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02 July 2019 | Story Valentino Ndaba | Photo Charl Devenish
Dr Ufok Samson-Akpan
A family built on education and entrepreneurship: From left; Dr Ufok Samson-Akpan, Dr Ekaete Benedict, Aniebo Hagan, and Mmedaara Samson-Akpan.

Graduating from the University of the Free State (UFS) is a family affair for the Samson-Akpans. Over a period of 16 years the family have garnered a total of nine qualifications from the UFS. The mother and her five children have among them an undergraduate degree, two honours degrees, two master’s degrees, and two postgraduate diplomas. During the June graduations, they added another master’s degree and a PhD degree to their haul. 

Dr Ufok Samson-Akpan, a specialist family physician and the coordinator of the Nelson Mandela Fidel Castro Student Training Programme, was the first to register at the UFS. She graduated with an MBA degree in Management and Health Care Management   the same day as her first daughter Ekaete Benedict who graduated with a BCom Hons degree in Business Management in 2003. Sixteen years later, on 28 June 2019, the family celebrated another double graduation. Benedict obtained her PhD in Business Management alongside her sister Aniebo Hagan who graduated with her Master’s in Disaster Management.

Empowerment through education

Benedict is walking in her father’s footsteps as a lecturer at the Department of Business Management. “We hail from an academically inclined family. Our late father was a lecturer in English and Theatre Arts. Our house was always filled with books and we were encouraged to read, to be creative and inquisitive about our surroundings,” Benedict explains.

Her belief in education and women empowerment led her to establish a NPO called Cherished Rubies. “It focuses on projects and activities related to the empowerment, development, training and health of the girl child and women in the province,” she elaborates. 

Merging education and entrepreneurship

Her PhD thesis titled: The Influence of Environmental and Individual Factors on the Growth Intentions of SMMEs in the Free State investigates internal and external forces that could facilitate or hinder entrepreneurs’ intentions to grow their businesses. “The results and recommendations should benefit current entrepreneurs, policymakers, educational institutions and relevant government agencies seeking to decrease the failure rate of Small Medium and Micro Enterprises (SMMEs) in the province,” she said.
 
Benedict is also the CEO and co-founder of Mdy Designs (Pty) Ltd, which she operates with another sister, Mmedaara Samson-Akpan who graduated from the UFS with a B.Sc in Information Technology and Management in 2015. Mdy Designs is an award-winning business in Bloemfontein which focuses on clothing and accessories inspired by indigenous African designs and materials.

Descending from a lineage of women who used education to empower themselves, Benedict is a true inspiration for women in education and entrepreneurship and takes the baton to empower future generations. 

News Archive

We must rise again, says Dr Luescher
2016-05-04

Description: 2016 05 04 Dr Luescher sml Tags: 2016 05 04 Dr Luescher
Dr Thierry Luescher, Assistant Director of University of the Free State Directorate for Institutional Research and Academic Planning, was one of the guest speakers at the first TEDxUFS event of the year on the Bloemfontein Campus. Here he is explaining where the #movements started, and how to change the way we think. Photo: Marli du Plessis.

The student protests, known as the #MustFall movements, started on 9 March 2015, when students protested in a well-rehearsed manner at the Cecil John Rhodesstatue at the University of Cape Town. After this protest, students all over South Africa started their own movements from #OpenStellies to #SwartsMustFall, the latter happening on the Bloemfontein Campus of the University of the Free State (UFS) in March 2016. But, as Dr Thierry Luescher, Assistant Director of UFS Directorate for Institutional Research and Academic Planning, says: “We shall soon run out of #MustFalls. Maybe it is time that we rise again.”

The first TEDxUFS was held on Friday 15 April 2016 at the New Education Building on the Bloemfontein Campus of the UFS. Dr Luescher shone light on the way we look at hashtag movements. At the conference, he was one of the guest speakers who shared their perspectives on the theme of #ImpossibleIsNothing. The others were Ndumiso Hadebe, and Fezile Sonkwane.

Changing angles

No matter what the issue, whether it is on a campus or not, the same reaction can be expected by all: they burn things to get attention. In retrospect, this is our political culture. This is what we have been told to do if we need answers. There is a much faster and cheaper way to attract people’s attention: the hashtag movements, says Dr Luescher.

Stop the fire

He argues that we should stop burning down buildings and vandalising properties. What we need is people with intellect to use their words. We, as students, have to take back our voice. We need to stop this self-pitying, and take a stand.

Students have the power to change lives. We would be able to reach as many as 1.4 million people with our tweets or instagram accounts. According to Dr Luescher, the time for violence has come to an end.

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