREST), Karyn Strybos (Marketing Manager at Everlytic), Bruce Dube (Managing Director of Nine80 Digital Media) and Brendan Cooper (head of New Media’s internal communications division).

Recognising hard work and innovation

Lelanie de Wet, Manager: Digital Communication received the Platinum award in the Division Campaigns with her entry for the Website Re-launch Awareness campaign. The Platinum award is bestowed on the best entry in a specific division.

The Digital Communication Unit in the Department of Communication and Marketing walked away with four more awards. De Wet also received a Gold award in the Design for Digital Media category for her work on the KovsieLife student web design.

Moeketsi Mogotsi received a Gold award in the category Design for Visual Media for his entry: UFS Women’s Month Billboard.

Barend Nagel, who joined the department this year, received a Gold Award for his photographs for the Africa Month Awareness campaign in the category Photography: Feature and Documentary. Nagel also received a Bronze award in the category Videography Skills, for his video entry: UFS Exam Hack.

In the Unit: Internal and Media Communication, Valentino Ndaba brought home a Bronze Medal for her entry of the BSafe Take Action campaign which was entered in the Issue Management Campaigns category.

IABC Gold Quill Merit Award

The Department of Communication and Marketing earlier this year also received an International Gold Quill Merit Award for the Website Re-launch Awareness campaign.

“The fact that we were also again acknowledged by the International Assocation for Business Communicators  is also commendable. "I am immensely proud of the national and international recognition my team received this year,” said Loader.

News Archive

5 things you might not know about Elizabeth Molapo: Miss SA 2016 finalist
2015-11-20

Kovsies’ own beauty queen, Elizabeth Molapo

Elizabeth Lihotetso Molapo is a final-year BCom Economics student at the University of the Free State. The impeccably-beautiful 23-year-old is the only Bloemfontein representative among the top 12 contestants who have their eyes fixed on the Miss South Africa 2016 crown.

You might not know that:


1. Elizabeth was named after Queen Elizabeth 2, with whom she shares a birthday. Her middle name, “Lihotetso”, translates as “Fire”. Suffice it to say, her burning desire to learn - the pull factor for her embarking on the Miss SA 2016 journey - is a manifestation of her fate.

2. This is not her first time in the Miss SA competition. Last year, Elizabeth gave the Miss SA competition a try but unfortunately did not make very far.

3. Her childhood dream was to become a pediatrician. Economics won when she had to shadow at a hospital when she was in high school, and was horrified at the sight of blood. Elizabeth then decided: “This isn’t for me!”

4. “Enter Miss SA,” she recalls Rolene Strauss saying. The former Miss SA and current Miss World encouraged her to follow her dreams, and to aim for the most prestigious tiara in the country.

5. The last book she read was Redeeming Love by Francine Rivers. It is also the next one she might read, as she has read it three times already.

Other Kovsies who have made strides in the beauty pageant realm include Rolene Strauss who was crowned Miss SA 2014 and Miss World 2015. Earlier this year, Relebohile Kobeli was also crowned Miss Lesotho 2015 and is now en route to Miss World International 2015 in China.

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