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31 December 2018 | Story Charlene Stanley | Photo Charlene Stanley
Kego Phuthi
Kegomodicwe Phuthi’s passion for books extends far beyond her work at the UFS Sasol Library.

She was born with a love for books and finds herself looking for something to read wherever she goes.

“That’s how I learn something new every day,” says Kegomodicwe Phuthi, whose passion for reading is reflected in the things she gets up to after leaving her office at the UFS Sasol library.  

She’s been a librarian for the past 22 years, working at various libraries in the Northern Cape, North West and Free State. Since 2015, she’s been the faculty librarian for the Faculty of Natural and Agricultural Sciences at Kovsies.

“I’m passionate about my job,” she says. “It’s always wonderful to see someone coming in here, not knowing much about books or how to access information, and then learning something and leaving with hope.”

She believes that when a love for reading is inculcated from childhood, students will not struggle when they come to university. Her own daughter Rebaone, a student in Music and Computer Sciences at Kovsies, is living proof of this.

“I read to her even before she was born!” she laughs. “And now I can see the results, as she gets distinctions in almost all her subjects.”

Kegomodicwe has been named Free State Librarian of the Year by the Library and Information Association of South Africa (LIASA). Factors considered include the fact that she started many libraries from scratch and also does volunteer work after hours at a Bloemfontein children’s home, reading to kids and teaching them a love for reading.

“It’s great to get this kind of acknowledgment,” she says. “The library is really the nucleus of the whole university. For me, it’s an honour to serve here. Most people look down on servants, but for me it’s the most powerful thing. All good leaders start as servants.”

News Archive

Stakeholders endorse UFS’s vision and strategy
2014-05-27

Results from a perception audit commissioned by the University of the Free State (UFS) in February 2014 have been finalised. The audit indicates that 86,14% of the university’s internal and external stakeholders agree with the institution's stated vision. An average of 81,99% of stakeholders endorse our values and 81,28% agree with our goals. 

The study was commissioned by the university's Department of Communication and Brand Management and conducted by an external firm of independent researchers. It was aimed at determining internal and external stakeholder understanding and endorsement of university strategy, as well as tracking core reputational indicators and perceptions.

The study was conducted among a representative sample of 23 stakeholder groupings, including staff, current and prospective students, donors, alumni, school principals, community leaders, potential employers of students and international partner universities.

Two similar audits were conducted in the last ten years – in 2005 and again in 2008 after the Reitz incident. Although a direct comparison of findings would not be psychometrically rigorous due to differing research modelling and sampling methods, there is a strong indication that the perception of the institution's stakeholders has shifted.

The uniqueness of the study and the research model developed for the project have recently received international recognition from the International Association of Business Communicators (IABC). The prestigious Jack Whittmer Research Award was presented to the university on 9 June 2014 during the Excellence Awards Gala of the association's world conference held in Toronto, Canada.

Read the full release (pdf)

 

 

Issued by: Lacea Loader (Director: Communication and Brand Management)
Tel: +27(0)51 401 2584 or +27(0)83 645 2454
E-mail: news@ufs.ac.za
Fax: +27(0)51 444 6393

 

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