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10 December 2018 | Story Leonie Bolleurs | Photo Supplied
UFS CMD team at the MACE Awards
The team from the UFS which attended the Mace Excellence Awards function in Cape Town this year, are from the left: Rulanzen Martin, Valentino Ndaba, Lacea Loader, Lelanie de Wet, Maria Venter; back: Zama Feni, Vivek Daya and Eugene Seegers.

The Department of Communication and Marketing won seven awards during the 2018 Excellence Awards presented by the National Association of Marketing, Advancement, and Communication in Education (MACE), which took place in Cape Town on 29 November 2018. It is the third consecutive year the department has brought home seven and more awards for its work in communication and marketing.

Lacea Loader, Director: Communication and Marketing at the University if the Free State (UFS) says: “Being recognised by our peers for quality and innovative work is most rewarding. This year, 172 entries were received from 12 institutions across the country. Although the competition was tough the UFS also received the Severus Cerff Award, one of three special awards. This award is made to the institution with the highest success ratio and for consistent excellence.” Loader serves on the MACE Board of Directors as Excellence Awards Coordinator.

Promoting best practices

MACE plays a vital role in adding value to practitioners in marketing, advancement and communication through high-quality development programmes, facilitating networking partnerships and transformation, as well as promoting best practices among these professions at member institutions.

The awards ceremony is part of the MACE Annual National Congress, which took place from 27-29 November 2018 at the Cape Peninsula University of Technology, Cape Town. The MACE Congress is a platform on which experts from the fields of marketing, advancement, and communication share experiences and best practices.

This year’s programme included speakers such Thabang Chiloane (executive head of Nedbank’s Group Public Affairs), Dr Marina Joubert (senior science communication researcher at CREST), Karyn Strybos (Marketing Manager at Everlytic), Bruce Dube (Managing Director of Nine80 Digital Media) and Brendan Cooper (head of New Media’s internal communications division).

Recognising hard work and innovation

Lelanie de Wet, Manager: Digital Communication received the Platinum award in the Division Campaigns with her entry for the Website Re-launch Awareness campaign. The Platinum award is bestowed on the best entry in a specific division.

The Digital Communication Unit in the Department of Communication and Marketing walked away with four more awards. De Wet also received a Gold award in the Design for Digital Media category for her work on the KovsieLife student web design.

Moeketsi Mogotsi received a Gold award in the category Design for Visual Media for his entry: UFS Women’s Month Billboard.

Barend Nagel, who joined the department this year, received a Gold Award for his photographs for the Africa Month Awareness campaign in the category Photography: Feature and Documentary. Nagel also received a Bronze award in the category Videography Skills, for his video entry: UFS Exam Hack.

In the Unit: Internal and Media Communication, Valentino Ndaba brought home a Bronze Medal for her entry of the BSafe Take Action campaign which was entered in the Issue Management Campaigns category.

IABC Gold Quill Merit Award

The Department of Communication and Marketing earlier this year also received an International Gold Quill Merit Award for the Website Re-launch Awareness campaign.

“The fact that we were also again acknowledged by the International Assocation for Business Communicators  is also commendable. "I am immensely proud of the national and international recognition my team received this year,” said Loader.

News Archive

Harvard couple to present lectures on Biostatistics and Mathematics at the UFS
2015-12-07


Professor Donald Rubin

Prof Donald Rubin (John L. Loeb Professor of Statistics at Harvard University) and Elizabeth Zell (MStat - mathematical statistician in the Division of Bacterial Diseases) will visit the University of the Free State (UFS) where they will present lectures on their respective work.

Over his prestigious academic career, Prof Don Rubin’s 400 publications and 13 books have earned him around 180 000 citations at an h-index of 113. He is one of the most cited statisticians/mathematicians/economists/psychologists in the world over the last 10 -15 years. He has supervised 35 PhD candidates as sole-supervisor, 17 more as co-supervisor, with a further eight in the pipeline.

Prof Rubin who will meet with UFS academics in the Department of Mathematics and Actuarial Sciences will also deliver a lecture: Rerandomisation to improve covariate balance in experiments.

Randomised experiments are the “gold standard” for estimating causal effects, yet in practice, chance imbalances often exist in covariate distributions between treatment groups. If covariate data are available before units are exposed to treatments, these chance imbalances can be mitigated by first checking covariate balance before the physical experiment takes place. Provided a precise definition of imbalance has been specified in advance, unbalanced randomisations can be discarded, followed by a rerandomisation. This process can continue until a randomisation yielding balance according to the definition is achieved. By improving covariate balance, rerandomisation provides more precise and trustworthy estimates of treatment effects.

Prof Rubin received an honorary professorship from the Faculty of Natural and Agricultural Sciences at the UFS.


Elizabeth Zell

The lecture will take place on:
Date: Tuesday 8 December 2015
Time: 16:00
Venue: Albert Wessels Auditorium, Bloemfontein Campus

Zell earned her Master’s degree in Statistics at North Carolina State University, and for more than two decades, was an active bio-statistical researcher in various offices of the Centers for Disease Control (CDC). Since 2013, she has been the Principal Statistician and President of Stat-Epi Associates, Inc. Her 150+ publications have earned her 14 500 citations at an h-index of over 50. She is a Fellow of the American Statistical Association, and, in 2010, she received the Statistics Section Government Award for outstanding contributions to statistics and public health by the American Public Health Association. During her career at the CDC, she earned more than 20 CDC research awards and honours.

She will deliver two lectures at the UFS. The first is entitled A Potential Outcomes Approach to Documenting the Public Health Impact of the Introduction of PCV13 for the Prevention of Invasive Pneumococcal Disease. The topic of her second lecture is: Assessing the Effectiveness of Intrapartum Antibiotic Prophylaxis for Prevention of Early-Onset Group B Streptococcus Disease through Propensity Score Design

Elizabeth’s lectures will take place on:
Date: Wednesday 9 December 2015
Time: 10:45 and 13:00
Venue: West Block 111, Bloemfontein Campus

For more information, please contact Dr Michael von Maltitz at VMaltitzMJ@ufs.ac.za.

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