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29 May 2018 | Story Rulanzen Martin | Photo Charl Devenish
Africa Day Memorial Lecture explores future of statues
From the left are: Dr Stephanie Cawood, Acting Director of the CGAS; Prof Heidi Hudson, Dean of the Faculty of the Humanities; Prof Prakash Naidoo, Vice-Rector: Operations; and Dr Rahul Rao.

Read Lectures here

Drawing from different international perspectives on the topic of historical statues, the importance of debate surrounding the future of these symbols resounded at the 10th Annual Africa Day Memorial Lecture. 

The lecture was hosted on 23 May 2018 by the newly renamed Centre for Gender and Africa Studies and was presented by Dr Rahul Rao from the SOAS University of London, where he is a senior lecturer in Politics. 

“I am very excited about my trip to South Africa and to be here among you. This is my first trip to South Africa, and it is very exciting and also a little bit emotional for me, particularly because I got my first passport in 1984 when I was six years old, and it said – valid for travel to all countries except the Republic of South Africa. You know why that was the case.”

“I salute all of you for the transformation that has been affected in this country, and I think Africa Day is the perfect occasion to celebrate the transformation.”  

Student activism through #MustFall movements
“I first heard in March 2015 that students from the University of Cape Town have begun demonstrating to take down the statue of Cecil John Rhodes and have it removed from their campus, and a bit later, students from the University of Oxford in the United Kingdom followed suit. At first, I felt some guilt having been a Rhodes Scholar from 2001 to 2004, because you must embody the values of Cecil John Rhodes,” Dr Rao said.

“I have watched from afar the events that have taken place here, for example, the #RhodesMustFall Movement, and the reverberation of these events in other places; I mean, the way these events travel,” he said.

Students in Cape Town, Oxford, and Bloemfontein are doing something concrete and collective to dismantle the legacy of colonialism and Apartheid. “I feel connected to these events, even if I am far away.”

International perspective on historical statues
In both SA and the UK, the call for iconography decolonisation was accompanied and soon overtaken by different accounts. It also gives a broader and different perspective on how statues can be used to achieve racial or social dominance. 

One of the many examples he used, was the ambush against Confederate Statues in the American South. These statues are symbols of upholding a white supremacist ideology in the South. The Confederate States of America was the predecessor to the current United States of America.

He also spoke about the temporalities of statues, the decolonisation and recolonisation, as well as the aesthetics of statues, among other things. “Statues don't need permission to thrust itself upon us. They demand attention,” Dr Rao said. This is because statues are placed in the centre of public spaces but are also vulnerable and exposed. 

He left the audience with some questions on what to do with statues that are taken down, and who to erect new statues for.

News Archive

Dying of consumption: Studying ‘othering’ and resistance in pop culture
2014-10-31

 

 

The Centre for Africa Studies (CAS) at the UFS – under the project leadership of Prof Heidi Hudson (CAS Director) – conceptualised an interdisciplinary research project on representations of otherness and resistance.

This is in collaboration with UFS departments such as the Odeion School of Music, the Department of Drama and Theatre Arts, the Department of Fine Arts, the Jonathan Edwards Centre Africa and the Department of Afrikaans and Dutch, German and French.  

In this project, Dr Stephanie Cawood from CAS leads a sub-project on the dynamics of pop culture and consumerism. Her research unpacks and critiques pop culture representations of othering and resistance by engaging with the othering rhetoric of conspicuous consumption as well as the subversive rhetoric or culture jamming at play in various South African youth subcultures.

Consumerism has become the institutional system in which we live our daily lives. Pop culture is the result when multinational corporations take aspects of culture and turn it into commodities with high market value. In pop culture and its manifestation, consumption, marketers and savvy advertising executives have realised long ago that othering and resistance are powerful tools to artificially create empty spaces in people’s lives that can only be filled through consuming.

“The scary thing is in my opinion that everyone has become a market segment, including very young children,” says Dr Cawood.

In his 1934 book, The Theory of the Leisure Class (TLC), Thorstein Veblen coined the term conspicuous consumption to describe the conduct of the nouveau riche. He  contended that when people manage to meet their basic human requirements, any additional accumulation of wealth will no longer relate to function, but will be spent on ostentatious displays of conspicuous consumption or waste. Conspicuous consumption has evolved into invidious consumption where consumption is a mark of one’s superior social status and particularly aimed at provoking envy. The whole point is unashamed one-upmanship.  

“Think of the izikhotane or skothane cultural phenomenon where young people engage in ritualised and ostentatious consumerist waste for social prestige. This is an excellent example of invidious consumption.

“Instead of striving to become good citizens, we have become good consumers and none are more vulnerable than our youth irrespective of cultural and ethnic differences”.

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