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30 October 2019 | Story Rulanzen Martin | Photo Rulanzen Martin
Prof Jacobus Naude
Prof Jacobus Naudè is one of few South Africans who have delivered the Van Selms Memorial lecture at the Southern African Society Near Eastern Studies conference.

To be awarded an opportunity to present a lecture outside the domain of your own university is not only beneficial to attract new postgraduate students but also provides senior researchers with the opportunity to publicise their research on a national and sometimes international level.

This is the impression of Prof Jacobus Naudè, a senior professor in the Department of Hebrew at the University of the Free State (UFS) when he delivered the 2019 Adrianus van Selms Memorial lecture at the Southern African Society for Near Eastern Studies conference. Prof Naudè said such lectures provide an opportunity to academics and researchers to demonstrate that a particular field of study has broad implications for society. “A South African only has the opportunity to deliver this lecture every second year by invitation, so it’s a once-in-a-lifetime opportunity,” he said. 

His own research seeks to understand alterity (“otherness”) in various systems of ancient culture and to preserve it while representing it intelligibly for modern users. “In my current research I utilise complexity theory to integrate seemingly disparate foci (pre-modern Hebrew linguistics and religious translation).” 

The conference took place on 16 September 2019 at the School of Religion, Philosophy and Classics at the Pietermaritzburg Campus of the University of KwaZulu-Natal.

South African Bible translations through the ages

The topic of his lecture was, Translations of sacred texts and the shaping, reshaping and circulation of religious knowledge in monotheistic religions with written traditions: A Southern African perspective, in which he provided examples from the history of religious translations in monotheistic religions (Jewish religious tradition, Christianity and Islam) to “illustrate the spreading, circulation, shaping and reshaping of our religious knowledge by translation”.  

Prof Naudè shared some aspects of how religious ideas have travelled via the medium of translation into different cultures and languages. With his focus on South Africa he illustrated how the Dutch East India Company imposed monolingualism in the Cape with Dutch being the only language in church and at school. “There was complete unwillingness on the side of the Dutch to learn the Khoikhoi languages.” The political change in beginning of the 19th century provided strong motivation for Bible translations into indigenous languages. 

There have been many attempts to reconceptualise South African translations of the Bible. The latest attempt was by Prof Kobus Marais from the UFS Department of Linguistics and Language Practice whose work aims to reconceptualise translation within the frame of complexity thinking. “Religious translation will thus need to avoid reductionism and rather focus on the source or the target,” Prof Naudè said.

News Archive

Producers to save thousands with routine marketing strategies, says UFS researcher
2014-09-01

 

Photo: en.wikipedia.org

Using derivative markets as a marketing strategy can be complicated for farmers. The producers tend to use high risk strategies which include the selling of the crop on the cash market after harvest; whilst the high market risks require innovative strategies including the use of futures and options as traded on the South African Futures Exchange (SAFEX).

Using these innovative strategies are mostly due to a lack of interest and knowledge of the market. The purpose of the research conducted by Dr Dirk Strydom and Manfred Venter from the Department of Agricultural Economics at the University of the Free State (UFS) is to examine whether the adoption of a basic routine strategy is better than adopting no strategy at all.

The research illustrates that by using a Stochastic Efficiency with Respect to a Function (SERF) and Cumulative Distribution Function (CDF) that the use of five basic routine marketing strategies can be more rewarding. These basic strategies are:
• Put (plant time)
• Twelve-segment pricing
• Three-segment pricing
• Put (pollination)(Critical Moment in production/marketing process), and
• Pricing during pollination phase.

These strategies can be adopted by farmers without an in-depth understanding of the market and market-signals. Farmers can save as much as R1.6 million per year on a 2000ha farm with an average yield.

The results obtained from the research illustrate that each strategy is different for each crop. Very important is that the hedging strategies are better than no hedging strategy at all.

This research can also be applicable to the procurement side of the supply chain.

Maize milling firms use complex procurement strategies to procure their raw materials, or sometimes no strategy at all. In this research, basic routine price hedging strategies were analysed as part of the procurement of white maize over a ten-year period ranging from 2002–2012. Part of the pricing strategies used to procure white maize over the period of ten years were a call and min/max strategy. These strategies were compared to the baseline spot market. The data was obtained from the Johannesburg Stock Exchange’s Agricultural Products Division better known as SAFEX.

The results obtained from the research prove that by using basic routine price-hedging strategies to procure white maize, it is more beneficial to do so than by procuring from the spot market (a difference of more than R100 mil).

Thus, it can be concluded that it is not always necessary to use a complex method of sourcing white maize through SAFEX, to be efficient. By implementing a basic routine price hedging strategy year on year it can be better than procuring from the spot market.

Understanding the Maize Maze by Dr Dirk Strydom and Manfred Venter (pdf) - The Dairy Mail


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